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Email Marketing <br />Email marketing setup and template. Email content strategy and planning. Content creation <br />program with 3 emails sent between October and end of year. <br />Development Cost: $1,500 <br />Ongoing cost: $750 per email = $2,250 <br />Videos <br />Creation of 3 original videos promoting the City of Tukwila. Additional video editing and strategy <br />for promotion (e.g. cutting existing video into :30 second social media clips). Depending on the <br />needs for the videos, we can allocate the majority of the budget into one high production value <br />video (for example one video for $15,000 and two shorter cuts for $2,500 each), etc. We will <br />work with client to finalize scope prior to production. <br />Development Cost: $20,000 <br />Sponsorships <br />Creation of graphics for sponsorships, content plan and strategy, including social media graphics <br />and toolkits for partners. <br />Development Cost: $2,000 per sponsorship <br />Other Services <br />The following services can be bid out upon request: <br />• Public Relations and earned media: We can coordinate with our earned media expert, as <br />needed, on promoting events, business openings, or around other key initiative <br />• Paid social media campaigns (to promote initiatives, events, and other content) Paid <br />media campaigns (print, TV, radio, etc.) <br />• Custom photoshoot to expand Experience Tukwila brand library <br />• Branded collateral as needed (e.g. event or sponsorship signage) <br />• Research — qualitative or quantitative research (e.g. to better understand perceptions <br />about Southcenter District) <br />• Graphic design work, as needed for specific projects directed by City. <br />• Consulting services for marketing, advertising, event promotion, and general City promotion <br />ti� <br />