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It is interesting to note, that the applicant has chosen not to take advantage of some sign <br /> standards to which he is entitled to. Specifically, all regular monument signs are less than <br /> eight feet in height and the area of each monument sign is below what is permitted by code. <br /> The two grand monument signs area also not as tall as they are permitted. <br /> 2. The requested deviations from the code respond to the specific characteristics or use on <br /> the premises. <br /> The site contains over two dozen businesses, all of which desire signage. The use of the <br /> grand monument signs allows for smaller tenants to utilize freestanding signage. The site <br /> also has multiple entrances. Each monument sign has been placed at an entrance which <br /> will permit drivers to see the signs and make decisions about where to turn. Overall, the <br /> applicant is not requesting for many of the deviations permitted. <br /> Approving the grand monument signs will allow the two existing signs on the property to be <br /> considered conforming signs. The requested widening of three monument signs is to create <br /> a better sign design and not to get a larger sign area. <br /> Unlike other large properties in the area, the Southcenter Square property is very deep. <br /> Kohl's is set back a significant distance from Southcenter Parkway. Allowing for this tenant <br /> space to use the "Landmark Business" designation allows for their walls signs to be seen <br /> from a greater distance. <br /> 3. The program complies with the applicable standards of this Chapter. <br /> In all but one case (What the Phot Sign), signs on the property and proposed comply with the <br /> standard code provisions. Where deviations are requested, they comply with the modifications <br /> permitted under the Master Sign Program. <br /> The only sign that does not meet code is proposed monument sign #5. While City staff supports <br /> the goal of screening the signal cabinets, the master sign program does not allow for intrusions <br /> into setbacks. In order to install this sign, the applicant will have to get a variance. <br /> 4. The existing and proposed signage is integrated with an overall lighting scheme for the <br /> project site to create a safe, lively and inviting night -time environment if the site is in a <br /> commercial zone. <br /> The existing lighting for the shopping complex has been layered to create an interesting <br /> experience while also providing a safe and convenient shopping environment. All freestanding <br /> signs are lit and lights are located above and around all walkways. Store fronts are illuminated <br /> and parking lot lights have been installed. <br /> 5. No sign related code enforcement violations on the premises for at least one year prior <br /> to submitting the Master Sign Program application. <br /> There have been no sign related code enforcement violations on this property for the last year. <br /> BM Pawc 12 ol' 14 06 14 1 011 3:19:00 PM <br /> C DOCUMENTS AND SETTINGS JAIMIE- R,LOCAL SETTINGS TEMPORARY INTERNET <br /> FILES CONTENT.OUTLOOK IYFKCAFDSTAFF REPORT.DOC <br /> 16 <br />