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Print Media <br />Gity of Tukwila Altan Ekberg, Mayor <br />Mayor's Office - David Cline, CityAdministrator <br />Day Marketing Media Plan <br />• Full page ad in monthly editions of Parentmap through December; estimated readership, <br />207,000 monthly. <br />• Full Page ad in each issue of Parentmap's Family Adventure Guide published in May and <br />November; estimated readership, 233,000 per annual guide. <br />Third Party Digital Presence <br />• Digital ad placement on Parentmap.com, estimated page views per month, 1.6 million, with over <br />330,000 unique visitors per month. <br />• Digital ad placement on Redtri.com, 50,000 to 300,000 impressions (depends on final <br />placement). <br />• SoundersFC.com /S2 <br />• Three dedicated e- newsletters with Parentmap, 35,000 subscribers, Tukwila would have 100% <br />of the voice. <br />• Sponsored newsletter from Redtri.com, 150,000 impressions. <br />• Native content pieces with Redtri.com, 150,000 impressions. <br />• Creation of a microsite on Redtri.com, promoting Tukwila, 469,000 visitors to Redtri.com <br />• Preferred access to digital events calendars from Parentmap.com and Redtri.com <br />Social Media Presence <br />• Social media posts on Redtri, Parentmap (31,000 followers), and Sounders FC 2 (over 5,000 <br />followers and likes are various platforms). <br />Events <br />• Player appearance from Seattle Sounder MILS and 2nd team players in Tukwila. <br />Video <br />• Creation of videos by the Seattle Sounders FC, feature S2 players or reserve team players in <br />Tukwila. Video would run on Sounders 2nd team website, social media, and the City would have <br />ability to use video on City's marketing sites. <br />• Creation of a video by the City promoting Tukwila by ad agency. <br />Other <br />Website creation. <br />• In game PA announcements at all S2 home games. Promoting Tukwila businesses to fans and <br />promoting marketing website. <br />• Outreach to bloggers. <br />Tukwila City Hall • 6200 Southcenter Boulevard • Tukwila, WA 98188 • 206 -433 -1800 • Website: TukwilaWA.gov <br />