The URL can be used to link to this page

Home My WebLink AboutWS 2026-02-02 Item 3B - Presentation - World Cupiritkiivila TUKWILAZG February 2, 2026 15 FIFA WORLD CUP IN PNW DUNE 1 - DULY 7, 2026 2 Host Cities 13 Matches Up to 25 Tea 4 billion+ global viewers Up to 1.6 million visitors 16 8/28,26"GAWP STAGE USA GANN Sx 7/01128 POUND 1 7/02/2G ROUND OP 1LG tip; P ;'+ouths.icie., MMM 17 Internal Brand Position: Tukwila, 2027 Use the World Cup to launch investments (both capital and events) that last into future years. Put our best foot forward to people visiting from throughout the region, nation and world. Show the potential of our community. Create pride for our community members. Remind Puget Sound that the epicenter of soccer in the PNW is Tukwila. • 18 Key Focus Areas • Events • Destination Development • Marketing • Economic Development .....„„. q,'- -0 • c4,,, 1064674.1.1+ 19 Events Overview- Community Events (20-mile drive from the City) In anticipation of the 2026 FIFA World Cup and building on Tukwila's identity as a hub o international culture and soccer passion, the Tukwila United initiative is a program designed to celebrate soccer, culture, and community. Planned activities include: • Youth soccer clinics and equipment giveaway • "Tuk Cup" youth soccer tournament FIFA e-sports tournaments for youth, teens, and adults City -hosted kickoff City hosted watch parties Together, these events foster meaningful, engagement for Tukwila residents, ensuring every child and family have a chance to connect with the World Cup experience. 21 Community Event Activities to Inc ude. Soccer Skills and Drills Bubble Ball Inflatable Foosball Inflatable Soccer Billiards Soccer Skills Obstacle Course DIY Team Flags Scarf Decorating Stations Soccer Equipment Giveaways 22 Ambassador Program A successful Tukwila United World Cup experience requires more than world -class events — it requires world -class people. The Ambassador Program equips seasonal team members with the knowledge, skills, and heart to represent Tukwila with pride, safety, and service excellence. Training Focus Areas • History & Identity of Tukwila Customer Experience & Service Excellence Transit Knowledge Soccer Skills & Drills Event Management & Equipment Operations De-escalation & Conflict Resolution Health & Safety Preparedness Includes First Aid, CPR, Narcan, and Bloodborne Pathogen training to respond to incidents quickly and effectively. High -Traffic Area Activation Ambassadors will be strategically deployed across key event zones to serve as visible, proactive, and informed "concierge" representatives — assisting guests, managing flow, and supporting public safety. "Tukwila United Ambassadors: Local pride. Global stage. One team. 23 Regional Events Viewing set up inside (viewing lounge) Baker Blvd Block Party, with world Dance Party Turf fest (mini -pitches at the ma during key matches and days. kAkNekk' ji7450.,„„,A 'WO 24 City of Tukwila World Cup 2026: Viewing Lounge &Activations What: World Cup soccer viewing lounge, with activations on certain game dates including giveaways, games and activities for attendees, and entertainment. When: Beginning Thursday, June 11th through Sunday, July 19t1i 2026 during the 2026 World Cup. Where: Sears Building, 2nd Floor at Westfield Southcenter 25 City of Tukwila d Cup 2026: Viewing Lounge Calendar - July 2026 June 2026 Monday 1 5aattle Pride it the Park. 15 Group Stage Matches. Format: Vieatrrg Parties. & A' cty Mena n Lounge" Tinting: 1 W Pti P5T (Seattle Greene; 12Pt( EST; SAM PST) Location' SeaAre rSo4etta Center Size; -SW attendees 22 Group Stage' Matthias Format' Alined Cup Mewing Lounge Open to the Pubic Timing '104A4-9FP'Klr PST Loca ion: Sears South Center Sze. --509 attendees Tuesday 2 16 Group Siege Matches Format' Wald Q. Viewing Lounge Open to the Putiic Timing; I4 t.W-9PA4 PST Lrrczdon: Sears South Center Size. -5O0 attendees robes Viewing Lounge PST Center 10 17 Group Stage Matches Format Workt Qrp Viewing Lounge Open to the Public Timing; VCdd,4644 4PM PS7 Locution,- Seers South Center Size:-500 attendees PEf3: England vs, Croatia tratdq Comore -pity Watolt Party, tpvna Foster/TED, under 1,030 attendees 24 Group Stage Matches Format Vieeryi Parties & Aviv attnams in Lounge" Timing I0,8,Lt-9Pkl (Seattle Game: 12Pla EST„ AAhl PST) Location: Sears South Center Side; •SG2 anenfiees 4 Thursday 5 11 Mexico vs, South Arica March Timing. NAM- 9 t4 PST Format 14tdd Cep faolcoff Kew* Party Lounge Location: Sears South (water Size: -500 attendees PBR: World Cop KirASU Party, Suliv ,,c. teernt un der 1.6 Sµette .._.......I Group Stage ,Matches format. World QQ+p Viewing Lounge Open to the Plc Timing. faits t•9Prid PS7 Location: ,Seers Spurn Center Size; -50O attendees 25 Group Stage Matches Format Wstttl Cop Viewing Lounge Open to the Public Tinting IOAAM-9,P94 PST Location: Sears SOUril Canter Size: -500 attendees Friday 12 Group .B ¥etch Timing: l 0AM-9PrttPST Format: Wert' Cup Lounge Open to the Abbe Location: Sears South Center Size: -609 enendeea Group Stage Mantises Format: Viewing Parties & Activatinna in Lounge* Timing; iOarn=9prn PST (Settle Game: 12P14 EST; SAW PST) Location: Sears South Center Sizes -52,0 attendees Matches Parties & Actuations (Seethe G*aame: tee Satu. y 6 Pd.R: Adult FIFA Esparta Tournament all day, Minutia Cotat, under 509 attendees 20 Group Siege klatches Format Warta Cap Vieewrg Lounge Open to the Puttlrc Tinting; tSAA1.9PAf PST Location; Sears South Coo* Sire: -500 attendees 27 Group Forma Open Timing: 12, Location; Sears Size. -550 attendees Sunday 7 14 Group Stage ,Marches Format. Wald Cap Vierwzrg Lounge Open to the Putwc Tuning: 10444.9PA4PS7 Location• Sears South tenter Size: -SOS attendees 21 Fathers Day Group Stage Marches Folmar: t4karkl Gap tikew.atg Lounge Open to the Public T unn mg: tOAhL9Ptd PST Location: Sears South Center Sizes -500 attendees 28 Seattle Pride .Parade Group ai vs, Group 8 Runners- Up March Pontiac: World ace 4tewng Lounge Open to the Pudlic Tor trg; faeeP1P4t Location, Seers South Center Sze: -500 attendees 29 Seattle POI*. Parade Group Winners vs. Runners4)p Marches Format' Wtutt Cep Vawnhg Lounge Open to the Polak timing; 10,984-9PAS (Genies: t54 & 2. 0Fisi, SPdl,v Location: Sears South Center Size: -WO attendees FM:.. Tart Feat, Weatheal iktSA, under 1,000 eitmneleee Legend: *Indicates game hosted in Seattle City of Tukwila, Viewing Party/Event City of Tukwila Lounge Open to Public City of Tukwila/Parks & Rec Events Parks & Recreation Event Only 26 Cit of Tukwi 0 Cup 2026: Viewin Lounge Calendar - July 2026 July 2026 Monday Tuesday Wednesday 1 Round of 32 Matches Format Viewing Party & Activations in Lounge* Timing: 10A41-9PIlt (Seattle Game: 1 PM EST; 11AM PST) Location: Sears South Center Size: -500 attendees P&' Turf Fest, Westfield. Mali,P& under 1,000 attendees Thursday 2 Round of 32 M, tehes Format: World Cup Viewing Lounge Open to the Public Timing: 10AM-9PM Location: Sears South Center Size: -500 attendees Turf Fest, Westfield Mali, under 1,000 attendees Friday Saturday Sunday 412 Independence Clay Round' of 16 atehes Format: World Ce:p Viewing Round of 16 Matches Lounge Open to floe Public Formal World Cup Viewt Timing: 1OAM-9PM Lounge Open to the Public Location: Sears South Center Tinning: 10AM 9PM Size: -500 attendees Location: Sears South Center Size: attendees 3 Round ewf 32 Matches Format: World Cup Viiewing Lounge Open to the Public Timing: 10AM-9PM Location: Sears South Center Size: -500 attendees f Round of i6 Matches Format Viewing Party & Activations in Lounge* liming: 10AM-9PM (Seattle Game: 5PM EST; 2Psf PST) Location: Seers South Center Size: -500 attendees P$1t Turf Fest, Westfield Mall, under 1,000 attendees 7 Round of 16 iartlr Format: World Cart Viewing Lounge Open to the Pubfk Timing:10A.-9PMb1 Location: Sears South Center Size: -500 attendees P'Glt Turf Feet, Westfield Mall, under 1,000 at, V est;s 9 Quartet` Finals Matches Formate Viewing Party & Activations in Lounge Timing: 10AM-9PM Location: Sears South Center Size: -500 attendees PER Community Watch Party - Quarterfinal Match, Suite -an Ce'nterfr.u, under 1,000 attendees 10 Quarter Finals Matches 11 12 Quarter Finals Matches Format Viewing Party & Activations in Lounge Timing:1SAM-9PM Location: Sears South Center Size: -500 attendees Format Viewing Party 4 Activations in Lounge Timing: 10AM-9PM Location: Sears South Center Size: -500 attendees Pa It Community Watch Party - Quarterfinal Match, Sullivan C.e'nteri1130, under 1,000 attendees 1.3 14 Semi -Finals Matches Format Viewing. Party & Activations in Lounge Timinip 10AM-9PI6` Location: Sears South Center Size:, --500 attendees P&R: World Cup Semifinal Watch Party, Sullivan Centerfr50, under 1,000 attendees 15 Semi -Finals Matches Format: Viewing Patty & Activations in Lounge Timing: I0AM-9PMf Location: Seers South Center Size: -500 attendees P&i World Cup Senwfinal Watch Party, Sulivan CenterfTBii, under 1,000 attendees 16 17 1g 19 Finals -Bronze Match World Cup Finals Match Format: Viewing Party & Format Viewing Party & Activations in Lounge Activations in Lounge Timing:10All-9PM (Game:5P1w4 Timinlg:'1OAM-9PM (Game: EST; 2Pfwt PST) 3Pld EST 12PM PST) Location: Sears South Center Location: Sears South Center Size: -500 attendees Size: -500 attendees P&13: World Cup Final Weekend Path FIFA World Cup Final Celebration, Su9lraran Watch Party, foster CenterMaD, under 1,000 Stadiurn✓R313, under 1,000 attendees attendees 20 21 22 23 24 25 26 27 28 29 30 31 27 e.rs 8 E) CO- tAl 1111111111111141111.111111 111111111111111 ' 111111E11 - IL lrY - 11111 111111 11111111 FIXTURE now SCALE 1/16' E SYMBOLS LEGEND ELECTRICAL/COMMUNICAT(oN FLOOR FOR W/REQ'D CIRG,..1F17 ASIOENTIFIE) (NO RECEPT) W/BRASS COVER, TKO sma-IN PLUGS FLOOR - SINGLE RECEPTACLE OWLET 1100 w/D,PoSs COVER & ROOFER TELL NOZZLE FLOOR - 2P8VOR 22011 RECEPTACLE OUTLET winkss COVER WALL/COLUMN - iNsPLcx PEDEPTAOLE 0,11..ET 110, 1B" A F.F. (USD) WALLXOLtIMN - DUPLEx RECEPTACLE eV -LET ZLOTY OR 2300 0 7-6.° A.F.. (000) FLOOR - DUPLEX RECEPTACLE CUTLET VERASS COVER 114 A PO,OSTONE FLOOR - TWO DUPLEX RECErEACLE OUTLEM IN A TOMBTONE BACK TO BACK w„,...LL/rou....N - sT,,,,,,,PLE. R.EpaPrATLE PR 14. S.F.F. ORPQ: WALL/:PLAIN J-80% RP 18. OFF. (USE) .,LPiCTI.ON BOX - CONDUIT DROP (US0) WALL MO,.ATED ".I® BOx FOR CORNICE UGFT OR LOOTER FIXTURES ADANST A WALL AT SPECIFIED HEIGHT PER CRITERIA FLOOR SPECIAL PURPOSE OUTLET FOR (DESCRIBE ON PLAN) WALLICOLLAIN - SPECIAL PutPo..5E OUTLET (,.-IESCRISE ON FLAN CO 18" 4..F.F. (000) FLOOR -TELEPHONE OUTLET BRASS COVER WALL/COLkimm - TELEEKERNE OUTLET RI 15' A. F. F. (1150) ROLL/COLUMN -TELEPHONE OUTLET IF lt --V A.F.F. WALL/COLUMN -TELEPHONE OUTLET 0 4.2-1/ OFF. (HANITICAPPEP) FLOOR.- COMBINATION UNTO .51 PHONE OUT_ET BRASS COVER HI/CURRENT HELL NOZYLE FOP. UP TO 4 (ROLES AND. 4 JAKKS ROLL/COLUMN -COMBINATICA DATA & PHONE OUTLET FOR UP TO 4 CABLES AND A JACKS RH laOFF. (000) FLOUT - ,Z.0.4PIKATKP,1 FLOOR DAT., .04 PHONE 01141100 CORER w/RuIDER ROLL NpZ7LE FOR UP TO 2 .A.DIC5. WALL/COLUMN - 000000000 DATA de PHONE FOR UP TO z „IA:14$ 00 W OFF. (1.140) FLOOR - ONTO CATTLE OUTLET DRA25 COVER we/M.45,5ER BELL NOZZLE WALL/COLUMN - DATA. CABLE OUTLET FOR LP TO 2 .14C143.. 00 IN' A.FF (0S0) FLOOR - TO OA FM AP.ITENNLA OUTLET BRA'SS f,-..OVER & RUBBER DELL NOZZLE WALL/COLUMN -TV ON FM ANTENNA -OUTLET RH 18' OFF (US.3) TROLL DUPLEX OUTLET 1100 2014. III 12' OFF. IN PROCESSOR ROOM & -,..a" A.F„F. Naos L5-20R HUBBELL 102.0100, REEL LIGHT POWER POLE NOTE:111' ATTACHED TN) ELECTRICAL SYMBOL DENOTES DEOIOATEO CIRCUIT WITH 10. EX; *"I' ATTACHED TO ELECTRICAL STIADEIL DENOTES LOCKED 24 HI), CIRCUIT, EX, 28 City of Tukwila World Cup 2026: Viewing Lounge Decor Proposal Rattan & Grass Bench Lounge :I gan Rag Lounge. Serpentine Bench Lounge. White Leather& &twat °tinge t Drape colors and where each WO land ,J11 roomy...sews Pi Rummel & &company' 29 ty of Tukwila World Cup 2026: lock Party Event Concept What: Tukwila Block Par 1,000 attendees When: • Saturday, June 13, 12PM-9PM (Tentative) • 12PM Event opens ■ 2PM programing begins ■ 6PM Game Viewing (Haiti vs. Scotland ■ 8PM DJ ■ 9PMish Event closes Where: • Intersection of Baker Boulevard & Andover Park W 30 9 e 'off \ ■ � . <,;? ,1 >: § @e! M ff ff � a 31 Tkwi1a Destination Development Ld Cup 2026 Planning Provide a safe, clean and green place for fans to experience the largest ever soccer tournament Showcase Tukwila as an international community with unique multi- cultural opportunities and feature accessible parks, shops, restaurants and entertainment attractions Generate positive economic im act for the Tukwila community while people supportingthe le who make Tukwila their home p Leverage the global excitement surrounding the tournament by making modest local investments to achieve long-term benefits Create a catalyst for cultural exchange, economic growth and. strengthened civic identity 34 ng Our Assets TIB 152rd St. to S. 139 St. SOUTHCENTER DISTRICT Tukwila Parkway/Andover Park W to Minkler Blvd. Baker Boulevard — Christiansen Rd.— Green River Trail — Tukwila Station — Longacres Way Tukwila Pond and vicinity 1Ti�kwila 35 Tukwila International Boulevard Assets & Opportunities IIIIIIIiiiiiiiiiiiiiiiiiii 37 38 Assets & Opportunities kwila 39 Assets & Opportunities Streetsca pe Fu n shings )Ttkwi1a 42 Trailside Amenities Bike repair and water bottle fill station Pedestrian and Bicycle Counters .00atktki diAlarrIPWW0f Water bottle fill station and drinking fountain 43 Hangin g Baskets 44 Rags and Banners Artist: Artist: KW Nguyen Than Tukwila International Boulevard ‘'s NiWM dI ' Artist: Richard Peattlia CWIC eptua only Tfit vvi 45 Extra labor to support Tukwila Southcenter District and Tukwila International Boulevard • 7-days/week • 12-16 hours of daily coverage Rapid response crews- litter, garbage, graffiti abatement Encampment response, support and mitigation Streetscape, sidewalks, trails, bridge maintenance and repairs Street sweeping and sidewalk pressure washing Traffic control devices and signage Roadway shoulder maintenance- mowing, edging, blowing Installation & maintenance of floral displays and plantings Street Tree and Hanging Basket care Tukwila 46 Branding THE WORLD LIVES IN TUKWILA Tukwila ixn'tjust some suburb outside ofSeattle. It's athrkving city with people from around the world living there. From specialty restaurants you can't find anywhere mKse, from all over to languages like Somali, Annharic, and Vietnamese, the world isn't just passing through Tukwila; the world is already here. And as people from all over come to visit, they may be surprised to see a part of themselves already inTukwila. TaoUne: 48 SEA26 TUKWILAIG TUKWILA2G TUKWILAZ6 49 TIIKTEVITA WORLD CUP CAMPAIGN CONCEPTS Campaign Colors WL StCOOPAR1 UONT GREEN SECONOARY OMR tEN: PRIMARY PURPLE REM SECONDARY SECONDARY OINESIFOr RINLNILMIEELEMPMINNEM' 50 T k W RA WORLD CUP (TA M PA NE N CONCEPTS Campaign JILLLILLIJJA TITITITIT, Patterns • 51 'IUKW. LA W 0 R C 1C4MPA N MONCFPIS The Experience Starts Here Outdoor (Lightrail Station) Ittlitt4 --------KAKnogrnmv*V00111110150iggtellog btaillieraggImmteAmm 52 TUKWIA VV CYR P C ,A MPAiGN („: 0 N r S The Experience Starts Here Street Banners • THEWORLD LIVES IN TUKWILA p ir." • ":"-,!ti4 THE IRLD EATS IN TUKWILA 53 T4kbvilA Economic Development Supporting Businesses • Informing businesses how they can participate: o Host watch parties o Host special activities and events o Build on other events and watch parties Training on how to promote their business to visitors • Business Outreach Methods o City website, Experience Tukwila, email o Partners (e.g. chamber, Somali Independent Business Alliance, etc. c> Focused door to door o Extra focus along Tukwila International Boulevard 55 Questions/Discussion