Laserfiche WebLink
City of Tukwila My WebLink |HelpSearch Tips |About |Sign Out
Program Description <br />Issue/Problem <br />Sites not affected by the CTR law may receive limited or no transportation benefits/support. Smaller <br />sites often have difficulty allocating funding for transportation assistance or education. Sites housed <br />within larger centers may not have a direct role in parking management, which further limits their ability <br />to leverage funds for alternative transportation programs. <br />Goals: <br />• Increase the use of and access to transit and other alternative modes of transportation in South <br />King County (increase NDAT and decrease VMT) <br />• Reduce congestion along major regional corridors, including I-90, I-5 and I-405 <br />• Reduce administrative burden at individual sites by clustering sites into one program at large <br />centers. <br />Potential Trip Markets <br />• Employment sites with clusters of non -CTR affected employers <br />• Multi -family residences (affordable and market rate housing) <br />• Schools <br />Potential sites for a pilot program include: <br />o Sea -Tac Airport (partner with Port Jobs, Port of Seattle, City of SeaTac) <br />o Westfield Southcenter Mall and/or other retail centers (partner with individual <br />employers) <br />o Affordable and market rate or mixed income multifamily housing sites throughout <br />Tukwila, SeaTac, Renton, Kent, Federal Way, and Burien (partner with King County <br />Housing Authority, Hopelink, other non -profits and affordable housing sites) <br />o Highline Community College (existing partnership for Public Transportation Options <br />training sessions through Hopelink subcontract) <br />Strategies <br />This program will market transportation alternatives through a direct, individualized approach <br />supporting and encouraging residents, employees and college students to change their travel behavior <br />and will include Just One Trip program messaging as provided by King County. <br />Methodology will include individualized marketing; social marketing; and engaging community and <br />residential groups, individuals, businesses and other targeted groups of corridor users. Marketing will <br />focus on alternative transportation options such as transit, vanpool, and carpool, biking and walking for <br />both commute and personal trips. <br />Social marketing strategies may include pledge commitments; online trip logs to identify mode changes <br />through platforms such as RideshareOnline.com; incentives such as paying down the cost of non -drive - <br />Transportation Demand Management Agreement <br />between the City of Tukwila and King County <br />Page 9 of 14 <br />32 <br />