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LTAC January, 2018 <br />Page 3 <br />Baker, the City’s <br />branding consultant. <br />Funds were also used <br />for the creation of <br />some collateral for the <br />new brand. <br />For 2018, staff would <br />like to use some funds <br />to get additional <br />collateral made reflect <br />the new brand and <br />have funds available for <br />small projects that help <br />with the City’s <br />marketing, branding, <br />and tourism attraction <br />efforts. <br /> <br />3. Training and $6,000 $6,000 These funds are <br />Education intended for staff and <br />elected officials who <br />might desire or need <br />education or training <br />for tourism related <br />activities. <br />4. Memberships, $7,100 $10,000 Memberships to: <br />Registrations, and <br />$7,000 <br /> <br />Seattle Chamber <br /> <br />subscriptions. <br />of Commerce <br /> <br />Seattle Sports <br /> <br />Commission <br /> <br />Washington <br /> <br />Tourism Alliance <br /> <br />WFEA <br /> <br /> <br />Others <br /> <br />5. LTAC Meetings $2,000 $1,000 Staff tries to minimize <br />expenses for LTAC <br /> <br /> <br />