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Home My WebLink AboutCOW 2016-06-13 COMPLETE AGENDA PACKETTukwila City Council Agenda ❖ COMMITTEE OF THE WHOLE ❖ Allan Ekberg, Mayor Counci /members -:- Dennis Robertson -:- Verna Seal David Cline, City Administrator Kathy Hougardy -:- De'Sean Quinn Joe Duffle, Counci /President -:- Kate Kruller -:- Thomas McLeod Monday, June 13, 2016; 7:00 PM Tukwila City Hall Council Chambers 1. CALL TO ORDER / PLEDGE OF ALLEGIANCE 2. CITIZEN At this time, you are invited to comment on items not included on this agenda COMMENT (please limit your comments to five minutes per citizen). To comment on an item listed on this agenda, please save your comments until the issue is presented for discussion. (Refer to back of agenda page for additional information.) 3. PUBLIC HEARING A resolution adopting a Six -Year Transportation Improvement Program Pg.1 for 2017 -2022. 4. SPECIAL ISSUES a. A resolution adopting a Six -Year Transportation Improvement Pg.1 Program for 2017 -2022. b. A bid award for the Tukwila Urban Center (TUC) Pedestrian /Bicycle Pg.53 Bridge Project. c. Contract Supplement #5 with Anchor QEA for construction Pg.69 management services for the Interurban Avenue South Project. d. A contract amendment with 4Leaf, Inc., for Building Division Pg.75 inspection services. e. 2016 Lodging Tax Advisory Committee (LTAC) funding requests. Pg.83 5. REPORTS a. Mayor b. City Council c. Staff d. City Attorney e. Intergovernmental 6. MISCELLANEOUS 7. ADJOURNMENT Tukwila City Hall is ADA accessible. Reasonable accommodations are available at public hearings with advance notice to the City Clerk's Office (206- 433 -1800 or TukwilaCityClerk @TukwilaWA.gov). This agenda is available at www.tukwilawa.gov, and in alternate formats with advance notice for those with disabilities. Tukwila Council meetings are audio /video taped (available at www.tukwilawa.gov) HOW TO TESTIFY If you would like to address the Council, please go to the podium and state your name and address clearly for the record. Please observe the basic rules of courtesy when speaking and limit your comments to 5 minutes. The Council appreciates hearing from citizens but may not be able to take immediate action on comments received until they are referred to a Committee or discussed under New Business. CITIZEN COMMENTS At each Council meeting, citizens are given the opportunity to address the Council on items that are not included on the agenda during CITIZEN COMMENTS. Please limit your comments to 5 minutes. SPECIAL MEETINGS /EXECUTIVE SESSIONS Special Meetings may be called at any time with proper public notice. Procedures followed are the same as those used in Regular Council meetings. Executive Sessions may be called to inform the Council of pending legal action, financial, or personnel matters as prescribed by law. Executive Sessions are not open to the public. PUBLIC HEARINGS Public Hearings are required by law before the Council can take action on matters affecting the public interest such as land -use laws, annexations, rezone requests, public safety issues, etc. Section 2.04.150 of the Tukwila Municipal Code states the following guidelines for Public Hearings: The proponent shall speak first and is allowed 15 minutes for a presentation. 2. The opponent is then allowed 15 minutes to make a presentation. 3. Each side is then allowed 5 minutes for rebuttal. 4. Citizens who wish to address the Council may speak for 5 minutes each. No one may speak a second time until everyone wishing to speak has spoken. 5. After each speaker has spoken, the Council may question the speaker. Each speaker can respond to the question, but may not engage in further debate at that time. 6. After the Public Hearing is closed and during the Council meeting, the Council may choose to discuss the issue among themselves, or defer the discussion to a future Council meeting, without further public testimony. Council action may only be taken during Regular or Special Meetings. COUNCIL MEETING SCHEDULE No Council meetings are scheduled on the 5th Monday of the month unless prior public notification is given. Regular Meetings - The Mayor, elected by the people to a four -year term, presides at all Regular Council Meetings held on the 1st and 3rd Mondays of each month at 7:00 p.m. and Special Meetings. Official Council action in the form of formal motions, adopting of resolutions and passing of ordinances can only be taken at Regular or Special Council meetings. Committee of the Whole Meetings - Councilmembers are elected for a four -year term. The Council President is elected by the Councilmembers to preside at all Committee of the Whole meetings for a one -year term. Committee of the Whole meetings are held the 2nd and 4th Mondays at 7:00 p.m. Issues discussed there are forwarded to Regular or Special Council meetings for official action. COUNCIL AGENDA SYNOPSIS ---------------------------------- Initial, Meetin ,g Date Pre aced b Ma yoqr s r iezv Co 'I review 06/13/16 BG Resolution F-1 Ordinance Mtg Date Mtg Date E]BidAward Mt ,g Date Z Public Hearing Mtg Date 06113116 ❑ Other Mtg Date SPONSOR ❑ Council [:] Mayor ❑ HR ❑ DCD ❑ Finance ❑ Fire ❑ IT ❑ P&R ❑ Police Z PW V REVIEWED BY Z cow mtg. ❑ CA&P Cmte ❑ F&S Cmte ❑ Transportation Cmte ❑ Utilities Cmte r_j Arts Comm. ❑ Parks Comm. ❑ Planning Comm. DATE: 06/13/16 COMMITTEE CHAIR: DUFFIE RECOMMENDATIONS: SPONSOR/ADMIN. Public Works Department COMMI'YI'EE COST IMPACT/ FUND SOURCE EXPENDITURE REQUIRED AMOUNT BUDGETED APPROPRIATION REQUIRED Fund Source: Comments: MTG. DATE RECORD OF COUNCIL ACTION 06/13/16 Public Hearing ITEM INFORMATION ITEMNO. • • ISTAFF SPONSOR: BOB GIBERSON I ORIGINAL AGENDA DATE: 6/13/16 AGENDA ITEM TrriL Resolution for Six-Year Transportation Improvement Program (2017-2022) CATEGORY Z Discussion Mtg Date 06113116 n Motion Mtg Date Resolution F-1 Ordinance Mtg Date Mtg Date E]BidAward Mt ,g Date Z Public Hearing Mtg Date 06113116 ❑ Other Mtg Date SPONSOR ❑ Council [:] Mayor ❑ HR ❑ DCD ❑ Finance ❑ Fire ❑ IT ❑ P&R ❑ Police Z PW SPONSOR'S Council is being asked to approve the Resolution for the 2017 -2022 Six-Year SUMMARY Transportation Improvement Program and consider this item at the June 13, 2016 Committee of the Whole with a Public Hearing and subsequent June 20, 2016 Regular Meeting. REVIEWED BY Z cow mtg. ❑ CA&P Cmte ❑ F&S Cmte ❑ Transportation Cmte ❑ Utilities Cmte r_j Arts Comm. ❑ Parks Comm. ❑ Planning Comm. DATE: 06/13/16 COMMITTEE CHAIR: DUFFIE RECOMMENDATIONS: SPONSOR/ADMIN. Public Works Department COMMI'YI'EE COST IMPACT/ FUND SOURCE EXPENDITURE REQUIRED AMOUNT BUDGETED APPROPRIATION REQUIRED Fund Source: Comments: MTG. DATE RECORD OF COUNCIL ACTION 06/13/16 Public Hearing MTG. DATE ATTACHMENTS 06/13/20 Informational Memorandum dated 06/10/16 Draft Resolution Draft 2017-2022 TIP Summary 2017-2022 "Draft" Transportation Improvement Program Current Adopted 2016-2021 TIP City of Tukwila Allan Ekberg, Mayor INFORMATIONAL MEMORANDUM TO: Committee of the Whole FROM: Bob Giberson, Public Works Director BY: Cyndy Knighton, Senior Program Manager CC: Mayor Ekberg DATE: June 10, 2016 SUBJECT: Resolution for Six -Year Transportation Improvement Program (2017 -2022) ISSUE Resolution to adopt the annual update of the Six -Year Transportation Improvement Program for 2017- 2022. BACKGROUND The Transportation Improvement Program (TIP) is updated annually as required by the Revised Code of Washington (RCW). The TIP is adopted by resolution after a public hearing at the local agency level and incorporated into regional and state TIPs. The TIP is primarily a financial planning document for projects competing for grants. Any project submitted for federal grant funding must be included in the local, regional and state adopted TIPs. The TIP is a rolling plan showing various funding sources: grants, developer and local funds. Projects "roll" as funds or stages occur (design report, final design and construction). Tukwila's TIP and Capital Improvement Program (CIP) list many of the same transportation - related projects. The TIP generally lists only those transportation - related projects planned within the next six years that are deemed regionally significant or that have grant funding awarded or expected. The City's CIP lists transportation projects planned in the next six years and beyond, as well as water, sewer, surface water, and capital facilities projects. The TIP is required to be adopted by June 30 on an annual basis, while the CIP is prepared during Summer /Fall in conjunction with the City's budget preparation. Differences between the two may be due to priority changes, funding availability changes, or other factors which normally occur during the time between adoptions of each document. ANALYSIS The attached spreadsheet is the "Draft" 2017 - 2022 TIP and was created by modifying the 2016 - 2021 TIP to add or remove projects and adjust project costs. No prioritization was assigned and the list of projects is presented in alphabetical order. Prioritization of projects is reflected in the CIP. No new projects were added. One project was deleted from the list, W Valley Highway /S 156' St Intersection, because Public Works is proposing to incorporate the intersection improvement into the larger West Valley Highway (1 -405 to Strander Blvd) project. FINANCIAL IMPACT None. RECOMMENDATION Council is being asked to approve the Resolution for the 2017 -2022 Six -Year Transportation Improvement Program and consider this item at the June 13, 2016 Committee of the Whole with a Public Hearing and subsequent June 20, 2016 Regular Meeting. ATTACHMENTS Draft Resolution Draft 2017 -2022 TIP Summary 2017 — 2022 "Draft" Transportation Improvement Program Current Adopted 2016 — 2021 TIP wApw eng \projects \a - rw & rs projects \tip \info memo tip 2017.docx 3 El Cy � A 110M A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF TUKWILA, WASHINGTON, ADOPTING A SIX-YEAR TRANSPORTATION IMPROVEMENT PROGRAM (2017- 2022), AND DIRECTING THE SAME TO BE FILED WITH THE STATE SECRETARY OF TRANSPORTATION AND THE TRANSPORTATION IMPROVEMENT BOARD. WHEREAS, pursuant to the requirements of RCW Chapters 35.77 and 47.26 as amended, the City Council of the City of Tukwila has previously adopted a Transportation Improvement Program and thereafter periodically modified said Transportation Improvement Program by resolution; and WHEREAS, the City Council has reviewed the work accomplished under said program, determined current and future City street and arterial needs and, based upon these findings, has prepared a Six-Year Transportation Improvement Program for the ensuing six calendar years (2017-2022); and WHEREAS, on June 13, 2016, a public hearing was held regarding the City's Six- Year Transportation Improvement Program, NOW, THEREFORE, THE CITY COUNCIL OF THE CITY OF TUKWILA, WASHINGTON, HEREBY RESOLVES AS FOLLOWS: Section 1. Program Adopted. A Six-Year Transportation Improvement Program for the calendar years 2017 to 2022, attached hereto as Exhibit A, is hereby adopted. Section 2. Filing of Program. The City Clerk is hereby authorized and directed to file a copy of this resolution, together with the exhibit attached hereto, with the Secretary of Transportation and the Transportation Improvement Board of the State of Washington. WAWord Process ing\Resol utions\Tl P 2017-2022 5-20-16 CK:bjs Page 1 of 2 PASSED BY THE CITY COUNCIL OF THE CITY OF TUKWILA, WASHINGTON, at a Regular Meeting thereof this day of 32016. ATTEST/AUTHENTICATED: Christy O'Flaherty, MMC, City Clerk Joe Duffie, Council President APPROVED AS TO FORM BY: Filed with the City Clerk: Passed by the City Council: Resolution Number: Rachel B. Turpin, City Attorney Exhibit A: City of Tukwila Six-Year Transportation Improvement Program for 2017 to 2022 WAWord Processing\ResolutionskTIP 2017-2022 5-20-16 CK:bjs A Page 2 of 2 DRAFT 2017 - 2022 TIP SUMMARY June 6, 2016 2017 -2022 2016 CIP Project Costs in Thousands of Dollars FUNDING SOURCES TIP PROJECT TITLE Page No. 2017 2018 2019 2020 2021 2022 TOTAL Federal State/TIB Developer Unsecured City 1 42 -42nd Ave S (S 160 St - S 131 PI) 2 53rd Ave S (S 137th St - S 144th St) 3 ADA Improvements 4 APE /Industry Dr Intersection 5 APE /Minkler Blvd Intersection 6 Annual Bridge Inspections and Repairs 7 Annual Overlay and Repair Program 8 Beacon Ave Bridge Preventative Maintenance 9 BNSF Regional Center Access 10 Boeing Access Rd Bridge Rehabilitation 11 Cascade View Safe Routes to School Phase 2 12 Frank Zepp Bridge Preventative Maintenance 13 Grady Way Bridge Preventative Maintenance 14 Multipurpose Trails 15 S 133 St/SR599 Intersection 16 S 144th St Bridge Sidewalks 17 Strander Blvd/SW 27th St St Phase III 18 TUC/TOD Pedestrian Improvements 19 TUC - Pedestrian /Bicycle Bridge 20 Walk & Roll Program 21 West Valley Highway 2 4,807 6 2,354 20 200 25 85 24 144 10 270 18 1,650 1,741 13 0 11 10,846 3 783 2,535 149 35 60 27 0 0 28 0 29 1,283 12 6,185 22 0 0 2,031 2,353 200 657 1,570 335 1,670 0 0 0 0 0 0 60 335 0 5,000 1,260 0 0 0 0 0 200 0 0 335 1,725 0 0 0 0 0 0 60 2,064 0 0 0 0 0 0 0 0 200 0 0 335 1,730 0 0 0 0 0 0 60 0 0 0 425 0 0 374 0 0 200 0 0 335 1,745 0 0 0 0 0 0 60 0 0 1,329 1,725 0 0 1,334 4360 11,198 0 4,707 200 1,200 O 742 O 1,714 335 1,945 1,760 10,280 O 1,741 1,741 13,750 13,750 11,763 O 10,846 8,626 783 700 O 2,535 2,535 O 149 149 220 520 O 2,399 1,219 1,219 975 51,000 57,329 29,325 4,693 3,311 O 6,185 175 175 1,500 3,208 2,141 5,289 1,792 150 11,198 2,566 1,200 742 1,714 1,945 10,280 0 1,987 2,220 83 0 0 520 2,399 244 28,004 1,382 896 175 1,266 TOTAL PROJECTS REVISED FROM 2015 -2020 TIP New: None 33,092 15,471 4,384 3,124 6,728 74,519 137,318 59,125 9,222 150 Deleted: W Valley Hwy /S 156th St Intersection Project has been combined with the West Valley Hightway (1 -405 - Strander Blvd) project. 68,821 CO won State 1 n.po.eaeion Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside DRAFT Six Year Transportation Improvement Program From 2017 to 2022 N Outside Functional Class Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID Adopted Amendment Resolution No. Improvement Type Utility Codes Total Length Environmental Type RW Required 17 WA -07745 40 -42 Ave S (S 160 St - S 131 PL) S 160th Street to Southcenter Blvd Design and construct street improvements, underground aerial utilities, drainage, sidewalks, bike facilities, and driveway adjustments 06/13/16 06/20/16 04 C G O P S TW Yes Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds S CN 2017 0 0 6,868,000 6,868,000 P CN 2021 0 0 4,360,000 4,360,000 Totals 0 0 11,228,000 11,228,000 Expenditure Schedule Phase . 1st 2nd 3rd 4th 5th & 6th CN 4,807,000 2,031,000 0 0 4,360,000 Totals 4,807,000 2,031,000 0 0 4,360,000 Report Date: June 06, 2016 Page 1 Depertineet Tronsport Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside DRAFT Six Year Transportation Improvement Program From 2017 to 2022 N Outside Functional Class Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID Hearing Adopted Amendment Resolution No. Improvement Type Utility Codes Total Length Environmental Type RW Required 17 WA -06601 53rd Avenue S S 137th St to S 144th St Design and construct urban residential street improvements that include curb, gutter, sidewalk , illumination and undergrounding. Street portion will coordinate with Water, Surface Water and Sewer capital improvement program projects. 06/13/16 06/20/16 04 C G O P S TW 0.420 CE Yes Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds S CN 2017 0 TIB 2,141,400 2,565,600 4,707,000 Totals 0 2,141,400 2,565,600 4,707,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th CN 2,353,500 2,353,500 0 0 0 Totals 2,353,500 2,353,500 0 0 0 Report Date: June 06, 2016 CO Page 2 Washington State V' Deportment of TF.nsportatiion Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside DRAFT Six Year Transportation Improvement Program From 2017 to 2022 N Outside c n do = in N iagwnN 64u0ud A. PIN /Project No. C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description B. STIP ID G. Structure ID 0 o a m 0 0 0 adAl;uawanoJdwl sepo3 Alum adAy lewawuainu3 pannbaa Mil 00 Americans with Disabilities Act (ADA) Improvements Various locations to Design and construct ADA compliant upgrades to City infrastructure in conjunction with a City developed plan. WA -05405 06/13/16 06/20/16 06 No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds S ALL 2017 0 0 1,200,000 1,200,000 Totals 0 0 1,200,000 1,200,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th ALL 200,000 200,000 200,000 200,000 400,000 Totals 200,000 200,000 200,000 200,000 400,000 Report Date: June 06, 2016 Page 3 WstMington state VI/ Deportment of Transportation Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside DRAFT Six Year Transportation Improvement Program From 2017 to 2022 N Outside Functional Class Priority Number ...........___ A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID Hearing Adopted Amendment 5' Z p Improvement Type Utility Codes Total Length Environmental Type RW Required 16 WA -03766 Andover Park E /Industry Drive Signal Andover Park E Industry Drive to Design and construct a traffic signal and intersection improvements 06/13/16 06/20/16 05 C G O P S TW 0.190 CE No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds P PE 2017 0 0 75,000 75,000 P RW 2017 0 0 10,000 10,000 P CN 2018 0 0 657,000 657,000 Totals 0 0 742,000 742,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th PE 75,000 0 0 0 0 RW 10,000 0 0 0 0 CN 0 657,000 0 0 0 Totals 85,000 657,000 0 0 0 Report Date: June 06, 2016 Page 4 irtttngten �I/ State Department of Transportation Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside DRAFT Six Year Transportation Improvement Program From 2017 to 2022 N Outside -n ^. d o H - Priority Number A. PIN/Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID m : o Adopted Amendment F, c i o z p Improvement Type Utility Codes Total Length Environmental Type RW Required 16 WA -07746 Andover Park E /Minkler Blvd Intersection Andover Park E Minkler Blvd to Construct left turn lanes on Andover Park East and reconstruct traffic signal 06/13/16 06/20/16 03 C G 0 P S TW No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds P PE 2017 0 0 134,000 134,000 P RW 2017 0 0 10,000 10,000 P CN 2018 0 0 1,570,000 1,570,000 Totals 0 0 1,714,000 1,714,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th PE 134,000 0 0 0 0 RW 10,000 0 0 0 0 CN 0 1,570,000 0 0 0 Totals 144,000 1,570,000 0 0 0 Report Date: June 06, 2016 Page 5 rirtment Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside DRAFT Six Year Transportation Improvement Program From 2017 to 2022 N Outside Functional Class Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID Hearing Adopted Amendment Resolution No. Improvement Type Utility Codes Total Length Environmental Type RW Required 14 WA -03731 Annual Bridge Inspections and Repairs Various City Street to Perform Toad ratings and bi- annual inspections as well as construct necessary repairs and maintenance 06/13/16 06/20/16 06 No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds S ALL 2017 0 0 1,945,000 1,945,000 Totals 0 0 1,945,000 1,945,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th ALL 270,000 335,000 335,000 335,000 670,000 Totals 270,000 335,000 335,000 335,000 670,000 Report Date: June 06, 2016 Page 6 Ash �rgton •r Ds 01 State sportation Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside DRAFT Six Year Transportation Improvement Program From 2017 to 2022 N Outside Functional Class Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID Hearing Adopted Amendment Resolution No. Improvement Type Utility Codes Total Length Environmental Type RW Required 16 WA -03733 Annual Overlay and Repair Program Various City Streets to Repair, rehabilitate, and overlay City streets as needed in an annual program 06/13/16 06/20/16 06 C G O P S TW No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds S ALL 2017 0 0 10,280,000 10,280,000 Totals 0 0 10,280,000 10,280,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th ALL 1,650,000 1,670,000 1,725,000 1,730,000 3,505,000 Totals 1,650,000 1,670,000 1,725,000 1,730,000 3,505,000 Report Date: June 06, 2016 Page 7 Ii Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside DRAFT Six Year Transportation Improvement Program From 2017 to 2022 N Outside .n A m g N d Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID Hearing Adopted Amendment m g c Z o Improvement Type Utility Codes Total Length Environmental Type RW Required 19 / 1320(004) TUK -57 Beacon Ave S Bridge Preventative Maintenance Project Beacon Avenue South over South Ryan Way S Victor St to S 170th St Remove and replace failed bridge deck and paint structural steel. 06/13/16 06/20/16 14 0.010 CE No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds S CN 2017 STP(BR) 1,740,920 0 0 1,740,920 Totals 1,740,920 0 0 1,740,920 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th CN 1,740,920 0 0 0 0 Totals 1,740,920 0 0 0 0 Report Date: June 06, 2016 Page 8 0) ANL � W'asttington stets �I/ Department of 7Fanaportation Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside DRAFT Six Year Transportation Improvement Program From 2017 to 2022 N Outside Functional Class Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID Hearing D 0. 0 'o c. Amendment Resolution No. Improvement Type Utility Codes Total Length Environmental Type RW Required 00 WA05409 BNSF Regional Center Access New Facility to Construct a new access to the BNSF Regional Distribution Center, relocating the 900+ daily truck trips from residential streets in Allentown. 06/08/15 06/15/15 08 EIS No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds P PE 2021 FMSIB 950,000 0 300,000 1,250,000 P CN 2021 FMSIB 10,812,500 0 1,687,500 12,500,000 Totals 11,762,500 0 1,987,500 13,750,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th PE 0 0 0 0 12,500,000 CN 0 0 0 0 1,250,000 Totals 0 0 0 0 13,750,000 Report Date: June 06, 2016 Page 9 AIM Washington state •/ Department of transportation Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside DRAFT Six Year Transportation Improvement Program From 2017 to 2022 N Outside Functional Class Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID Hearing Adopted Amendment Resolution No. Improvement Type Utility Codes Total Length Environmental Type RW Required 14 / 1380(003) TUK -52 Boeing Access Road Bridge Rehabilitation Boeing Access Road Interstate 5 to Airport Way South Rehabilitate the existing Boeing Access Road bridge structure over the Burlington Norther and Union Pacific Railroads. Work will include rehabilitation of the bridge sub - structure, seismic retrofit, and construction of a new bridge deck including pedestrian/bicycle amenities. 06/13/16 06/20/16 14 0.200 DCE Yes Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds S CN 2017 STP(BR) 8,625,600 0 2,220,000 10,845,600 Totals 8,625,600 0 2,220,000 10,845,600 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th CN 10,845,600 0 0 0 0 Totals 10,845,600 0 0 0 0 Report Date: June 06, 2016 Page 10 my'rl, Washington VI/ T onsportation Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside DRAFT Six Year Transportation Improvement Program From 2017 to 2022 N Outside -n c 0 m o N 'a_ Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID Amendment Resolution No. Improvement Type Utility Codes Total Length Environmental Type RW Required 00 / 1320(005) TUK -58 Cascade View Elementary Safe Routes to School Project - Phase 2 33rd Ave S and S 140th Street S. 144th at 34th Ave. S. to 140th St at 34th Ave. S. Concrete sidewalks are proposed on one side of 33rd Ave S (S 140th St to S 144th St) and onone side of S. 140th St (Military Road South to 34th Ave S) along with a standard curb and gutter separating the sidewalk from the roadway. A traffic circle is proposed at the intersection of 33rd Ave S and S 140th St to assist inreducing vehicle speeds and increase visibility and safety of pedestrians crossing the street. Curb bulb -outs and /or pedestrian refuge islands at the east entrance /exit to the traffic circle would be constructed to improve the safety ofcrossing S 140th St at 33rd Ave S. There are currently no ADA facilities to connect to within the project limits. Minor storm water improvements will be added to the general action area. 06/13/16 06/20/16 28 0.510 CE, No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds S CN 2017 SRTS 699,745 0 83,353 783,098 Totals 699,745 0 83,353 783,098 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th CN 783,098 0 0 0 0 Totals 783,098 0 0 0 0 Report Date: June 06, 2016 Page 11 ANL wa.72 Washington v// Deppartment�11ronsportatbn Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside DRAFT Six Year Transportation Improvement Program From 2017 to 2022 N Outside iagwnN 6luoud A. PIN /Project No. C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description B. STIP ID G. Structure ID x luawpuawy 0 0 z 0 adi(1 luawanoJdwI c G 0 m 3 0 paJinbab M J 16 / 1274(009) Frank Zepp Bridge Preventative Maintenance Project S 180th Street over the Green River SR 181 - West Valley Highway to Sperry Drive S Paint the structural steel, overlay deck and replace the deck joint, and install seismic protection. TUK -55 06/13/16 06/20/16 14 0.040 CE No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds S CN 2017 STP(BR) 2,534,812 0 0 2,534,812 Totals 2,534,812 0 0 2,534,812 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th CN 2,534,812 0 0 0 0 Totals 2,534,812 0 0 0 0 Report Date: June 06, 2016 Page 12 Albs Washington State Department of Ttansportat on Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside DRAFT Six Year Transportation Improvement Program From 2017 to 2022 N Outside c n. cu m c N m Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID Hearing Adopted Amendment Resolution No. Improvement Type Utility Codes Total Length Environmental Type RW Required 14 / 1288(005) TUK -56 Grady Way Bridge Preventative Maintenance Project Grady Way Bridge over BN and UP Railroads Interurban Avenue S to Longacres Drive SW, Renton Retrofit existing bridge with seismic protection. 06/13/16 06/20/16 14 0.230 CE No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds S CN 2017 STP(BR) 148,574 0 0 148,574 Totals 148,574 0 0 148,574 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th CN 148,574 0 0 0 0 Totals 148,574 0 0 0 0 Report Date: June 06, 2016 Page 13 Washington State M// Department o17Fansportation Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside DRAFT Six Year Transportation Improvement Program From 2017 to 2022 N Outside Functional Class Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID Hearing Adopted Amendment Resolution No. Improvement Type Utility Codes Total Length Environmental Type RW Required 00 WA -03783 Multipurpose Trails to Wide array of necessary trail improvements to existing trail system infrastructure 06/13/16 06/20/16 28 CE No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds S CN 2017 0 0 520,000 520,000 Totals 0 0 520,000 520,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th CN 60,000 60,000 60,000 60,000 280,000 Totals 60,000 60,000 60,000 60,000 280,000 Report Date: June 06, 2016 Page 14 Waslangton state �/ Department of Transpwtatton Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside DRAFT Six Year Transportation Improvement Program From 2017 to 2022 N Outside Functional Class Priority Number A. PIN/Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID z 'o Adopted Amendment Resolution No. Improvement Type Utility Codes Total Length Environmental Type RW Required 16 WA -07748 S 133 St/SR599 Southbound Intersection S 133rd Street SR 599 Southbound Ramps to S 134th PI Construct intersection improvements including signalization or roundabout, lighting, crosswalks, and drainage. 06/13/16 06/20/16 04 C G O P S TW No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds P PE 2018 0 0 310,000 310,000 P RW 2018 0 0 25,000 25,000 P CN 2019 0 0 2,064,000 2,064,000 Totals 0 0 2,399,000 2,399,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th PE 0 310,000 0 0 0 RW 0 25,000 0 0 0 CN 0 0 2,064,000 0 0 Totals 0 335,000 2,064,000 0 0 Report Date: June 06, 2016 Page 15 Washington a V/ Department of tsportation Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside DRAFT Six Year Transportation Improvement Program From 2017 to 2022 N Outside Functional Class Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID Hearing Adopted Amendment Resolution No. Improvement Type Utility Codes Total Length Environmental Type RW Required 17 WA03782 S 144th St Bridge Sidewalks S 144th Street 51st Ave S to 53rd Ave S Widen existing sidewalks on bridge over 1-5 between 51st Ave S and 53rd Ave S 06/13/16 06/20/17 28 0.250 No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds P ALL 2021 STP(BR) 975,200 0 243,800 1,219,000 Totals 975,200 0 243,800 1,219,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th ALL 0 0 0 0 1,219,000 Totals 0 0 0 0 1,219,000 Report Date: June 06, 2016 Page 16 De Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside DRAFT Six Year Transportation Improvement Program From 2017 to 2022 N Outside Functional Class Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID Hearing Adopted Amendment Resolution No. Improvement Type Utility Codes Total Length Environmental Type RW Required 16 WA -05410 Strander Blvd /SW 27th St Phase III Strander Boulevard E City Limits to West Valley Hwy /SR 181 Design and construct arterial improvements for a new roadway extending Strander Boulevard /SW 27th St from West Valley Highway to Oaksdale Ave 06/13/16 06/20/16 01 EIS No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds P PE 2017 STP 3,892500 0 607500 4500,000 P RW 2018 STP 1,254,250 0 195,750 1,450,000 P CN 2022 FMSIB 5,000,000 0 1,000,000 6,000,000 P CN 2022 TIGER III 20,000,000 0 25,000,000 45,000,000 Totals 30,146,750 0 26,803,250 56,950,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th PE 0 5,000,000 0 0 0 RW 0 0 1,450,000 0 0 CN 0 0 0 0 5,100,000 Totals 0 5,000,000 1,450,000 0 5,100,000 Report Date: June 06, 2016 Page 17 W�� Washington State F Department of Transportation Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside DRAFT Six Year Transportation Improvement Program From 2017 to 2022 N Outside m c ,n. m o N n Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID Adopted Amendment Resolution No. Improvement Type Utility Codes Total Length Environmental Type RW Required 17 WA -03772 TUC/TOD Pedestrian Improvements Baker Blvd (if extended) Andover Park W to E City Limits Construct bike /pedestrian connection between the Tukwila Urban Center (TUC) and Tukwila Station, with service by Amtrak Sounder Commuter Rail/Transit Oriented Development (TOD) area. 06/13/16 06/20/16 28 0.750 CE Yes Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds P PE 2017 STP(E) 439,420 0 68,580 508,000 P RW 2020 STP(E) 173,000 0 27,000 200,000 S CN 2017 0 0 1,000,000 1,000,000 P CN 2018 STP(E) 2,699,000 0 286,000 2,985,000 Totals 3,311,420 0 1,381,580 4,693,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th PE 283,000 0 0 225,000 0 RW 0 0 0 200,000 0 CN 1,000,000 1,260,000 0 0 1,725,000 Totals 1,283,000 1,260,000 0 425,000 1,725,000 Report Date: June 06, 2016 Page 18 Washington State Department of Ttansportat on Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside DRAFT Six Year Transportation Improvement Program From 2017 to 2022 N Outside Functional Class Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID Hearing Adopted s m A ij m 0 M 5 Z p Improvement Type Utility Codes Total Length Environmental Type RW Required 00 / 1320(002) TUK -50 Tukwila Urban Center Pedestrian /Bicycle Bridge over Green River New bridge over the Green River, approximately between Baker Blvd (if extended) and Longacres Way (if extended) Baker Boulevard to West Valley Highway Construct a new pedestrian/bicycle bridge over the Green River 06/13/16 06/20/16 28 0.640 DCE Yes Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds S CN 2017 0 OTHER 5,289,000 896,000 6,185,000 Totals 0 5,289,000 896,000 6,185,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th CN 6,185,000 0 0 0 0 Totals 6,185,000 0 0 0 0 Report Date: June 06, 2016 Page 19 !/ Deportment of 1 toport.cio„ Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside DRAFT Six Year Transportation Improvement Program From 2017 to 2022 N Outside Functional Class Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID Hearing Adopted Amendment Resolution No. Improvement Typel Utility Codes Total Length Environmental Type RW Required 00 WA -03761 Walk & Roll Plan (Nonmotorized Transportation Plan) Various City Streets to Evaluate deficiencies and create a prioritized list of projects and recommended design standards. 06/08/15 06/15/15 28 No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds P PE 2021 0 0 175,000 175,000 Totals 0 0 175,000 175,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th PE 0 0 0 0 175,000 Totals 0 0 0 0 175,000 Report Date: June 06, 2016 Page 20 Aft W.ddnpton State Department of 7Fansportatfon Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside DRAFT Six Year Transportation Improvement Program From 2017 to 2022 N Outside Functional Class Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID Hearing Adopted Amendment Resolution No. Improvement Type Utility Codes Total Length Environmental Type RW Required 14 WA03779 West Valley Highway SR 181/West Valley Highway 1-405 to Strander Blvd Design and construct completion of 7 lane sections of West Valley Highway with sidewalks, curbs, gutters, storm drainage, lighting, and traffic control, including safety and capacity improvements at the S 156th St intersection. 06/13/16 06/20/16 03 0.500 CE No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds P PE 2020 0 0 340,000 340,000 P RW 2020 0 0 400,000 400,000 P CN 2021 0 TIB 1,792,000 542,000 2,334,000 Totals 0 1,792,000 1,282,000 3,074,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th PE 0 0 0 174,000 150,000 RW 0 0 0 200,000 200,000 CN 0 0 0 0 2,484,000 Totals 0 0 0 374,000 2,834,000 Federal Funds State Funds Local Funds Total Funds Grand Totals for Tukwila 59,945,521 9,222,400 67,666,083 136,834,004 Report Date: June 06, 2016 Page 21 Ciry of Tukwila Washington Resolution No. /,? 6 o A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF TUKWILA, WASHINGTON, ADOPTING A SIX-YEAR TRANSPORTATION IMPROVEMENT PROGRAM (2016- 2021), AND DIRECTING THE SAME TO BE FILED WITH THE STATE SECRETARY OF TRANSPORTATION AND THE TRANSPORTATION IMPROVEMENT BOARD. WHEREAS, pursuant to the requirements of RCW Chapters 35.77 and 47.26 as amended, the City Council of the City of Tukwila has previously adopted a Transportation Improvement Program and thereafter periodically modified said Transportation Improvement Program by resolution; and WHEREAS, the City Council has reviewed the work accomplished under said program, determined current and future City street and arterial needs and, based upon these findings, has prepared a Six-Year Transportation Improvement Program for the ensuing six calendar years (2016-2021); and WHEREAS, on June 8, 2015, a public hearing was held regarding the City's Six- Year Transportation Improvement Program; NOW, THEREFORE, THE CITY COUNCIL OF THE CITY OF TUKWILA, WASHINGTON, HEREBY RESOLVES AS FOLLOWS: Section 1. Program Adopted. A six-year Transportation Improvement Program for the calendar years 2016-2021 is hereby adopted. Section 2. Filing of Program. The City Clerk is hereby authorized and directed to file a copy of this resolution, together with the exhibit attached hereto, with the Secretary of Transportation and the Transportation Improvement Board of the State of Washington. MWord Processing\Resolutions\TIP 2016-2021 5-15-15 Page 1 of 2 CK:bjs 29 PASSED BY THE CITY COUNCIL OF THE CITY OF TUKWILA, WASHINGTON, at a Regular Meeting thereof this / 157�jay of "- l4,sz4Q— 7 2015. ATTEST/AUTHENTICATED: z--), r111 EJt�� Christy O'Flalierty, MMC, City Clerk -'- APP JROVED S TO FORM BY: ;7 Rachel B.4turpin, City Attorney KrullerXouncil President Filed with the City Clerk: Passed by the City Council: Resolution Number: (Fbo Exhibit: City of Tukwila Six-Year Transportation Improvement Program from 2016 to 2021 WAWord Processing\Resolutions\TIP 2016-2021 5-15-15 CK:bjs 30 Page 2 of 2 � Washington State TI/ Department of transportation Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside Six Year Transportation Improvement Program From 2016 to 2021 N Outside Functional Class Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID Hearing Adopted Amendment m z Z p Improvement Type Utility Codes Total Length Environmental Type RW Required 17 WA -07745 40-42 Ave S (S 160 St - S 131 PL) S 160th Street to Southcenter Blvd Design and construct street improvements, drainage, sidewalks, bike facilities, and driveway adjustments 06/08/15 06/15/15 04 C G O P S TW Yes Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds S CN 2016 0 0 5,300,000 5,300,000 P CN 2021 0 0 4,360,000 4,360,000 Totals 0 0 9,660,000 9,660,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th CN 5,300,000 0 0 0 4,360,000 Totals 5,300,000 0 0 0 4,360,000 Report Date: June 02, 2015 Page 1 i Agency: Tukwila County: King MPO /RTPO: PSRC State I Transportation Y Inside Six Year Transportation Improvement Program From 2016 to 2021 N Outside Functional Class Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID Hearing Adopted Amendment Resolution No. Improvement Type Utility Codes Total Length Environmental Type RW Required 17 WA -06601 53rd Avenue S S 137th St to S 144th St Design and construct urban residential street improvements that include curb, gutter, sidewalk , illumination and undergrounding. Street portion will coordinate with Water, Surface Water and Sewer capital improvement program projects. 06/08/15 06/15/15 04 C G O P S TW 0.420 CE No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds S PE 2016 0 0 3,000 3,000 P CN 2016 0 TIB 1,589,000 1,350,000 2,939,000 S CN 2016 0 0 1,150,000 1,150,000 Totals 0 1,589,000 2,503,000 4,092,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th PE 3,000 0 0 0 0 CN 3,170,000 920,000 0 0 0 Totals 3,173,000 920,000 0 0 0 Report Date: June 02, 2015 Page 2 Washington state V/ Department of Transportation Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside Six Year Transportation Improvement Program From 2016 to 2021 N Outside Functional Class Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID Hearing Adopted Amendment Resolution No. Improvement Type Utility Codes Total Length Environmental Type RW Required 00 WA -05405 Americans with Disabilities Act (ADA) Improvements Various locations to Design and construct ADA compliant upgrades to City infrastructure in conjunction with a City developed plan. 06/08/15 06/15/15 06 No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds S ALL 2016 0 0 378,000 378,000 Totals 0 0 378,000 378,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th ALL 63,000 63,000 63,000 63,000 126,000 Totals 63,000 63,000 63,000 63,000 126,000 Report Date: June 02, 2015 Page 3 Washington State V/ Department of rree.port:.tion Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside Six Year Transportation Improvement Program From 2016 to 2021 N Outside Functional Class Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID Hearing Adopted Amendment Resolution No. Improvement Type Utility Codes Total Length Environmental Type' RW Required 16 WA -03766 Andover Park E /Industry Drive Signal Andover Park E Industry Drive to Design and construct a traffic signal and intersection improvements 06/08/15 06/15/15 05 C G O P S TW 0.190 CE No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds P CN 2021 0 0 575,000 575,000 Totals 0 0 575,000 575,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th CN 0 0 0 0 575,000 Totals 0 0 0 0 575,000 Report Date: June 02, 2015 Page 4 warttington State f% Dep•rtm.nt 011 TFansportatlon Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside Six Year Transportation Improvement Program From 2016 to 2021 N Outside JagwnN 4.1%1d A. PIN /Project No. C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description B. STIP ID G. Structure ID x to o. 0 0 0. ivawpuawy Ifm 0 0 0 Z 0 adAj;uawanoidwI c m 3 F 0 0 .0 16 Andover Park E /Minkler Blvd Intersection Andover Park E Minkler Blvd to Construct left turn lanes on Andover Park East and reconstruct traffic signal WA -07746 06/08/15 06/15/15 03 CGOPS TW No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds P PE 2021 0 0 20,000 20,000 P CN 2021 0 0 602,000 602,000 Totals 0 0 622,000 622,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th PE 0 0 0 0 20,000 CN 0 0 0 0 602,000 Totals 0 0 0 0 622,000 Report Date: June 02, 2015 Page 5 AIM Washington State ., Department of T wwsportation Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside Six Year Transportation Improvement Program From 2016 to 2021 N Outside -n r,, E o m a Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID = m Adopted Amendment xI P.' o i o Z p Improvement Type Utility Codes Total Length Environmental Type RW Required 14 WA -03731 Annual Bridge Inspections and Repairs Various City Street to Perform load ratings and bi- annual inspections as well as construct necessary repairs and maintenance 06/08/15 06/15/15 06 No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds S ALL 2016 0 0 1,880,000 1,880,000 Totals 0 0 1,880,000 1,880,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th ALL 270,000 270,000 335,000 335,000 670,000 Totals 270,000 270,000 335,000 335,000 670,000 Report Date: June 02, 2015 Page 6 Allah Washington Var Department State Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside Six Year Transportation Improvement Program From 2016 to 2021 N Outside Functional Class Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID Adopted Amendment Resolution No. Improvement Type Utility Codes Total Length Environmental Type RW Required 16 WA -03733 Annual Overlay and Repair Program Various City Streets to Repair, rehabilitate, and overlay City streets as needed in an annual program 06/08/15 06/15/15 06 C G O P S TW No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds S ALL 2016 0 0 10,080,000 10,080,000 Totals 0 0 10,080,000 10,080,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th ALL 1,560,000 1,650,000 1,670,000 1,725,000 3,475,000 Totals 1,560,000 1,650,000 1,670,000 1,725,000 3,475,000 Report Date: June 02, 2015 Page 7 AM. "9■•• Washington State r Department of Transportation Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside Six Year Transportation Improvement Program From 2016 to 2021 N Outside Functional Class Priority Number A. PIN/Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID Adopted Amendment Resolution No. Improvement Type Utility Codes Total Length Environmental Type RW Required 19 TUK -57 Beacon Ave S Bridge Preventative Maintenance Project Beacon Avenue South over South Ryan Way S Victor St to S 170th St Remove and replace failed bridge deck and paint structural steel. 06/08/15 06/15/15 14 0.010 CE No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds S CN 2016 STP(BR) 1,740,900 0 0 1,740,900 Totals 1,740,900 0 0 1,740,900 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th CN 1,740,900 0 0 0 0 Totals 1,740,900 0 0 0 0 Report Date: June 02, 2015 Page 8 AIM Washington State •/ Department of lrwuportatbn Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside Six Year Transportation Improvement Program From 2016 to 2021 N Outside Functional Class Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID 2 `n Adopted Amendment Resolution No. Improvement Type Utility Codes Total Length Environmental Type RW Required 00 WA05409 BNSF Regional Center Access New Facility to Construct a new access to the BNSF Regional Distribution Center, relocating the 900+ daily truck trips from residential streets in Allentown. 06/08/15 06/15/15 08 EIS No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds P PE 2021 FMSIB 950,000 0 300,000 1,250,000 P CN 2021 FMSIB 10,812,500 0 1,687,500 12,500,000 Totals 11,762,500 0 1,987,500 13,750,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th PE 0 0 0 0 12,500,000 CN 0 0 0 0 1,250,000 Totals 0 0 0 0 13,750,000 Report Date: June 02, 2015 Page 9 State Ink Department oI Transportatbn Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside Six Year Transportation Improvement Program From 2016 to 2021 N Outside Functional Class Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID Adopted Amendment Resolution No. Improvement Type Utility Codes Total Length Environmental Type RW Required 14 / 1380(003) TUK -52 Boeing Access Road Bridge Rehabilitation Boeing Access Road Interstate 5 to Airport Way South Rehabilitate the existing bridge with a 340' long concrete or steel bridge structure. It will be 110' wide curb to curb and have sidewalks on both sides 06/08/15 06/15/15 14 0.200 DCE Yes Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds S CN 2016 STP(BR) 4,193,000 0 1,218,000 5,411,000 Totals 4,193,000 0 1,218,000 5,411,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th CN 5,411,000 0 0 0 0 Totals 5,411,000 0 0 0 0 Report Date: June 02, 2015 Page 10 AIM State • of Trams atiarr! Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside Six Year Transportation Improvement Program From 2016 to 2021 N Outside v 0 2 3 0 A. PIN /Project No. C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description B. STIP ID G. Structure ID S m 0 0 0. 1uawpuewy e N 0 0 2 0 adi j uewanoJdwI n 0. vi adRy lewawuoJinu3 paJinbaa MLI 19 Cascade View Safe Routes to School Phase 2 S 140th St/33rd Ave S to Construct an off - street paved shard use path, sidewalks, and a traffic circle at the intersection of 33rd Ave S and S 140th Street. WA -03795 06/08/15 06/15/15 28 0.190 CE No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds P ALL 2021 0 WSDOT 750,000 89,000 839,000 Totals 0 750,000 89,000 839,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th ALL 0 0 0 0 839,000 Totals 0 0 0 0 839,000 Report Date: June 02, 2015 Page 11 Washington V/ Department of 7r.nsportation State Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside Six Year Transportation Improvement Program From 2016 to 2021 N Outside -n c c1 T m o N m Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID Hearing Adopted Amendment Resolution No. Improvement Type Utility Codes Total Length lEnvironmental Type RW Required 16 TUK -55 Frank Zepp Bridge Preventative Maintenance Project S 180th Street over the Green River SR 181 - West Valley Highway to Sperry Drive S Paint the structural steel, overlay deck and replace the deck joint, and install seismic protection. 06/08/15 06/15/15 14 0.040 CE No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds S CN 2016 STP(BR) 2,534,812 0 0 2534,812 Totals 2,534,812 0 0 2,534,812 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th CN 2,534,812 0 0 0 0 Totals 2,534,812 0 0 0 0 Report Date: June 02, 2015 Page 12 Washington State Deportment of Ttansportatlon Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside Six Year Transportation Improvement Program From 2016 to 2021 N Outside Functional Class Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID Hearing Adopted Amendment Resolution No. Improvement Type Utility Codes Total Length Environmental Type RW Required 14 TUK -56 Grady Way Bridge Preventative Maintenance Project Grady Way Bridge over BN and UP Railroads Interurban Avenue S to Longacres Drive SW, Renton Retrofit existing bridge with seismic protection. 06/08/15 06/15/15 14 0230 CE No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds S CN 2016 STP(BR) 206500 0 0 206500 Totals 206,500 0 0 206,500 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th CN 206,500 0 0 0 0 Totals 206,500 0 0 0 0 Report Date: June 02, 2015 Page 13 attars Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside Six Year Transportation Improvement Program From 2016 to 2021 N Outside Functional Class Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID m 2 Adopted Amendment Resolution No. Improvement Type Utility Codes Total Length Environmental Type RW Required 00 WA -03783 Multipurpose Trails to Wide array of necessary trail improvements to existing trail system infrastructure 06/08/15 06/15/15 28 CE No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds S CN 2016 0 0 360,000 360,000 Totals 0 0 360,000 360,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th CN 60,000 60,000 60,000 60,000 120,000 Totals 60,000 60,000 60,000 60,000 120,000 Report Date: June 02, 2015 Page 14 Anis Washington State VI/ Department of Transportation Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside Six Year Transportation Improvement Program From 2016 to 2021 N Outside Functional Class Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID Adopted Amendment Resolution No. Improvement Type Utility Codes Total Length Environmental Type RW Required 16 WA -07748 S 133 St/SR599 Southbound Intersection S 133rd Street SR 599 Southbound Ramps to S 134th PI Construct intersection improvements including signalization or roundabout, lighting, crosswalks, and drainage. 06/08/15 06/15/15 04 C G O P S TW No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds P PE 2021 0 0 60,000 60,000 P CN 2021 0 0 570,000 570,000 Totals 0 0 630,000 630,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th PE 0 0 0 0 60,000 CN 0 0 0 0 570,000 Totals 0 0 0 0 630,000 Report Date: June 02, 2015 Page 15 Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside Six Year Transportation Improvement Program From 2016 to 2021 N Outside Functional Class Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID Adopted Amendment Resolution No. Improvement Type Utility Codes Total Length Environmental Type RW Required 17 WA03782 S 144th St Bridge Sidewalks S 144th Street 51st Ave S to 53rd Ave S Widen existing sidewalks on bridge over 1 -5 between 51st Ave S and 53rd Ave S 06/08/15 06/15/15 28 0.250 No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds P ALL 2021 STP(BR) 975,200 0 243,800 1,219,000 Totals 975,200 0 243,800 1,219,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th ALL 0 0 0 0 1,219,000 Totals 0 0 0 0 1,219,000 Report Date: June 02, 2015 Page 16 Washington State V/ VIII Department of Transportation Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside Six Year Transportation Improvement Program From 2016 to 2021 N Outside Functional Class Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID Adopted Amendment z m o c. o Z o Improvement Type Utility Codes Total Length Environmental Type RW Required 16 WA -05410 Strander Blvd /SW 27th St Phase III Strander Boulevard E City Limits to West Valley Hwy /SR 181 Design and construct arterial improvements for a new roadway extending Strander Boulevard /SW 27th St from West Valley Highway to Oaksdale Ave 06/08/15 06/15/15 01 EIS No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds P PE 2018 STP 3,850,000 0 620,000 4,470,000 P RW 2021 STP 1,150,000 0 179,000 1,329,000 P CN 2021 FMSIB 5,000,000 0 1,000,000 6,000,000 P CN 2021 TIGER III 20,000,000 0 25,000,000 45,000,000 Totals 30,000,000 0 26,799,000 56,799,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th PE 20,000 0 5,000,000 0 0 RW 0 0 0 0 1,329,000 CN 0 0 0 0 51,000,000 Totals 20,000 0 5,000,000 0 52,329,000 Report Date: June 02, 2015 Page 17 Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside Six Year Transportation Improvement Program From 2016 to 2021 N Outside -n 0 no 4 g 1g m JagwnN R;uoud A. PIN /Project No. C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description B. STIP ID G. Structure ID 0 m a ;uawpuawy ON uogniosed adAy 3uawanoadwI c 0 o. N ad Ai ieyuawuoiinu3 o E. o. 17 TUC/TOD Pedestrian Improvements Baker Blvd (if extended) Andover Park W to E City Limits Construct bike /pedestrian connection between the Tukwila Urban Center (TUC) and Tukwila Station, with service by Amtrak Sounder Commuter Rail/Transit Oriented Development (TOD) area. WA -03772 06/08/15 06/15/15 28 0.750 CE Yes Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds S PE 2016 0 0 70,000 70,000 P RW 2021 STP(E) 80,000 0 0 80,000 S RW 2021 0 0 20,000 20,000 P CN 2021 STP(E) 420,000 0 580,000 1,000,000 Totals 500,000 0 670,000 1,170,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th PE 70,000 0 0 0 300,000 RW 0 0 0 0 100,000 CN 0 0 0 0 700,000 Totals 70,000 0 0 0 1,100,000 Report Date: June 02, 2015 Page 18 Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside Six Year Transportation Improvement Program From 2016 to 2021 N Outside -n c K Em 'o' t; d Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID = m 2 Adopted Amendment Resolution No. Improvement Type Utility Codes Total Length Environmental Type RW Required 00 / 1320(002) TUK -50 Tukwila Urban Center Pedestrian /Bicycle Bridge over Green River New bridge over the Green River, approximately between Baker Blvd (if extended) and Longacres Way (if extended) Baker Boulevard to West Valley Highway Construct a new pedestrian /bicycle bridge over the Green River 06/08/15 06/15/15 28 0.640 DCE Yes Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds S CN 2016 0 OTHER 6,000,000 185,000 6,185,000 Totals 0 6,000,000 185,000 6,185,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th CN 7,223,000 0 0 0 0 Totals 7,223,000 0 0 0 0 Report Date: June 02, 2015 Page 19 Ik DePert Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside Six Year Transportation Improvement Program From 2016 to 2021 N Outside Functional Class Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID m ,c Adopted Amendment Resolution No. Improvement Type Utility Codes Total Length Environmental Type RW Required 00 WA -03761 Walk & Roll Plan (Nonmotorized Transportation Plan) Various City Streets to Evaluate deficiencies and create a prioritized list of projects and recommended design standards. 06/08/15 06/15/15 28 No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds P PE 2021 0 0 175,000 175,000 Totals 0 0 175,000 175,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th PE 0 0 0 0 175,000 Totals 0 0 0 0 175,000 Report Date: June 02, 2015 Page 20 Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside Six Year Transportation Improvement Program From 2016 to 2021 N Outside Functional Class Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID Adopted Amendment Resolution No. Improvement Type Utility Codes Total Length Environmental Type RW Required 14 WA03779 West Valley Highway SR 181/West Valley Highway 1 -405 to Strander Blvd Design and construct widening to 7 lanes including curb & gutter, sidewalks, illumination, drainage, and traffic control 06/08/15 06/15/15 03 0.500 CE No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds P PE 2021 0 0 60,000 60,000 P CN 2021 0 0 570,000 570,000 Totals 0 0 630,000 630,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th PE 0 0 0 0 60,000 CN 0 0 0 0 570,000 Totals 0 0 0 0 630,000 Report Date: June 02, 2015 Page 21 II/ Dap..t art" at 1,re,sportatia, Agency: Tukwila County: King MPO /RTPO: PSRC Y Inside Six Year Transportation Improvement Program From 2016 to 2021 N Outside Functional Class Priority Number A. PIN /Project No. B. STIP ID C. Project Title D. Road Name or Number E. Begin & End Termini F. Project Description G. Structure ID Hearing Adopted Amendment Resolution No. Improvement Type Utility Codes Total Length Environmental Type RW Required 14 WA -03765 West Valley Highway /S 156th St SR181/West Valley Highway Southcenter Blvd to S 158th St Construct safety and capacity improvements at intersection. 06/08/15 06/15/15 03 O P S T W CE No Funding Status Phase Phase Start Year (YYYY) Federal Fund Code Federal Funds State Fund Code State Funds Local Funds Total Funds P PE 2021 0 0 50,000 50,000 P CN 2020 CMAQ 440,000 0 542,000 982,000 Totals 440,000 0 592,000 1,032,000 Expenditure Schedule Phase 1st 2nd 3rd 4th 5th & 6th PE 0 0 0 0 50,000 CN 0 0 0 0 982,000 Totals 0 0 0 0 1,032,000 Federal Funds State Funds Local Funds Total Funds Grand Totals for Tukwila 52,352,912 8,339,000 59,277,300 119,969,212 Report Date: June 02, 2015 Page 22 COUNCIL AGENDA SYNOPSIS Initials Meeting Date Prepared b Mquor's review Council review T. 0a 06/13/16 B G: li Ft ITEM INFORMATION ITEM NO. 53 ISTAFF SPONSOR: BOB GIBERSON ORIGINAi., AGENDA DATE: 6/13/16 AGENDA ITEM TITLE TUC Pedestrian - Bicycle Bridge Construction Bid Award CATEGORY ❑ Discussion Mt g Date Z Motion Mtg Date 06120116 ❑ Resolution Mtg Date ❑ Ordinance Mt g Date Z Bid Award Mig Date 06120116 ❑ Public Hearing Mt g Date ❑ Other Mfg Date SPONSOR ❑ Coundl [:] Mayor ❑ HR ❑ DCD EJ.Finance ❑ Fire ❑ IT ❑ P&R ❑ Police ❑ PWI SPONSOR'S The Council is being asked to consider the construction bid award to SS Structures for the SUMMARY construction of the TUC Pedestrian - Bicycle Bridge project, including awarding the base bid and the additive alternate in the total amount of $6,285,570.60. REVIEWED BY z cow Mtg. ❑ CA&P Cmte ❑ F&S Cmte ❑ Transportation Cmte ❑ Utilities Cmte F-1 Arts Comm. ❑ Parks Comm. ❑ Planning Comm. DATE: COMMITTEE CHAIR: DUFFIE RECOMMENDATIONS: SPONSOR/ADMIN. Public Works Department COMMITTEE Committee of the Whole COST IMPACT / FUND SOURCE EXPENDITURE REQUIRED AMOUNT BUDGETED APPROPRIATION REQUIRED $6,285,570.60 $7,791,365 $ Fund Source: Comments: MTG. DATE RECORD OF COUNCIL ACTION 06/13/16 Committee of the Whole MTG. DATE ATTACHMENTS 06/13/16 Committee of the Whole Informational Memorandum dated 06/10/16 Bid Tabulation CIP Page 53 54 City of Tukwila Allan Ekberg, Mayor TO: Committee of The Whole FROM. Bob Giberson Public Works Director , BY: Cyndy Knighton, Senior Program Manager CC: Mayor Ekberg DATE: June 10, 2016 SUBJECT: TUC Pedestrian - Bicycle Bridge; Bid Award ISSUE Award the construction bid to SB Structures, LLC as the low responsive bidder. BACKGROUND A call for bids was advertised on April 26, 2016 and May 3, 2016. Three addenda were issued addressing clarification in the bid documents. Bids were due at 9:30 am on May 24, 2016 and were publicly opened at 10:00 am on the same day. Three bids were received. The lowest bid was received from SB Structures, LLC. DISCUSSION The construction bids were reviewed and only minor irregularities were found. There were no mathematical errors in the low bid. Minor irregularities in the proposals were found in the two lowest bids but they have been waived as being insignificant in nature. SB Structures, LLC has been doing business since 2006 and has experience with projects of similar size and scope. SB Structures does not have any exceptions and they have not been debarred from working on federally funded projects. FINANCIAL IMPACT The bridge has extensive architectural elements which are not typical of most of the City's past projects. Because of the complex nature of bridge construction, the architectural elements and permit restrictions associated with working near and over the Green River, staff is recommending a larger than typical 10% construction contingency. A 15% contingency is recommended. WSDOT Regional Mobility Grant $6,100,000.00 .................. ..................... .............. Park ....I.. ..m.. pac- t Fees $268,000.00 .............. ..... .... ......... .. City Funds $860,406.19 Available Funds $7,228,406.19 SB Structures, LLC (Base Bid) $6.,174,,671.35 .................................................................................................................... ................._............. ..... ........ SB Structures, LLC (Additive $110,899.25 Alternate ............... .......................... _.............................................._.............................................................................................. o......................................-....................................... ............................... Construction Contingency (15%) $942,835.59 Allocated Funds 1 $7,228,406.19 wApw eng \projects \a - rw & rs projects \tuc ped bicycle bridge (90510403) \design \information memo - bid award 6 10 16.docx 55 INFORMATIONAL MEMO Page 2 RECOMMENDATION Consider awarding the base bid and additive alternate to SB Structures LLC, in the total amount of $6,285,570.60, at the June 13, 2016 Committee of the Whole and at the June 20th Regular Meeting. ATTACHMENTS Bid Tabulation CIP Page wApw englprojectsla- rw & rs projectshc ped bicycle bridge (90510403)ldesigMnformation memo - bid award 61016.docx 56 �c Cc) 1 N 1 ^0 W tea) I..L M • �� 1� W A, U JI 0 0 0 0 0 0 0 O 0 0 0 0 0 0000 ° O 0 0 0 0 0 O O O O 0 ° 0 0 0 0 0 0 O 0 0 O 0 0 ° O O _ C O O O O O O O O O O p 0 0 0 0 0 0 0 0 p O p O 0 0 0 0 0 0 O O O O O °° p p O 0 m O O O 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 O O ° O O .000 O O O M O O O ° LO o 0 0 0 0 0 O° O O O ° O 0 O O Q O O O O LO O O O O N O O O O ° 0 0 0 0 0 0 0 0 0 0 0 0 0 I` O O O LO O, O O E LO LO W) O O O N N O O O O, N N N LO ° O O Q p 0 0 0 0 O O O CO CO O O N O O (� O O C1 a O } �G 00 O O O 00 O LO O O CO M r- � r- 7 N � LO O p N O LO L O� M O L (� I N C7 V N N m I` LO Q K? tai _ Ef3 LO _ Ef3 _ Ef3 Ef3 Ef3 Ef3 Ef3 Ef3 Ef3 Ef3 E� � Q? 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Q O O a_ _ I. _ m O L 0 U N � N O }' U � � o cn Q o^ 0 N lfl N co w ► • � U as U 65 CITY OFT0KVVLA CAPITAL PROJECT SUMMARY 201* to 2020 PROJECT: Tukwila Urban Center -Pedestran/B !cycle Bridge Project No. 80510403 DESCRIPTION: Construct a new pedestrian/bicycle bridge over the Green River. JUSTIFICATION: Podes�ambioydeonnne�ionbe�menTuk��U�anCen�/andnnmmu�reikAm�aks�Unn . ' Supports local and regional goals and policies regarding land use and transportation in Urban Center. Pedestrian System Report identified the optimal location for bridge crossing to be south of the Ramada Inn at STATUS: 159O1 West Valley Hwy. Type, Size, and Location Report was completed in 2011. Council approved a design of a twin-tied arch bridge with no accommodation for a future bridge crossing over West Valley Highway. N\A|NT.|08PACT: Tobedetermined. 442 Design grants: State Enhancement for $190k & $500k, Transit Oriented Development (TOD) planning grant COMMENT: uf$55h. and Federal CMAO grant of $751K.VVGDOT Regional Mobility construction grant of$0.070M. Project is on Park Impact Fee list with funding of $2 million with an 80%/20% split for $1.6M. FINANCIAL Through Estimated onuoou's) oovu 2014 2015 2016 2017 2018 2019 000u eEvomo Toru/ EXPENSES Design 921 200 442 1,563 Mimi Const. Mgmt. 150 700 850 Construction 1,000 5,485 6,485 TOTAL EXPENSES 921 200 1 2,692 1 6,185 1 01 01 01 01 01 9,998 FUND SOURCES Awarded Grant 842 100 554 1,496 Awarded Reg Mobility 870 6,000 6,870 Park Impact Fees . 79 44 70 75 268 oo/o'2oco Capital Improvement Program 12 Mimi oo/o'2oco Capital Improvement Program 12 COUNCIL AGENDA SYNOPSIS ------- ----------------- --- -- - -- -- Initials Meeting Date Prepared by_ .4 MqA��, review cil review _ 06/13/16 BG• V ITEM INFORMATION ITEM NO. 4.C. Mi. ISTAFF SPONSOR: BOB GIBERSON I ORIGINAL AGENDA DATE: 6/13/16 AGENDA ITEM TITLE Interurban Avenue South (S 143rd St to Fort Dent Way) Construction Management Agreement Supplement No. 5 with Anchor QEA CATEGORY Z Discv-sion Mtg Date Z Motion Mt ,g Date 06120116 F-1 Resolution Mtg Date ❑ Ordinance Mtg Date Z Bid Award Mig Date 06120116 ❑ Public Hearing Mtg Date ❑ Other Mt g Date SPONSOR ❑ Council ❑ Mayor ❑ HR [:] DCD [:] Finance ❑ Fire ❑ IT [:] P&R ❑ Police ❑ PW SPONSOR'S The Council is being asked to consider Supplement Number 5 to the Construction SUMMARY Management Agreement with Anchor QEA REVIEWED BY z cow mtg. ❑ CA&P Cmte ❑ F&S Cmte E]Transportation Cmte ❑ Utilities Cmte ❑ Arts Comm. ❑ Parks Comm. ❑ Planning Comm. DATE: COMMITTEE CHAIR: DUFFIE RECOMMENDATIONS: SPONSOR/ADMIN. Public Works Department COMMI'I`TF,E Committee of the Whole COST IMPACT / FUND SOURCE EXPENDITURE. REQUIRED AMOUNT BUDGETED APPROPRIATION REQUIRED $195,000 $ $195,000 Fund Source: Comments.- MTG. DATE RECORD OF COUNCIL ACTION 06/13/16 Committee of the Whole MTG. DATE ATTACHMENTS 06/13/16 Committee of the Whole Informational Memorandum dated 06/10/16 Supplement Number 5 Mi. 70 o ity of • Atlan Ekberg, Mayor Public Works Department — Bob Giberson, Director INFORMATIONAL MEMORANDUM TO: Committee of the Whole r�' FROM: Bob Giberson, Public Works Director `'�5 CC: Allan Ekberg, Mayor DATE: June 10, 2016 SUBJECT: Interurban Avenue South IS 143rd St to Fort Dent Way) Project No. 90310402, Contract No. 14 -066 CM Consultant Supplement No. 5 with Anchor QEA ISSUE Execute a contract supplement with Anchor QEA (Anchor) in the amount of $195,000.00 (to be reimbursed) to perform continued construction management (CM) services and extend the contract through the end of August 31, 2016 for the Interurban Ave S Project. BACKGROUND Construction has been underway on Interurban Ave S from S 143rd St to Fort Dent Way since July 2014. Early Change Orders and multiple contractor - caused construction delays have extended the construction deadline from October 14, 2015 to November 15, 2015. After working through the winter to complete the project our contractor has reached Substantial Completion and expects to reach Physical Completion by June, well beyond the required deadline. We expect a claim for delay compensation to be submitted by the contractor in the near future. The negotiation of this claim is expected to extend beyond the current contract end date for CM services provided by Anchor and continued construction management support is required to assist the City with final documentation and claim resolution. DISCUSSION Anchor has provided the attached contract supplement and fee estimate to continue to perform construction management services into late summer of 2016. This CM supplement is based on the final project inspections and claims discussions to be primarily performed by City staff, however Anchor will provide on -call support for evaluation of construction issues and schedule analysis reviews. Anchor will remain responsible for completing the project paperwork to pass the anticipated federal audit. FINANCIAL IMPACT The additional budget for this supplemental work will be covered by additional funds to be requested from the Transportation Improvement Board (TIB) and the liquidated damages to be assessed against the Contractor for delayed contract completion. The current estimate for liquidated damages is $350,000. The TIB awarded a $5,000,000 construction grant to Tukwila based on the Engineer's Estimate for construction costs. However, TIB reduced the grant based on favorable bid results. Because the project cost was higher than the actual bids, the TIB will allow a large portion of the returned funds to be recovered upon billing TIB for cost reimbursement. RECOMMENDATION Council is being asked to approve the construction management contract Supplement No. 5 with Anchor QEA in the amount of $195,000.00 for the Interurban Ave S Project and consider this item at the June 13, 2016 Committee of the Whole and the subsequent June 20, 2016 Regular Meeting. Attachment: Anchor QEA Contract Supplement #5 wApw eng\projects\a- rw & rs projects\interurban ave s (90310402)Unfo memo cm anchor supplement S.docx 71 72 � Washington State VI/ Department of Transportation Supplemental Agreement Organization and Address Number Four Anchor QBA, LLC 720 Olive Way, Suite 1900 Seattle, WA 98101 Original Agreement Number STPLJL -1045 (007); 14 -066 Phone: 206 287 -9130 Project Number Execution Date Completion Date 90310402 June 6, 2014 August 31, 2016 Project Title New Maximum Amount Payable Interurban Avenue South Improvements $ 1,937,648.00 Description of Work Provide Construction Management Services for roadway improvements from S. 143rd Street to Fort Dent Way, including walls, storm drainage, illumination, landscaping, paving and pedestrian facilities. The Local Agency of City of Tukwila desires to supplement the agreement entered in to with Anchor OEA, LLC and executed on June 6, 2014 . and identified as Agreement No. 14 -066 All provisions in the basic agreement remain in effect except as expressly modified by this supplement. The changes to the agreement are described as follows: 1 Section 1, SCOPE OF WORK, is hereby changed to read: The scope of work as identified in the original agreement and Supplements No. 1 through No. 3 largely remains unchanged however the time required to perform field inspection and provide ongoing CM support for the contract has expanded dramatically. This supplement will provide additional money and time to complete the previous contract requirements and provide contract claim evaluation to the end of August, 2016. Section IV, TIME FOR BEGINNING AND COMPLETION, is amended to change the number of calendar days for completion of the work to read: August 31. 2016 Section V, PAYMENT, shall be amended as follows: Increase the maximum amount payable by $195,000 from $1,742,648.00 to $1,937,648.00 as set forth int eh attached Exhibit A, and by this reference made a part of this supplement. If you concur with this supplement and agree to the changes as stated above, please sign in the Appropriate spaces below and return to this office for final action. • Berschinski - of Consultant Signature Approving Authority Signature DOT Form 140 -063 Revised 09/2005 73 Supplement No. 4 Exhibit A Consultatnt Fee Determination- Summary Sheet (Cost Plus Fixed Fee) Project: Interurban Avenue South- S. 143rd Street to Forth Dent Way Direct Salary Cost (DSC): Classification Man Hours Principal - Construction Manager 260 Senior Staff- Lead Inspector 700 Office Engineer 600 Inspector - Specialty - Project Coordinator /Administration 16 * Rate capped at $87.00 for this contract Overhead (OH Cost including Salary Additives): OH Rate x DSC of 160.94% Fixed Fee (FF): FF Rate x DSC of 25.00% Reimburseables: Mileage Copier/Copies Misc Supplies and Equipment Subtotal - Supplement No. 4 Previous Total (Original + Supplement No. 1, 2 and 3) Revised TOTAL (Original + Supplement No. 1, 2, 3 and 4) Prepared by: Ed Berschinski 74 Total DSC x $67,252.0 x $ 67,252.00 Subtotal Labor S 1,500. $ 1,000.00 Subtotal Reimburseables $ 67,252 108,235 $ 16,813 $ 192,300 $ 2,700 $ 195,000 1,742,648 S 1,937,648 Date: 5/10/2016 Rate Cost x $ 87.00 22,620.00 x $ 40.00 28,000.00 x $ 27.00 = $ 16,200.00 x $ 42.00 = $ - x $ 27.00 = $ 432.00 Total DSC x $67,252.0 x $ 67,252.00 Subtotal Labor S 1,500. $ 1,000.00 Subtotal Reimburseables $ 67,252 108,235 $ 16,813 $ 192,300 $ 2,700 $ 195,000 1,742,648 S 1,937,648 Date: 5/10/2016 COUNCIL AGENDA SYNOPSIS ---------------------------- - - - - -- Initials Meeting Date Prepared by Mqyor's review Council review 06/13/16 JH F-1 Resolution Mtg Date F-1 Ordinance Mtg Date 06/20/16 JH [:] Other Mt g Date SPONSOR ❑ Council ❑ Mayor ❑ HR Z DCD ❑ Finance ❑ Fire ❑ IT ❑ P&R ❑ Police ❑ PWI SPONSOWS The building division as well as other jurisdictions in Washington, have experienced 6MMARY recruitment difficulties employing building inspectors in this present market. Extensive recruitment and marketing have failed to fill our two current vacant building inspector positions. The council is being ask to amend the Professional Services budget for an additional $120,000 so that the building division can continue 41-eaf inspections services in order to maintain customer service times response times. REVIEWED BY 0 cow Mtg. Z CA&P Cmte ❑ F&S Cmte ❑ Transportation Cmte ❑ Utilities Cmte ❑ Arts Comm. ❑ Parks Comm. F-1 Planning Comm. DATE: 05/23/16 COMMITTEE CHAIR: QUINN RECOMMENDATIONS: SPONSOR/ADMIN. Department of Community Development COMMITTEE" Unanimous Approval; Forward to Committee of the Whole COST IMPACT / FUND SOURCE EXPENDITURE REQUIIU�,D AMOUNT BUDGETED APPROPRIATION REQUIRED $120,000 $ $ Fund Source: 2015/2016 BUDGET SALARIES Comments: MTG. DATE RECORD OF COUNCIL ACTION 6/13/16 ITEM INFORMATION ITEM NO. 75 STAFF SPONSOR: JERRY E HIGHT I ORIGINAj. AGENDA DATE: 06/13/16 AGENDA ITI..m TITLE An amendment to the 41-eaf Inc inspection service contract (15-123) for additional $120,000. CATEGORY Z Discussion Mig Date 6113116 ® Motion Mt ,g Date 06120116 F-1 Resolution Mtg Date F-1 Ordinance Mtg Date E] BidAvard Mtg Date 0 Public Hearing Mtg Date [:] Other Mt g Date SPONSOR ❑ Council ❑ Mayor ❑ HR Z DCD ❑ Finance ❑ Fire ❑ IT ❑ P&R ❑ Police ❑ PWI SPONSOWS The building division as well as other jurisdictions in Washington, have experienced 6MMARY recruitment difficulties employing building inspectors in this present market. Extensive recruitment and marketing have failed to fill our two current vacant building inspector positions. The council is being ask to amend the Professional Services budget for an additional $120,000 so that the building division can continue 41-eaf inspections services in order to maintain customer service times response times. REVIEWED BY 0 cow Mtg. Z CA&P Cmte ❑ F&S Cmte ❑ Transportation Cmte ❑ Utilities Cmte ❑ Arts Comm. ❑ Parks Comm. F-1 Planning Comm. DATE: 05/23/16 COMMITTEE CHAIR: QUINN RECOMMENDATIONS: SPONSOR/ADMIN. Department of Community Development COMMITTEE" Unanimous Approval; Forward to Committee of the Whole COST IMPACT / FUND SOURCE EXPENDITURE REQUIIU�,D AMOUNT BUDGETED APPROPRIATION REQUIRED $120,000 $ $ Fund Source: 2015/2016 BUDGET SALARIES Comments: MTG. DATE RECORD OF COUNCIL ACTION 6/13/16 MTG. DATE ATTACHMENTS 06/13/16 Informational Memorandum dated 05/23/16 41-eaf Inspections Service contract amendment Minutes from Community Affairs and Parks Committee meeting of 5/23/16 6/20/16 75 City of Tukwila Allan Ekberg, Mayor TO: Community Affairs and Parks FROM: Jack Pace, Director of the Department of Community Development BY: Jerry E Hight, Building Official CC: Mayor Ekberg DATE: May 23, 2016 SUBJECT: 4Leaf Inspections Services Contract Amendment ISSUE Should council approve amending the current contract (15 -123) with 4Leaf inspections services to provide building inspection coverage? BACKGROUND We have sustained the building inspection schedule in the past with the use of third party inspections services of 4Leaf Inc. With the two vacant building inspector positions and the current level of building development there is a need to continue 4Leaf inspections services in order to maintain customer service times response times. DISCUSSION The existing $100,000.00 4Leaf contract has previously been charged approximately $95,000.00 and will need to be amended to continue to provide building inspection services, and inspector vacation backup. Extensive recruitment and marketing have failed to fill our two current vacant building inspector positions [Jim Dunaway retired in December of 2014, Carol Martin left in January 2015]. FINANCIAL IMPACT Inspection service costs through the end of the contract on December 31, 2016 will require a contract amendment for an additional $120,000.00. The original $100,000 contract will not exceed $220,000 based on this amendment. The salaries from the two vacant building inspection positions will fund this amendment. RECOMMENDATION The Council is being asked to approve the $120,000 amendment to the 4Leaf Inspection Service contract and forward onto the June 13, 2016 Committee of the Whole meeting and the subsequent June 20, 2016 Regular Meeting Consent agenda. ATTACHMENTS 4Leaf Inspections Service contract amendment 77 w City of Tukwila Agreement Number: • 6200 Southcenter Boulevard, Tukwila WA 98188 CONTRACT FOR SERVICES Amendment #1 Between the City of Tukwila and 41-eaf Inc. That portion of Contract No. 15-123 between the City of Tukwila and 41-eaf Inc. is amended as follows: Section 2: 2. Compensation and Method of Payment. The City shall pay the Contractor for services rendered according to the rate and method set forth on Exhibit B attached hereto and incorporated herein by this reference. The total amount to be paid shall not exceed $220,000.00 at a rate of $70.00 per hour. All other provisions of the contract shall remain in full force and effect. Dated this _day of _, 2016. CITY OF TUKWILA CONTRACTOR Mayor, Allan Ekberg, Mayor Printed Name Gene Barry Title: 41-eaf Inc. Vice President CA: 2012 Page I of I 79 CITY OF TUKWILA EXHIBIT "B" TO BUILDING SERVICES CONTRACT Inspection Services Commercial Building Inspector (Building Inspector 11) ............... .......................$70/hour Overtime........................................................ ..........................$1.5X hourly rate Consultant's Building Inspector will be billed to the City at the Commercial Building Inspector (Inspector II) rate of $70 /hr. 4LEAF's Project Manager will work with the City for reviewing and approving inspection staff assigned to the City. • Review by Engineer must be authorized in advance via email by City of Tukwila. • Overtime must be authorized by the City of Tukwila via email prior to being incurred. • Commercial Building Inspector rates apply for commercial building, plumbing and mechanical inspections, and inspections of multi - family residential (more than two dwelling units per building). • Residential Building Inspector rates apply for residential building, plumbing and mechanical inspections. • Inspections services will be charged based on the actual inspection, not the staff assigned by the consultant. For example, if consultant sends a senior combination inspector to conduct a residential building inspection, consultant will charge the City the residential inspector rate. • Rates are inclusive of "tools of the trade" such as forms, telephones and consumables. • All invoicing to be done monthly. Invoices must be itemized and include contract number. • Staff Augmentation work (excluding plan review) is subject to 2 -hour minimum charges unless stated otherwise. Services billed in 2 -hour increments. • All billable expenses will be charged at cost plus 20 %. • Mileage will be billed at the IRS allowable rate plus 20 %. • All requests should be made directly to 4LEAF's Project Manager. 4LEAF's designated Project Manager for this contract is: Ed O'Reilly 1201 Pacific Avenue, Suite 600, Tacoma WA, 98402 eoreilly @41eafinc.com Phone: (253) 203 -3336 Fax: (253) 203 -3101 We City Council Community Affairs and Parks Committee COMMUNITY AFFAIRS AND PARKS COMMITTEE Meeting Minutes May23, 2016 - 5:30 p.m. - Council Chamber, City Hall Councilmembers: De'Sean Quinn, Chair; Kathy Hougardy, Thomas McLeod Staff: David Cline, Laura Benjamin, Moira Bradshaw, Chris Flores, Rachel Bianchi, Rick Still, Jack Pace, Laurel Humphrey CALL TO ORDER: Committee Chair Quinn called the meeting to order at 5:30 p.m. I. ANNOUNCEMENT There was consensus to discuss the Committee work plan as the first item of business. II. BUSINESS AGENDA A. Committee Work Plan Councilmember McLeod mentioned he has coordinated with Parks Department staff and will be bringing forward an update on the Health Tukwila initiative. Chair Quinn noted that the Committee has been working on the issue with playground access for apartment- dwelling children. Since the topic first came up, there have been reports that one of the apartment complexes is now prohibiting children from being in the laundry room. Chair Quinn has been communicating with adjacent property owners and has requested sample agreement language relating to the potential for a public private partnership to provide play space. The City Attorney is currently working on this, and when it is complete the Committee will be prepared to discuss next steps and make a recommendation to the full Council. DISCUSSION ONLY. B. Contract Amendment: B -Force Security for Tukwila Parks Staff is seeking Council approval of an amendment to a contract with B -Force Protection in the amount of $11,100 to extend park security services through the end of 2016. The new contract total will be $44,400. UNANIMOUS APPROVAL. FORWARD TO JUNE 61 2016 REGULAR CONSENT AGENDA. C. Contract Amendment: 4Leaf Inspection Services Staff is seeking Council approval of an amendment to a contract with 4Leaf Inspection Services in the amount of $120,000 to extend the provision of inspection services through the end of 2016. Use of 3rd party inspection services has sustained the schedule due to two vacant building inspector positions and the high level of development. Salaries from the vacant positions will fund this amendment. UNANIMOUS APPROVAL. FORWARD TO JUNE 13, 2016 COMMITTEE OF THE WHOLE. RIM COUNCIL AGENDA S YNopsis ---------------------------- - - - - -- Initial, Meetin ,g Date Prepared by Ma is review Council review 06/13/16 BJM W-1 ❑ Ordinance Mtg Date 06/20/16 BJM —((L- yor [:] HR ❑ DCD ❑ Finance ❑ Eire ❑ TS ❑ P&R ❑ Police ❑ PfV SPONSOR E] Council Z Ma SPONSOR'S The City of Tukwila, Seattle Southside Regional Tourism Authority (SSRTA), the Museum of SUMMARY Flight, and Starfire Sports are requesting lodging tax funding for various tourism promotional activities. The total amount of the requests is $528,000. The applications have been reviewed by the City's Lodging Tax Advisory Committee (LTAC), which recommends funding all the submitted applications. REVIEM,"D BY 0 cow Mtg- [:] CA&P Cmte Z F&S Cmte F-1 Transportation Cmte F-1 Utilities Cmte ❑ Arts Comm. ❑ Parks Comm. ❑ Planning Comm. DATE: 6/7/16 COMMITTEE CHAIR: SEAL RECOMMENDATIONS: SPONSOR/ADMIN. Economic Development CommITTEE Unanimous Approval; Forward to Committee of the Whole COST IMPACT / FUND SOURCE EXPENDITURE, Ri-?QUIRFID AMOUNT BUDGETED APPROPRIATION REQUIRED Fund Source: 101 FUND, LODGING TAX Comments: MTG. DATE RECORD OF COUNCIL ACTION 06/13/16 ITEM INFORMATION ITEMNO. 4.E. E-IN ISTAFF SPONSOR: BRANDON MILES I ORIGINAL AGENDA DATE: 6/13/16 AGENDA ITEM TITLE Review of 2016 funding requests for lodging tax funds. CATEGORY Z Discussion Mtg Date 06113116 Z Motion Mtg Date 06120116 ❑ Resolution Mtg Date ❑ Ordinance Mtg Date ❑ Bid Award Mtg Date ❑ Public Hearing Mtg Date E] Other Mtg Date yor [:] HR ❑ DCD ❑ Finance ❑ Eire ❑ TS ❑ P&R ❑ Police ❑ PfV SPONSOR E] Council Z Ma SPONSOR'S The City of Tukwila, Seattle Southside Regional Tourism Authority (SSRTA), the Museum of SUMMARY Flight, and Starfire Sports are requesting lodging tax funding for various tourism promotional activities. The total amount of the requests is $528,000. The applications have been reviewed by the City's Lodging Tax Advisory Committee (LTAC), which recommends funding all the submitted applications. REVIEM,"D BY 0 cow Mtg- [:] CA&P Cmte Z F&S Cmte F-1 Transportation Cmte F-1 Utilities Cmte ❑ Arts Comm. ❑ Parks Comm. ❑ Planning Comm. DATE: 6/7/16 COMMITTEE CHAIR: SEAL RECOMMENDATIONS: SPONSOR/ADMIN. Economic Development CommITTEE Unanimous Approval; Forward to Committee of the Whole COST IMPACT / FUND SOURCE EXPENDITURE, Ri-?QUIRFID AMOUNT BUDGETED APPROPRIATION REQUIRED Fund Source: 101 FUND, LODGING TAX Comments: MTG. DATE RECORD OF COUNCIL ACTION 06/13/16 MTG. DATE ATTACHMENTS 06/13/16 Informational Memorandum dated 5/27/16 Funding application from the City of Tukwila, Administration Costs. Funding application from SSRTA. Funding application from the Museum of Flight. Funding application from Starfire Sports. Funding application from the City of Tukwila, Day Marketing. Minutes from the Finance and Safety Committee meeting of 6/7/16 06/20116 1 E-IN :0 City of Tukwila Allan Ekberg, Mayor INFORMATIONAL MEMORANDUM TO: Finance and Safety Committee FROM: Brandon Miles, Business Relations Manager CC: Mayor Ekberg DATE: May 27, 2016 SUBJECT: 2016 Lodging Tax Funding Applications ISSUE Review of 2016 funding requests for lodging tax funds. BACKGROUND The City of Tukwila, Seattle Southside Regional Tourism Authority (SSRTA), the Museum of Flight, and Starf ire Sports are requesting lodging tax funding for various tourism promotional activities. The total amount of the requests is $528,000. Available Lodging Tax Funds The City collects a 1 % lodging tax on certain qualifying overnight stays in paid accommodations (hotels /motels) in the City. State law limits the use of these funds to tourism promotion'. After reviewing historical data, staff anticipates collecting $678,000 in lodging tax funds in 2016. Application Approval Process Several years ago, the legislature amended the applicable RCWs regarding the approval process for use of lodging tax by cities. The City's Lodging Tax Advisory Committee (LTAC) must review any request, even by the City, for use of lodging tax funds. LTAC then forwards a recommendation to the municipality for its review and consideration. The municipality can accept or reject the recommendation of LTAC. However, the municipality cannot adjust the individual amounts recommended by LTAC. Furthermore, the municipality does not have the authority to fund an activity that was not first considered by LTAC. Requests for lodging tax funding are submitted directly to LTAC through its assigned staff person in the Economic Development Department. 2016 Applications Five funding applications were submitted to LTAC in 2016. LTAC considered the funding requests at its March and May meetings. Below is a brief summary of the applications that were submitted to LTAC. Copies of the individual applications and draft scopes of work are attached with this memo. I RCW 67.28.080 (6) defines "tourism promotion" as: ... "activities, operations, and expenditures designed to increase tourism, including but not limited to advertising, publicizing, or otherwise distributing information for the purpose of attracting and welcoming tourists; developing strategies to expand tourism; operating tourism promotion agencies; and funding the marketing of or the operation of special events and festivals designed to attract tourists." 85 INFORMATIONAL MEMO Page 2 1. Citv of Tukwila Administration Costs Reimbursement. $40.500 The City of Tukwila is requesting $40,500 in funding for associated administrative costs associated with the lodging tax fund. Of the $40,500 requested, $35,000 will be transferred from the lodging tax fund to the general fund. The lodging tax fund is one of several special revenue funds managed by the City of Tukwila. Under State law, the City is permitted to charge special revenue funds for the indirect costs that are incurred by the general fund to support and maintain these special revenue funds. These costs include, but are not limited to, legal support, accounting, insurance, technology services, human resources, and facilities support, all activities that are needed to support the lodging fund. The remaining $5,500 included in the request is for professional services, training, and office supplies. LTAC approved the City's funding request at its March 4, 2016 meeting. 2. Seattle Southside Regional Tourism Authority (SSRTA), $337,500 SSRTA, a public development authority, formed by the City of SeaTac, is a destination marketing organization providing tourism marketing for the cities of SeaTac, Tukwila, and Des Moines under the "Seattle Southside" brand. In the past, destination marketing services were provided by Seattle Southside Visitor Services (SSVS), which was administrated by the City of Tukwila. In 2015, services provided by SSVS transitioned to SSRTA. SSRTA funding primary comes from the Tourism Promotion Area (TPA) charged on hotels, with a least 90 rooms, within the cities of Des Moines, SeaTac, and Tukwila. The TPA was created by an interlocal agreement (City Contract No. 14 -049) among the three cities. In 2016, the TPA fee is estimated to generate $3.57 million. SSRTA is also supported by lodging tax funds from Des Moines, SeaTac, and Tukwila. The interlocal agreement (City Contract No. 14 -049) provides anticipated lodging tax funding from each city to SSRTA. For 2016, Tukwila's anticipated obligation under the interlocal agreement is $337,500, the amount of the application submitted by SSRTA. SSRTA is requesting City lodging tax funds to support general marketing, sales, and business services. Funds will be used to support a variety of activities, including ad buys, digital media, operating the visitor information services within Westfield Southcenter, production of a dining guide, conducting FAM tours in the City; and other marketing activities and sales activities. LTAC approved the SSRTA's funding request at its May 25, 2016 meeting 3. The Museum of Flight, $35,000 The Museum of Flight, located along Boeing Field in the north part of Tukwila, is recognized as one of the premier aviation and space museums in the world. The Museum is home to over 150 air and space craft spanning all genres and time periods. Over the last five years the Museum has averaged just over 520,000 visitors annually. With Boeing celebrating its 100th anniversary and the opening of the new aviation pavilion, the Museum is anticipating 650,000 attendees in 2016. The Museum is a major draw for overnight visitors in the Seattle region, as well as Puget Sound residents. 86 Z: \Council Agenda Items\Mayoes Office \LTAC Funding Applications \Info Memo.doc INFORMATIONAL MEMO Page 3 Lodging tax funds will be used to support several high profile events at the Museum of Flight, including the grand opening of the aviation pavilion; Jet Blast Bash and Seafair Activities; and the Museum of Fright (Halloween) and Santa Fly In. The City will be considered a sponsor for these events and, in some cases, be considered the presenting sponsor. The City hopes to leverage these events to market Tukwila to Puget Sound residents. LTAC approved the Museum of Flight's funding request at its May 25, 2016 meeting. 4. Starfire Sports, $25,000 Since its opening in 2003, Starfire Sports has grown into one of the premier soccer complexes in the United States. Over 1.3 million people visit the complex annually to take part in soccer tournaments; play in indoor and outdoor soccer leagues; to engage in sport specific training, soccer viewing, and attending professional soccer matches. Starfire Sports has 12 outdoor fields and two indoor fields. Starfire Sports is also the training facility for the Seattle Sounders FC, a Major League Soccer team. Besides hosting soccer matches and leagues, Starfire has also hosted rugby, lacrosse and quidditch (Harry Potter). Starfire is requesting 2016 lodging tax funds to assist in the promotion and facilitate of leagues, events, and tournaments. The goal is to attract visitors to create 10,000 hotel room nights and bring 1.3 million annual visitors (not unique) to the complex and Tukwila. Starfire will allow the City•to have access to its social medial and digital media in order to promote day activities in the City. LTAC approved Starfire Sport's funding request at its May 25, 2016 meeting. 5. City of Tukwila, Office of Economic Development, Day Marketing Campaign, $90,000 The City of Tukwila is requesting funding to research and organize a day marketing campaign, focused on bringing more families to the City. The primary goal of the campaign is to drive more businesses to the City's restaurants, hotels, retailers, and entertainment businesses. A secondary goal is to improve the regional public's perception of "Tukwila." 2016 Lodging Tax Funds will only be used for research and development of the specific marketing plan. No funding is being requested for ad buys, sponsorships, and /or other marketing efforts. The work has been divided into two phases, a Research Phase intended to gain an understanding of potential consumers and to hire an ad agency; and a Brand Development and Marketing Plan Phase, which will work on the development of a marketing plan. To help with both phases the City is proposing the creation of a marketing committee comprised of business stakeholders in the City. The marketing committee will assist in identifying research needs; drafting questions for surveys; participating in discovery sessions; generating marketing ideas; and making recommendations to be included in the final marketing plan. The City's funding request is consistent with the City of Tukwila's Strategic Plan, specifically building a positive community identify and image and creating a diverse and regional economy. The marketing plan, developed with business input, will help to drive more revenue to Tukwila businesses; while at the same time improving the "Tukwila" image in the Puget Sound region. LTAC approved the City's funding request at its May 25, 2016 meeting. ZACouncil Agenda Items\Mayoes Office \LTAC Funding Applications \Info Memo.doc 87 INFORMATIONAL MEMO Page 4 FINANCIAL IMPACT The total amount of funding requested from the lodging tax fund is $528,000. As discussed above, staff is anticipating collecting $678,000 in lodging tax funds for the 2016 calendar year. 2016 Lodging Tax Fund Activit 2015 Ending Fund Balance: $449,165 Anticipated 2016 Lodging Tax Collected: $678,000 2016 Funding Requests (LESS): $528,000 Antici ated 2016 Ending Fund Balance: $599,165 Anticipated Change in Net Position: $150,000 The City of Tukwila operated SSVS through 2015. SSVS was included in the City's operating budget under the 101 fund (lodging tax). In 2014, when the City prepared the two year budget, the City presumed correctly that SSVS would not be part of the City in 2016. Staff was unable to determine anticipated funding requests for 2016 at the time. The Museum of Flight, SSRTA and the City's indirect costs allocation are in the 2016 budget for the City. However, the funding requests for Starfire and the City's day marketing campaign were not anticipated in 2014. Staff proposes this be addressed as a budget amendment later in the year. RECOMMENDATION Staff recommends that the City Council approve the funding requests recommended for approval by LTAC. Staff suggests the applications be placed on the June 131h Committee of the Whole meeting and from there the applications could potentially move to the June 20th Regular Meeting consent agenda. ATTACHMENTS A. Funding application from the City of Tukwila, Administration Costs. B. Funding application from SSRTA. C. Funding application from the Museum of Flight. D. Funding application from Starfire Sports. E. Funding application from the City of Tukwila, Day Marketing Z: \Council Agenda Items\Mayoes Office \LTAC Funding Applications \Info Memo.doc 88 Application to the City of Tukwila for Use mf 2016 Lodging Tax Funds Event or Activity Name (if applicable): Administration Costs Amount of Lodging Tax Requested: $40,500 Applicant Organization: City of Tukwila Federal Tax ID Number: 91-6001519 Mailing Address: 6200 Southcenter Blvd Tukwila, WA 98188 Primary Contact Name: Brandon J. Miles Primary Contact Phone: (206) 431-3684 Primary Contact Email Address: I Bran don.Miles@Tukwilawa.g2.v Check all the service categories that apply to this application: o Tourism promotion or marketing. o Operation ofa special event or festival designed toattracttourbts o Operation of a tourism-related facility owned or operated by a non-profit organization. o Operation and/or capital costs of a tourism-related facility owned by a municipality or a public facilities district. Check which one of the following applies to your agency: o Non-Profit (Note: Attach a copy of your current non-profit corporate registration from the Washington Secretary of State office) o Public Agency o For ProfitAgency/Business (Washington State IJBI Number: w 1 am proposing a tourism-related service for 2016. If awarded, my organization intends to enter into a services contract with the City; provide liability insurance for the duration oF the contract naming the City as additional insured and in an amount determined by the City; and file for a permit for use of City property, ifapplicable. 0 My agency will be red to submit aneportdocumnenbngeuznonlicinnpoctresuhsina f rmat by the City. SiVn a—tu re: Date: j Y Printed or Typed Name: 1) Describe your tourism - related activity or event. The City of Tukwila requests funding for 2016 for administration of the City's lodging tax fund. The lodging tax fund is one of several special revenue funds managed by the City of Tukwila. Under State Law, the City is permitted to charge special revenue funds for the indirect costs that are incurred by the general fund to support and maintain these special revenue funds. These costs include, but are not limited to, legal support, accounting, insurance, technology services, human resources, and offices administration. Activities that are needed to support the lodging fund. 2) If an event, list the event name, date(s), and projected overall attendance. This request is not for a specific event. 3) is your event /activity /facility focusing on attracting overnight tourists, day tourists, or both? Both. The City uses its lodging tax funds to support marketing activities for both day and overnight tourists. In the past the City has used its lodging tax funds to support the Seattle Southside Visitor Center, events such as the Rock 'N' Roll Marathon and Backyard Wildlife Fair, and marketing activities at the Museum of Flight and Starfire Sports. Providing funding for outside organizations requires administrative support from several departments, including Finance, City Attorney, Technology Services, City Clerk and Economic Development. 4) Describe why visitors will travel to Tukwila to attend your event /activity /facility. N /A. The request is for funding to reimburse the City's general fund for cost incurred by the City to administer the lodging tax fund. As discussed above, the lodging tax fund is used to support to a variety of activities in the region. 5) Describe the geographic target of the visitors you hope to attract (locally, regionally, nationally, and /or internationally). N/A 6) Describe the prior success of your event /activity /facility in attracting tourists The City has a long history of success in using lodging tax funds to support a wide range of activities, most notably Seattle Southside Visitor Services. 7) If this your first time holding the event /activity /facility provide background on why you think it will be successful. liJ .o N/A 8) Describe the media strategy you employ to promote your event/activity/facilityto attract overnight and/or day tourists? Please list any digital or print media (newsletters, e-blasts, social media, etc.) your agency uses or intends to use to promote your event /activity /facility. N/A Third parties using lodging tax funds employ a wide variety of strategies to promote events and activities. The City's general funds supports the lodging tax fund in allowing funding to third parties to occur. 9) Describe how you will promote lodging establishments, restaurants, retailers, and entertainment establishments in the City of Tukwila. N/A 10) Is the City able to use your digital and print media for collaborative marketing? N/A 11) Measurements and Metrics As a direct result of your proposed tourism-related service, provide an estimate of: a. Overall attendance at your proposed event/activity/facility 0 b. Number of people who will travel fewer than 50 miles for your 0 event/activity c. Number of people who will travel more than 50 miles for your 0 event/activity d. Of the people who travel more than 50 miles, the number of people 0 who will travel from another country or state e. Of the people who travel more than 50 miles, the number of people 0 who will stay overnight in Tukwila. f. Of the people staying overnight, the number of people who will stay in 0 PAID accommodations (hotel/motel/bed-breakfast) in Tukwila. 3 1 g. Number of paid lodging room nights resulting from your proposed 0 event/ activity/facility (for example: 25 paid rooms on Friday and 50 paid rooms on Saturday = 75 paid lodging room nights) 12) What methodologies didyoumsetmcalcu8otetheestnmetesondnvhatmethodologies miUymo use to track outcomes, such as total participants, estimated visitor spending, etc? As discussed above, the City uses its lodging tax funds to support o wide range of activities. |n 2016, the City anticipates funding the City of Tukwila, Seattle Southside Regional Tourism Authority, the Museum of Flight, and Starfire Sports. These funded activities have metrics, which the City will use for reporting purposes for this funding request. 13\ Are you applying for lodging tax funds from another community? If so, which communities and in what amounts? 14) Are you applying funding from Seattle Southside Regional Tourism Authority ?|fso, in what amount? 15\ What [s the overall budget for your di»itvyfncOitn? What percent mfthe budget are you requesting from the City of Tukwila? Total requested funding is $40,500 The following is the proposed budget for the campaign: Budget Item cost Notes Office Supplies $500 Professional Services and $2,500 Training and Education $2,500 Indirect Cost Allocation $35,000 Reimbursement of the City's generalfundfor activities, such as legal support, accounting, insurance, technology services, public records, and office administration needed to support the lodging fund. This El 16) What will you cut from your proposal or do differently if full funding for your request is not available or recommended? Without funding it would jeopardize the City's ability to process third party requests for lodging tax funding. Additionally, the City might choose to require the lodging tax to "pay as it goes" for support provided by the City. This could result in higher charges being imposed to the lodging fund. 5 bN funding supports all .the indirect charges with administration of the lodging tax funding and is based on the citywide overhead analysis used to charge overhead to special revenue funds Total: $40,500 16) What will you cut from your proposal or do differently if full funding for your request is not available or recommended? Without funding it would jeopardize the City's ability to process third party requests for lodging tax funding. Additionally, the City might choose to require the lodging tax to "pay as it goes" for support provided by the City. This could result in higher charges being imposed to the lodging fund. 5 bN Staff Memorandum LodWha Tax Advisory Committee Funding Request Name of Applicant: Seattle Southside Regional Tourism Authority (SSRTA) Address: 3100 S. 176th Street, STE 200, Seattle, WA 98188 Total Funds Requested: $337,500 About the Applicant: SSRTA, a public development authority, formed by the City of SeaTac is a destination marketing organization providing tourism marketing for the cities of SeaTac, Tukwila, and Des Moines under the "Seattle Southside" brand. In the past destination marketing services were provided by Seattle Southside Visitor Services (SSVS), which was administered by the City of Tukwila. In 2015, services provided by SSVS transitioned to SSRTA. SSRTA provides a variety of services, such as working with travel professionals, meeting planners, and group leaders to bring conventions and meetings to Seattle Southside; marketing the region out of area; assisting travelers or prospective travelers interested in visiting the area; booking hotels and other reservations; arranging tours for groups and individuals; providing FAM tours to prospective groups; operating a shuttle, connecting the SeaTac hotels to Westfield Southcenter; and operating two visitor kiosks, one near the airport in the City SeaTac and one inside of Westfield Southcenter in the City of Tukwila. SSRTA funding primarily comes from the Tourism Promotion Area fee charged on hotels, with at least 90 rooms, within the Seattle Southside area. The Tourism Promotion Area was created by an interlocal agreement among the cities of Tukwila, SeaTac, and Des Moines. In 2016 the Tourism Promotion Area fee is estimated to generate $3.57 million. SSRTA is also supported by lodging tax funds from the Southside cites (Tukwila, SeaTac, and Des Moines). Funds Previously Awarded: SSRTA has not previously received lodging tax funds. SSVS, as a division of the City of Tukwila, received City lodging tax funds. Tukwila City Hall - 6200 Southcenter Boulevard • Tukwila, WA 98188 - 206-433-1800 - Website. TukwilaWA.gov 95 SSRTA May, 2016 Page 2 Funding Request Narrative: SSRTA is requesting City lodging tax funds to fund general marketing, sales, and business services. Funds will be used to support a variety of activities, including ad buys, digital media, operating the visitor information service within Westfield Southcenter, production of a dining guide, conducting FAM tours in the City; and other marketing activities and sales activities. Staff Comments: SSRTA helps the City in its goal of creating a strong and diverse economy. SSRTA assists Tukwila hotels in generating sales leads; booking meetings and conventions; and booking room nights. In 2015, according to SSRTA, visitor spending accounted for $364.4 million in sales in the City of Tukwila. Of the three cities (Tukwila, SeaTac, and Des Moines), Tukwila has the greatest estimated visitor spending. When SSRTA books hotel rooms and brings groups to the region, even when the rooms are in the cities of SeaTac and Des Moines, Tukwila still benefits because visitors come to the Southcenter area to dine, shop, and for entertainment. A collaborative regional approach, offered by SSRTA, is highly beneficial to the City. SSRTA is providing an invaluable service, which in the past had been provided by SSVS, which no longer exists. SSRTA helps market the area to potential tourist helping to drive tourist customers to area businesses. SSRTA's mission supports the City's overall economic development efforts to strengthen the City's economy. Staff Recommendation: Approval. Notes: A final scope of work, consistent with the approved application, will be finalized by the City and the applicant. Additionally, the applicant will need to enter into a services contract with the City. Both the scope of work and contract need to be reviewed by the City Attorney. 96 Phone: 206-433-1800 • Email: Mayor@Tukwi[aWA.gov * Website: Tukwi[aWA.gov �� u�ovr�o x Exhibit 2016 Proposed Scope of Services I. ^`~Maintain o destination marketing ' website and toll-free phone number to attract {nqUirissfroOl|eisuna and business travelers and meeting planners primarily outside a 50-mile radius. The xvebsitewill include information and business listings for tourism related businesses located in Tukwila, that hold a Tukwila business license (list Vf licenses to be provided by City staff) including those business that do not pay lodging tax orTPA assessments; business listings are to be provided by the City. 2. Produce and distribute o Destination Guide that includes information and business listings for tourism related businesses that hold a Tukwila business license (list of licenses tobe provided bv City staff) including those business that do not pay lodging tax or TPA assessments; business listings are to be provided by the City. 3. Provide meeting planning assistance toplanners looking host events in the Tukwila area. List all meeting resources in guide under development and distribute to potential clients. 4` Work with tourism related business to promote the area as a meeting and event friendly destination at trade shows and client meetings. Produce and distribute a Dining Guide on a no-less-than every other year basis that includes ihforrnabon and business listings for area full service restaurants that includes those located in G` Organize familiarization (FAK4) tours that highlight |oca|touhsrnre|atedbUsinessestooth8rindustry affiliates, planners and media. 7' Include a reciprocal link to the City on Seattle Southside.com in the "About Us" section under "Our 8. Seattle Southside RTA will use its social media platforms such as Facebook, Twitter, blog posts, press releases, and e-newsletters as vehicles to promote the City's relevant tourism activities, events and festivals and tourism businesses happenings. 9. Support the City's efforts to attract visitors to local events by acting as a sourcing partner to help secure vendors as well os social media and PRsupport. 10. Staff and operate a Visitor Center kiosk at Westfield Southcenter that provides visitors and area residents with information about Tukwila merchants, activities, upcoming events, and information pertaining to the surrounding area. The Visitor Center will be open seven days a week with extended hours; closed on some major hoUdoys. 11. Produce an Annual Seattle Southside Report and present report to the City Lodging Tax Advisory Committee, City Council, or other meetings, if requested by the City. Report will include a summary of the annual marketing initiatives implemented, measured performance outcomes and ROL Application to the City of Tukwila for Use of 2016 Lodging Tax Funds Event or Activity Name (if applicable): I Amount of Lodging Tax Requested: $337,500 Applicant Organization: Seattle Southside Regional Tourism Authority Federal Tax ID Number: 47-3031480 Mailing Address: 3 100 S 176th, STE 200 Primary Contact Name: Ashley Comar or Meagan McGuire Primary Contact Phone: Main # 206-575-2489 Primary Contact Email Address: Ashley SeattleSouthside.com Meagan@SeattleSouthside.com C�eck all the service categories that apply to this application: Tourism promotion or marketing. XcOperation of a special event or festival designed to attract tourists. o Operation of a tourism-related facility owned or operated by a non-profit organization. o Operation and/or capital costs of a tourism-related facility owned by a municipality or a public facilities district. Check which one of the following applies to your agency: o Non-Profit (Note: Attach a copy of your current non-profit corporate registration from the Washington Secretary of State Office) V Public Agency 0 For Profit Agency/Business (Washington State IJBI Number: I am an authorized agent of the organization/agency applying for funding. I understand that: I am proposing a tourism-related service for 2016. If awarded, my organization intends to enter into a services contract with the City; provide liability insurance for the duration of the contract naming the City as additional insured and in an amount determined by the City; and file for a permit for use of City property, if applicable. My agency will be required to submit a report documenting economic impact results in a format determined by the City. �i' nature: 41 ,, le Printed or Typed Name: 98 1) Describe your tourism - related activity or event. Seattle Southside Regional Tourism Authority (RTA) is the official regional destination marketing organization (DMO) for the cities of SeaTac, Tukwila and Des Aloines. Seattle Southside RTA promotes the combined communities as a destination branded "Seattle Southside" to create increased economic impact through marketing the destination's numerous travel and tourism businesses. Seattle Southside RTA is highly regarded as an effective organization and valued within our communities, region and state. frsion Statement: To position Seattle Southside as a destination of choice for practical travelers to Seattle ivhile enhancing the image, confidence and economic strength of the region. Mission Statement. As a brand- driven and entrepreneurial destination marketing organization, Seattle Southside RTA provides advocacy and innovative services to competitively market the destination. This ficnction helps create jobs, groiv tax revenues, and improve duality of life for our businesses and residents. See Attachment A for Scope of Services. 2) If an event, list the event name, date(s), and projected overall attendance. Not Applicable 3) Is your event /activity /facility focusing on attracting overnight tourists, day tourists, or both? The RTA 's primary focus is attracting overnight tourists tivho stay overnight in paid accommodations, eat in local restaurants, shop within area retailers, visit nearby attractions, etc. as these travels have the highest visitor spend per trip generating the greatest economic impact and return on investment. 4) Describe why visitors will travel to Tukwila to attend your event /activity /facility. Travelers can do more tivhen visiting Tukwila because of its central location; access to transportation including shuttles, rental cars, and tours; affordability; unique attractions; plentiful shopping and dining choices that stretch time, money and opportunities further. Print, radio and online advertising drive business to Seattle Southside's tivebsite, toll free telephone line and Visitor Centers for more information about Tukwila tourism related- businesses. Positive press generated by the Seattle Southside RTA encourages visitors to travel to the area to experience eve7ything they've read about. I W The RTA produces o variety destination gzcrcles clesignecl to, be iesecl.by visitors or locals hosting ozlt of town visitors including complete details relating to accommodations, restaurants, transportation, activities, coupon books and maps to steer tourists to Tubvila businesses. 5) Describe the geographic target of the visitors you hope to attract (locally, regionally, nationally, and /or internationally). The RTA 's primary focus is attracting regional, national and international travelers outside of a 50- mile radius, although local residents also receive benefit from RTA marketing activities that include but are not limited to visitor concierge services provided through the satellite Visitor Center at Westfceld Southcenter; social media advertising and some mvareness print advertising as well as media outreach efforts generating positive press about the region. 6) Describe the prior success of your event /activity /facility in attracting tourists. 2015 Seattle Southside Measurable Outcomes: Website Conversions: 463,920 unique visits resulting in 9,929 reservations x $952 average party spend* _ $9,452.218 estimated direct spend Website Orbitz Bookings: 906 room nights' x $402 per trip* _ $364.212 estimated direct spend Group Sales: 63 booked groups in =10, 321 attendees' x Average Length of Stay (ALS) 2.4 days' x overnight day spend per attendee $166'` _ $4.111.886 estimated direct spend Shuttle Riders: 25,7 78 riders' x $172 average spend^ _ $4.433.816 estimated direct spend risitor Center Inquiries: 21,210 inquires =11, 878 trips in hotel x $1,084 per trip* _ $12,875,752 estimated direct visitor VC Walk -in Hotel Reservations: 87 x $402 per trip * _ $34.974 estimated direct spend $31,272,858 Total Estimated Director risitor Snendina $1,460,503 Budget = $1 to $21.41 ROI *Dean Runyan Report 2015p ^ H2R Shuttle Conversion: Study (Anyone who spent less than $25 or anyone who spent more than $1,000 were not included in the results.) 7) If this your first time holding the event /activity /facility provide background on why you think it will be successful. Not Applicable- -the Seattle Southside tourism promotion program has been in existence for 16 years and is an internationally recognized destination marketing organization having received numerous marketing awards. 3 100 8) Describe the media strategy you employ to promote your event /activity /facility to attract overnight and /or day tourists? Please list any digital or print media (newsletters, e- blasts, social media, etc.) your agency uses or intends to use to promote your event /activity /facility. Please see Attachment B, the Interim 2016 Media Plan. Additional Media buys will be implemented once the new 6-year RTA Strategic Plan and 2016 -2017 Marketing /Media Plan are approved by the RTA Board of Directors mid-2016 9) Describe how you will promote lodging establishments, restaurants, retailers, and entertainment establishments in the City of Tukwila. Please see Attachment C, the Interim 2016 Major Sales and Marketing Initiatives. Additional Sales and Marketing Initiatives will be implemented once the new 6-year RTA Strategic Plan and 2016- 2017 Sales and Marketing Plans are approved by the RTA Board of Directors mid- -2016. 10) Is the City able to use your digital and print media for collaborative marketing? Yes, we are very interested in learning more about the City's collaborative marketing opportunities. 11) Measurements and Metrics The RTA is expected to exceed last year outcomes. Below is based on 2015. As a direct result of your proposed tourism- related service, provide an estimate of: a. Overall attendance at your proposed event /activity /facility 526,176 encounters (unique web visits, phone calls, walk - ins, group attendees) b. Number of people who will travel fewer than 50 miles for your 26,309 event /activity c. Number of people who will travel more than 50 miles for your 499,867 event /activity d. Of the people who travel more than 50 miles, the number of people 249,934 who will travel from another country or state 0 101 -e. -Of- the people who travel morethan 50 miles, the number of people who will stay overnight in Tukwila. 69;981 f. Of the people staying overnight, the number of people who will stay in 59,985 PAID accommodations (hotel /motel /bed - breakfast) in Tukwila. g. Number of paid lodging room nights resulting from your proposed 94,373 event/ activity /facility (for example: 25 paid rooms on Friday and 50 paid rooms on Saturday = 75 paid lodging room nights) 12) What methodologies did you use to calculate the estimates and what methodologies will you use to track outcomes, such as total participants, estimated visitor spending, etc? A variety of methodologies are used to track outcomes based on the desired metric i.e.: Website analytics, direct visitor counts, and group sales RFPs. Average estimated visitor spend per category of visitor, inchiding day, all overnights and hotel /motel overnights and total spending at the destination ivere derived from the Dean Runyan Associates Seattle Southside Travel Impacts, 2003-2015p research report. Additionally, ttivo conversion studies were conducted by MR research to quantify Seattle Southside's inquiry conversion rate, determine how much money converted travelers spent in the area, and, quanta the average spend by each shuttle rider to Wesiyleld Southcenter from SeaTac hotels. 13) Are you applying for lodging tax funds from another community? If so, which communities and in what amounts? City of SeaTac $71 S, 000 City of Des Alloines $20, 000 14) Are you applying funding from Seattle Southside Regional Tourism Authority (RTA)? If so, in what amount? Not Applicable. 15) What is the overall budget for your event /activity /facility? What percent of the budget are you requesting from the City of Tukwila? $5.2M Seattle Southside RTA's approved 2016 Budget (provided the RTA receives $337,500 in lodging taxes from the City of Tukwila per the approved Inter -local Agreement). $337,500 equates to 6.5% of the total budget. The lodging taxes requested will be used for activities listed in Attachment A. 5 102 16) What will you cut from your proposal or do differently if full funding for your request is not available or recommended? At a minimum the RTA would consider cutting services that may include the Westfield Southcenter satellite Visitor Center. G 103 �� ^^��n n Exhibit 2016 Proposed Scope of Services $337,500 1. Maintain a destination marketing website and toll-free phone number to attract inquiries from leisure and business travelers and meeting planners primarily outside a 50-mile radius. The website will include information and business listings for tourism related businesses located in Tukwila, that hold a Tukwila business license (list of licenses to be provided by City staff) including those business that do not pay lodging tax or TPA assessments; business listings are to be provided by the City. 2. Produce and distribute a Destination Guide that includes information and business listings for tourism related businesses that hold eTukwila business license (list of licenses to be provided bv City staff) including those business that do not pay lodging,tax or TPA assessments; business listings are to be provided by the City. 3. Provide meeting planning assistance to planners looking host events in the Tukwila area. List all meeting resources in guide under development and distribute to potential clients. 4. Work with tourism related business to promote the area as a meeting and event friendly destination at trade shows and client meetings. S. Produce and distribute a Dining Guide on a no-less-than every other year basis that includes information and business listings for area full service restaurants that includes those located in 6` Organize familiarization /FAK8\ tours that highlight local tourism related businesses to other industry affiliates, planners and media. 7. Include a reciprocal link to the City on Seattle Southside.com in the "About Us" section under "Our 8. Seattle SouthsideRTA will use its social media platforms such asFacebook Twitter, blog posts, press releases, and e-newsletters as vehicles to promote the City's relevant tourism activities, events and festivals and tourism businesses happenings. 9. Support the City's efforts to attract visitors to local events by acting as a sourcing partner to help secure vendors as well as social media and PRsupport. 10. Staff and operate a Visitor Center kiosk at Westfield Southcenter that provides visitors and area residents with information about Tukwila merchants, activities, upcoming events, and information pertaining to the surrounding area. The Visitor Center will be open seven days a week with extended hours; closed on some major hoUdays. 11. Produce an Annual Seattle Southside Report and present report to the City Lodging Tax Advisory Committee, City Council, or other meetings, if requested bv the City. Report will include a summary uf the annual marketing initiatives implemented, measured performance outcomes and ROL SOUTHSIDE►iV Apr2216 Phase 1 -2016 Media Plan MeatingaMat.com MeetingsNet Today MuItlViaw Association Group MPI (Meetings Professionals Intl) American Meetings, Inc SGMP (Society of Gov. Meeting Profs.) NTA (National Tours Assoc.) Description 180x150 Dally E- newsletter with 50words copy 300x250 E- newsletter 782 x 90 Emewsletter 782 x 90 E-newsletter 782x90 E- newsletter Description Digital Radio Pandora (GeoTarget WA,OR,ID) :30 spots+ 599600 display Pandora Demo target 300x250 Audience 39,000 subs 15,000 subs 61,000 subs 4,000 subs 5,000 subs Audience Adults 25-65, Leisure Travelers Digital- Programmatic 300x250, 72800, 160x600, 300,50 Adults 25.65, Managed DSP Online /Mobile Banners Banners (Inc mobile, tablet) leisure GeoTarge6 Vancouver, BC, WA, 09, ID Demo Targeting: Leisure Traveler, Meeting Planners, Behavodel Targeting, Travel contextual targeting Performance analytic fees Ad servingfreperting Digital- Social Media Facehook, Twitter Click towebsite ad( text /logo) Radio Vancouver, BC radio :30 spots CKNW -AM (N/T), CHQM -FM (AC), CFMI (CR) Print Alaska Air/Horizon Air Via (AAA Oregon /Idaho) Journey (AAA Washington /Idaho) Bonus: Joumey enewsletter 1/3 Page Square 1/3 Page Square 1/3 Page Square 6/13 e- newsletter 400420 banner Travel Enthusiast Adults25+ 857,290 450,000 657,910 AAA opt In subs Imp(0m00) done Schedule 1,170 Runs 5x/wk 540 Runs 3x /wk (M,W,F) /12x mo avg 793 Runs Tuesdays 53 Runs Thursdays 65 Runs Tuesdays Imp(0nu09) iona Schedule Cost Total coat 5947 55,682 55,760 56,776 51,200 51,412 52,480 52,918 $3,000 53,520 Meeting Planner Group Subtotal 520,318 Coat /Ina month Total cost 7,685 16 weeks (4 wits/mo) 28,000 March 1 -June 30 1,009 Monthly 1,350 9 weeks (3 wks /coo) 125grps /wk 2,572 Apr, May, June 1,035 May /June 1,100 May /June 65 0 01 518,750 575,000 582,353 57,492 $600 52,408 55,300 547,042 (US funds) 55,615 516,845 $3,930 53,930 $5,787 55,787 Leisure Subtotal 5240,849 GREEN RUBINO January 4111)15 i t vir :i... WSW i#i my!sn<=sia_ at due: 3 /14 3 0 Cvent v Mana ement software services 2 Diamond listing, banner ads on Seattle and Management Tacoma's pages, copy feature Meeting Planners Annual $22,000 NTA Notebook Full Page Tab Tour Operators 700 Conference:Jan 31 -Feb S 81,250 Reunion Friendly Network Full Page Military Reunion Planners 10,000 Jan /Feb, Annual Directnnj, May/June, Sept/Nov $9,620 BookMyReunlon.com Listing -Top Reunion Destination Military Reunion Planners Annual 5750 Sport Events Magazine: Annual Planner's Listing Sport Event Planners 16,000 Annual 895 WSAE Full Page In Membership Directory &Guides Meeting Planners Annual Full Page In The Washington Executive newsletter Quarterly 81,200 co plate at complete at Complete Matdue:l/2a t duo: 4/20 - Matdue:7 /20 &Newsletter Journey (AAA Washington /Idaho) Custom Ebiast AAA opt in subs 75,000 Feb 8, Sept 14 $5,000 $10,000 ExperienceWA Custom Eblast and content Leisure Travelers Op -in 19,000 Mar, Oct, Annual for content $5,000 Print Washington State Travel Planner Full Page, Inside Front Cover Leisure Travelers 937,500 Annual 815,371 $15,371 Rack Card Certified Folders 4.25"x21" Double Sided Card & Map Travelers In S5 and Airport 127 locations Annual 83,640 Mat due: 1 /25 1 ' Mat due: 2 /10 fat due: /29 Mat Complete GRAND TOTAL raps. Commmitad Media Subtotal $318,926 45,428,000 Total Campaign $580,093 2016 Major Initiatives Marketing & Communications ....................... ..............................3 Sales & Services ..................................................................... 5 Visitor Services ...................................................................... 8 WIR Seattle Southside features the perfect blend of urban attractions and close-by natural wonders. Centrally situated near Seattle-Tacoma International Airport, Seattle Southside provides an ideal vacation base from which to explore the Pacific Northwest. Call us or stop by the Seattle Southside Visitor Center and we'll gladly help you plan your ideal vacation package. You won't want to miss The Museum of Flight, Family Fun Center, Westfield Southcenter Mall and some of Seattle's best entertainment, restaurants and shopping. Every adventure needs a home base. Make Seattle Southside yours! ABOUT SEATTLE SOUTHSIDE REGIONAL TouRism A umowy: Seattle Southside Regional Tourism Authority (RTA) is the official regional destination marketing organization (DMO) for the cities of Sea Tac, Tukwila and Des Moines. Seattle Southside RTA promotes the combined communities as a destination branded "Seattle Southside" to create increased economic impact through marketing the destination's numerous travel and tourism businesses. Seattle Southside RTA is highly regarded as an effective organization and valued within our communities, region and state. VISION STATEMENT.- To position Seattle Southside as a destination of choice for practical travelers to Seattle while enhancing the image, confidence and economic strength of the region. MISSION STATEMENT.- As a brand-driven and entrepreneurial destination marketing organization, Seattle Southside RTA provides advocacy and innovative services to competitively market the destination. This function helps create jobs, grow tax revenues, and improve quality of life for our businesses and residents. MAJOR INITIATIVE.- The major initiative of 2016 for Seattle Southside RTA is to complete a five-year strategic plan. Development of the plan will occur in the first half of 2016, meanwhile the RTA will maintain interim marketing, communications, business development, sales and visitor services. Once the plan is complete a new major initiative plan will be developed. 109 MARKETING & CONUMUMCATIONS The marketing and communications department promotes Seattle Southside as the perfect destination for practical travelers through implementation of consistent, targeted, proactive, cost- effective marketing and media programs. Key focus: 1. Continue heightening awareness about Seattle Southside as a destination; 2. Increase hotel occupancy through compelling domestic marketing programs; 3. Enhance engagement on Seattle Southside website and social networks; 4. Generate positive perceptions about the area; S. Attract more groups, leisure travelers and business travelers 20116-Interim Major Initiatives (1, 3 & 6) Online and Print Media Campaign Reinforce brand awareness initiative through print advertising campaign to attract visitors through unique positioning, value and offerings. Purchase media placements/advertisements in both print and online travel mediums luring visitors with the value and convenience of staying in Seattle Southside and entice them with the appeal of favorite, familiar attractions in Seattle and other lesser-known attractions in the Southside area. Target segment campaigns: • Shopping Excursions • Travel from Canada • Sporting Events • Reunions • Local Festivals & Events • Extend Business Travel Stay • FIT Leisure Traveler VC • Family Friendly Get Away (Fly Fresh) Direct mail e-blasts (ON campaign) will be sent out in target markets promoting packages. All advertising includes a call to action for purposes of tracking, conversion and evaluation. Increasingly evolve to stronger direct-response creative, utilizing online channels (banners, search, blogs, etc.) Continue and enrich targeted SEM and co-op interactive banner campaign in key geographic markets to support promotional programs. Continue progress in linking and integrating Seattle Southside products around "Home Base" campaign. 110 (1, 2 &4) Graphic Design & Printed Collateral Materials -- - - ------ Maintain quantities of printed collateral materials including Travel Planner, Dining Guide and Map. (3 & 4) Social Media Deepen connection between Seattle Southside audiences, leveraging the collective power of all social channels. Use multiple media outlets to launch new products and services that engage prospective visitors and encourage them to maintain a connection. Utilize opt-in databases to reconnect with prospects, using sweepstakes and other incentives to ensure customer value is maximized. (1 & 4) Public Relations Ongoing media relations builds public awareness and usage of Seattle Southside services by generating positive editorial media coverage; promoting Seattle Southside to various audiences. Work proactively and reactively with local and regional media and area tourism venues. The RTA strives to sustain a role as a helpful and dependable resource for media and travel writers, athletic tournament organizers, meeting planners, business travelers, etc. Send out relevant news releases, recruit and host travel writers and send out quarterly story idea sheet. Educate critical stakeholders about the value and role of tourism in the local economy and in enhancing the quality of life of all residents. (2, 3 & 6) Website Rebuild Rebuild website to utilize customer relationship management software to maximize consumer understanding and engagement of the integrated travel products and themes available in Seattle Southside. Using multidisciplinary marketing approaches build interest and qualified traffic to the site using all forms of paid and non-paid media. Expand communication and connection with existing and prospective visitors through development of a range of opt-in communication vehicles, maximizing automated messaging capabilities. 4 111 SALES & SERVICES Seattle Southside RTA provides key leadership and helps build integrated marketing initiatives and resources critical in connecting and motivating key visitor segments. Key focus: 1. Prospecting Opportunities & Acquiring Business - Establish Seattle Southside as a value-driven, quality destination for groups hosting events for 10 to 200 people, with an emphasis on increasing off-peak bookings (weekends and October to May). Target segments include: • Military Reunions • Tour and Travel • Government and State Associations • Sports tournaments and conventions • Other groups to pursue secondarily: Social, Military, Education, Religious, Fraternal Groups, Health Care/Pharmaceuticals, Corporate, National/international Associations 2. Support Sales at Businesses and Hotels - Support the marketing and sales needs of Seattle Southside tourism businesses and hotel sales teams to convert opportunities to booked business. 3. Build Community with Similar Organizations - Build relationships with the regional tourism network to create awareness about the Seattle Southside RTA and take advantage of partnership opportunities. 2016-Interim Major Initiatives (1) Military Reunion Planners Maintain current relationships with reunion planners and attend organized conventions in order to develop new relationships. Emphasize the brand statement: "Seattle Southside: Your Home Base in the Pacific Northwest." Maintain memberships, and cooperate, network and participate in co-op marketing efforts where appropriate with the following trade organizations: • Reunion Friendly Network (RFN) • Your Military Reunion Connection (YMRC) • The Alliance of Military Reunions (AMR) Utilize mailing list to send letter of introduction to military reunion planners with memento (lapel pin) and area information. Attend two marketplace conferences with RFN and meet with reunion planners interested in the Northwest region. Follow up with sales calls. Assist RFN with Seattle marketplace and incorporate Southside attractions and hotels in FAM trips associated with this conference. 112 (1) Professional Travel Planners Group leisure business can be developed through relationship building with professional travel planners by inviting them on familiarization tours (FAM), continuously updating them on new product offerings, maintaining current relationships with tour operators and attending organized conventions in order to develop new relationships. Maintain memberships, and cooperate, network and participate in co-op marketing efforts where appropriate within trade organizations such as National Tour Association (NTA). Attend NTA Convention and Go West Summit and meet with tour operators interested in the Northwest region. Follow up with sales calls. Purchase advertisement on the tab dividers of the tour operators convention notebook for NTA Convention 2015. (1) Government and State Association Meeting Planners Maintain membership, and cooperate, network and participate in co-op marketing efforts where appropriate with the following trade organizations: • Meeting Planners International (MPI) • Washington State Association Executives (WSAE) • Destination Management Association International (DMAI) Attend MPI and WSAE annual conventions and other regional meetings and events to network with decision makers and prospect for leads and marketing opportunities. (1) SMERF Groups Work cooperatively with teams to complete and submit request for proposals (RFP's) for hosted events at Starfire Sports Complex. Identify local partners whose organizations may host larger regional or national sporting events in partnership with Seattle Southside acting as the housing agency for events held at various Seattle Southside sporting complexes. (2 & 3) Communication with Business Associates Routinely communicate to hoteliers and other business associates sales efforts and outcomes in order to create awareness about what the RTA is pursuing, and take advantage of partnership opportunities that may arise because of this awareness. Routinely meet with hoteliers and other business associates to maintain relationships and evaluate effectiveness of sales plan, making sure associates are aware of RTA services and opportunities, and leveraging Seattle Southside assets. Continue to pursue and research cooperative marketing opportunities that focus on the group travel market. Develop, organize, and meet regularly with a Southside Marketing/Sales Committee made up of Marketing/Sales Directors of area attractions and hotels in order to strategize how to work together 11 113 to best leverage area assets, brainstorm co-marketing/sales efforts, and support each others sales efforts. (2 & 3) Support Sales Efforts of Area Hoteliers and Business Associates Provide area sales managers the tools to convert leads into booked business by: • Offering to meet and greet during site visits • Offering pre-meeting support including customized promotional videos and collateral, welcome video, letter or appearance by official, and/or referrals to vendors, attractions or restaurants. • Providing planner with a connection to the region beyond the host hotel. (1, 2 & 3) Cooperative Sales Initiatives Emphasize the brand statement: "Seattle Southside: Your Home Base in the Pacific Northwest." Establish cooperative, cost-effective initiatives, maintain memberships and participate in co-op marketing efforts where appropriate with the following trade organizations: • Visit Seattle • Tacoma Regional CVB • Washington Tourism Alliance • Washington State Group Tour and Travel Association • Washington State Hotel and Lodging Association • Washington State Destination Marketing Organizations • Western Association of CVBs • Greater Seattle Chamber of Commerce • Southwest King County Chamber of Commerce Meet with DMO staffs to strategize how to work together in regards to Washington State groups that rotate meetings from the East side of the state and the West side of the state. (1, 2 & 3) Utilize Customer Resource Management, Prospecting and Evaluation Tools Customer resource management is vital to any sales organization. Simpleview, a CRM created for DMOs was implemented in early 2014. The RFP process has been optimized and will continue to streamline and enhance sale efforts. Utilize EmpowerMINT, an interactive too[ and cooperative research forum for DMOs around the nation to allow for prospecting leads. Utilize Event Impact Calculator, an interactive tool used to estimate the impact booked meetings have on the community at large. 114 VISITOR SERVICES Seattle Southside RTA strives to increase visitor spending through enhanced concierge services and engaging customer experience. Maintain relationships with local community and stakeholders with increased opportunities for cross promotion. Key focus: 1. Visitor Information Centers — Operations of two Visitor Centers (VCs) that provide personalized concierge assistance to visitors who request the services of Seattle Southside via in person, phone or email. 2. Local Businesses and Residents — Work with local industry business to promote and increase tourism spending. Build awareness for the local community. 3. Interns — Continue to build and nurture relationships with local community through universities and community colleges. 4. Seattle Southside Shuttle — Manage service and partnership. 5. Fulfillment Activities — Fulfilling inquires and inventory management. 2016-Interim Major Initiatives (1) Visitor Centers (VC) The goal of both Visitor Centers is to inform influential target audiences and increase visitor volume, length of stay and tourist spending in the region by providing increased quality, complimentary full-service concierge assistance including; • Maps, directions, brochures and sightseeing and logistical guides • Advice on museums, theater, dance, opera and how to get tickets • Detailed information on sports and local events • Restaurant referrals and reservations • Tour bookings & attraction tickets sales • Transportation information • Accommodation referrals & bookings Westfield Southcenter Visitor Center The Visitor Center located in the former concierge desk in Westfield Southcenter Mall has proven to be successful year after year and will continue to be an important part of visitor services in 2016. The VC is funded primarily by Tukwila lodging tax. SeaTac Visitor Center The RTA currently operates a VC at its office at 3100 S. 176th Street in the City of SeaTac and will continue to operate it. Based on feedback from travelers visiting the VC, the RTA will explore ways to enhance the visitor experience at the VC consider e.g. small gift shop; enhanced d6cor; three-dimensional map of the Puget Sound; etc. 115 (2) Local Business and Residents Local residents have significant influence on visiting friends and family in terms of encouraging travelers to visit the destination. Highly visible VCs both in SeaTac and at Westfield Southcenter help to better inform locals and potentially their traveling friends and family as to where to stay, play, shop and dine through material distribution, social media, itinerary planning, ticket sales, restaurant recommendations, promotional coupons, etc. The RTA will continue to remain visible within this local community. Seattle Southside RTA strives to build better partnerships with industry businesses through increased opportunities for cross-promotion i.e.: nearby attractions, hotels, restaurants and retailers. The VCs act as the main point of distribution and information of the Westfield shopper's coupon book and promotes business through viral social media efforts. FAM trips will also be organized through the VCs in order to help build awareness for the industry professionals working in the area. These FAMs are geared towards educating those front line individuals who work directly with the traveling public on the many resources within the local community. (3) Internship Program Continue to build on success of the internship for credit program by maintaining position on hospitality advisory committees with local colleges, outreach through quarterly job fairs and speaking engagements to build awareness for the program. The internship description will be maintained and updated on the Seattle Southside website and advertised through social media outlets. This program allows Seattle Southside RTA to give back to the local community as well as strengthen the skills of future tourism professionals. (6) Fulfillment Activities Fulfillment services include fulfilling inquires for both leisure and group travelers, inventory management, warehousing and shipping. Seattle Southside RTA recognizes the fulfillment services are an extension of the brand and tied to the potential travelers' first impression of the region when they receive a Seattle Southside visitor information packet, product or service. To ensure the highest standard of quality and care in all facets of fulfillment services, the RTA will continue to purchase labels and distribute materials nationally and internationally. (4) Seattle Southside Shuttle Seattle Southside RTA will continue to lead the Seattle Southside shuttle initiative. The shuttle runs between SeaTac hotels and Westfield Southcenter at no cost to the rider and will continue to achieve visibility for the area and increase the level of satisfaction of hotel guests and shoppers in a cost-effective manner. The drop off/pick up location is located by the VC at Westfield in order to provide tracking and an enhanced shuttle rider experience. A shuttle ridership study conducted in 2014-2015 by an independent research firm H2R shows riders spend $172/person on their trip to Westfield Southcenter and are very satisfied with the service. A future study will be conducted to determine the need and feasibility for additional shuttle pick up/drop off spots. M 116 Associates Travel SEATTLE SOUTHSIDE r 2003-201,V-, February 2016 117 TRAVEL IMPACTS, 2003 -2015P TUKWILA, SEATAc, & DES MOINES Prepared for the Seattle Southside Regional Tourism Authority 3100S. 176`h Street Seattle, Washington 98188 Prepared by Dean Runyan Associates, Inc. 833 S.W. Eleventh Avenue, Suite 920 Portland, Oregon 97205 (503) 226 -2973 www.deanrunyan.com February 2016 118 SEATTLE SOUTHSIDE TRAVEL IMPACTS, 2003-2015P TumLA, SEATAC & DES MOINES This study, prepared for Seattle Southside Regional Tourism Authority, documents the economic significance of the travel industry in the Seattle Southside area of King County from 2003 through 2015. The estimates for 2015 are preliminary. The separate estimates for Tukwila, SeaTac and Des Moines are reported at a summary level for 2015 only. Overnight visitor volume estimates and average spending estimates for the larger Seattle Southside are also provided in this report. REPORT CONTENTS The main body of this report contains five sections: • Seattle Southside Travel Trends (annual estimates of economic impacts and lodging sales for the larger Seattle Southside) • Travellmpact5 in Des Moines, 5ea7ac and Tukwila (summary estimates for 2015p, only) • Visitor Volume (major trends and characteristics) • Detailed Spending and Visitor Volume Tables • Detailed Impact Tables The report also contains appendices that provide an overview of methodology and definitions of terms and concepts. INTERPRETATION OF IMPACT ESTIMATES Users of this report should be aware of the following with respect to the interpretation of these estimates: • All monetary estimates in this report are expressed in currentdollars. There is no adjustment for inflation. • Sub-county estimates such as contained in this report are necessarily less reliable than county and state level estimates because of data limitations. Nonetheless, these estimates were generally prepared with the same methodology used to estimate county and state level travel impacts and visitor volume. DEAN RUNYAN ASSOCIATES PAGE I 119 SEATTLE S0`UTHGUDE TRAVEL l[RENDS Travel spending iD the Seattle SouthSideiDC[eased by 6.8 percent from 2O14to 2015(p[OlinOiD8n). Earnings, employment and tra8/8LpeD8F8t8d tax [8C8iDts also iDCr98S8d. This was the fifth consecutive year of strong growth in the Seattle Southside travel industry. �� $150 ra $lOO � $50 $U Seattle Southside Travel Trends SeattleBomthside Lodging Sales 0EAMRUNYAN AssUOATES Lodging sales (in current dollars) were $237 million in 2015 (nn8liDliDan). Source: Washington State Department o[Revenue. Lodging sales calculated from l% Additional Hotel/Motel tax for Des Moines, SeaTac and Tukwila. 03 04 05 06 07 UD 09 70 ll 12 13 14 15p PAGE 2 Spending Earnings Employment Tax Receipts (Willions) Local 2003 389.8 122.3 4,410 15.2 21.2 36.4 2004 415.8 128.0 4,460 16.1 22.4 38.5 2005 454.6 139.7 4i710 17.7 24.3 41.9 2006 479.8 144.5 4.650 22.5 25.4 479 2007 519.8 155.1 4,800 25.0 27.4 52.4 2008 523.6 155.2 4`730 25.5 27.3 52.8 2009 456.1 146.8 4.450 22.5 24.6 47.1 2010 475.4 148.2 4,370 22.8 25.2 48.0 2011 506.8 150.4 4`360 24.0 26.5 50.5 2012 539.5 157.8 4.480 25.7 28.3 54.1 2013 566.5 169.8 4,650 27.3 29.8 57.1 2014 622.6 185.3 4,860 30.4 32.6 63.0 2015p 665.2 194.9 4.950 33.3 35.0 68.2 Annual Percentage Change 14-15p 6.8 5.2 1.9 9.6 7.3 8.4 0315 46 40 10 67 43 54 SeattleBomthside Lodging Sales 0EAMRUNYAN AssUOATES Lodging sales (in current dollars) were $237 million in 2015 (nn8liDliDan). Source: Washington State Department o[Revenue. Lodging sales calculated from l% Additional Hotel/Motel tax for Des Moines, SeaTac and Tukwila. 03 04 05 06 07 UD 09 70 ll 12 13 14 15p PAGE 2 TRAVEL IMPACTS IN F$ WINES, SEATAC.AND.TVKWILA The preliminary 2015 impact estimates for the three cities within the Seattle Southside are shown below. Lodging sales are shown in the pie chart. In general, these estimates are a function of lodging sales, the number of private homes for visiting friends and relatives, and the volume of sales in other types of establishments that serve visitors (e.g., restaurants, entertainment and retail). (Note: These small area estimates are necessarily less reliable than the estimates for the larger Seattle Southside due to data limitations.) Travel Impacts within Seattle Southside, 2015p Lodging Sales within Seattle Southside 2015p Des Moines, Source: Washington State Department of Revenue. Lodging sales calculated from 1 % Additional Hotel/Motel tax for Des Moines, SeaTac and Tukwila. DEAN RUNYAN ASSOCIATES Although Tukwila has the greatest estimated visitor spending, SeaTac has 70 percent of all lodging sales. However, its share of visitor-related sales in food services, entertainment and retail is comparatively smaller. PAGE 3 121 Travel Tax Receipts Spending Earnings Employment Local State Total ($Million) ($Million) (jobs) ($Million) ($Million) ($Million) Des Moines 35.3 12.8 320 1.8 1.9 3.6 SeaTac 265.5 81.0 2,040 13.3 14.0 27.2 Tukwila 364.4 101.1 2,590 18.2 19.2 37.4 Seattle Southside 665.2 194.9 4,950 33.3 35.0 68.2 Lodging Sales within Seattle Southside 2015p Des Moines, Source: Washington State Department of Revenue. Lodging sales calculated from 1 % Additional Hotel/Motel tax for Des Moines, SeaTac and Tukwila. DEAN RUNYAN ASSOCIATES Although Tukwila has the greatest estimated visitor spending, SeaTac has 70 percent of all lodging sales. However, its share of visitor-related sales in food services, entertainment and retail is comparatively smaller. PAGE 3 121 VISITOR VOLUME 4.0 3.9 3.8 c 3.7 3.6 3.5 3.4 3.3 3.2 3.1 > 3.0 All Overnight Person-Nights 03 04 05 06 07 08 09 10 11 12 13 14 15p Hotel/Motel Visitor-Nights, 2015p (Percentage of All Overnight) Seattle Southside King County Washington State 0% 20% 40% 60% 80% 100% Visitor Air Arrivals at SeaTac International Airport Domestic Flights 21 "# r 0 5.5 5.0 .2 4.5 4.0 03 04 05 06 07 08 09 10 11 12 13 14 15p DEAN RUNYAN ASSOCIATES 122 The estimate of all overnight visitor-nights (the number of nights that all individual visitors stayed in the Seattle Southside) is shown in the top line chart. The overall trend in visitor volume corresponds to the trends in travel spending and related impacts shown previously. More than eighty percent of all visitor nights in the Seattle Southside are attributable to Hotel/Motel stays. This percentage is much greater than for King County and Washington State. (See bar chart to left.) Visitor air arrivals (domestic only) to SeaTac airport have also increased for the sixth year in a row. (Note: Visitor air arrivalsdo not include return flights that were initiated at Sea Tac, nor passengers making connecting flights.) Source: U.S. Department of Transportation Airline Origin and Destination survey. PAGE 4 DETAILED SPENDING AND VISITOR VOLUME TABLES The following three tables are iOter-relBt2d. The first, �Visitor Spending b« Type OfTraveler Accommodation, reports the total annual spending estimates for each type Ofvisitor. The SRO]Dd, /\V8r8ge Expenditures for Overnight Visitors, reports the average daily and 8V8[8g8 trip expenditures for each type Of visitor for 2Ol5p. The third table, Overnight Visitor \/OlUrO8, [epOMS 8nOU8l visitor VOlU[ne for each type of visitor. \/0lUDl8 is broken Out in terms Of trips and nights and visitors (p8[SODS) and travel parties. /n general, multiplication of an average spending numbers with the appropriate volume number will yield the annual total spending number for that type Ofvisitor. (See appendix B.) Day travel [Cp[8S8DtS l8SS than five percent Ofall visitor spending in the Seattle SOUthSid8 /$24.8 rnil!iOD in 2015p\. Due t0data limitations, reliable estimates 0f visitor volume and average expenditures cannot be reported for day travel. 2014 Visitor Spending by Type of Traveler Accommodation ($Million), 2005-2015p Note: Destination spending does not include ground transportation expenditures for travel to other Washington destinations. Average Expenditures for Overnight Visitors, 2015p Travel Party 2005 2007 2009 2011 2013 Size Stay (nights) 2N1 All Overnight 429.8 491'9 431'4 477.4 535.3 590.1 634.0 Hotel, Motel 414.2 475.6 414.7 459.2 516.0 570.1 613.7 Other Overnight 15.6 16.3 16.7 18.2 19.3 20.0 20.3 Day Travel 18.8 20.1 18.3 20.5 22.5 24.1 24'8 Spending atDestination 448.6 512'0 449.7 497.9 557'8 614.2 658.8 Note: Destination spending does not include ground transportation expenditures for travel to other Washington destinations. Average Expenditures for Overnight Visitors, 2015p Travel Party Visitor Party Length of Day Trip Day Trip Size Stay (nights) Hotel, Motel $402 $952 $188 $442 2.1 2.4 Other Overnight $72 $265 $36 $128 2.0 3.7 All Overnight $350 $879 $166 $409 2.1 2.5 Overnight Visitor Volume, 2013-2015p Visitor-Nights (000) Party-Nights (000) 2013 2014 2015 2013 2014 2015 Hotel, Motel 2,945 3,126 3,274 1,376 1/464 1,538 Other Overnight 556 565 571 273 278 284 All Overnight 3,501 3,690 3,845 1,649 1,742 1,822 DEAN RUNYAN ASSOCIATES PAGE 5 Visitor-Trips 2013 2014 2015 2013 2014 2015 Hotel, Motel 1,257 1,334 1,397 581 618 649 Other Overnight 155 158 159 74 75 77 All Overnight 1,412 1,491 1,556 655 693 726 DEAN RUNYAN ASSOCIATES PAGE 5 DETAILED lmPAcT TABLES The following table ShOYY5 spending estimates for all categories of visitors, including J:v travel, earnings and employment estimates by industry sector, and traveLgeDeratedtax receipts.' 8esttKeSmmthside Travel Impacts, 2005-2015p 2005 2007 2009 2011 2013 2014 2015 Total Direct Travel Spending ($Million) Destination Spending 448.6 512.0 449.7 497.9 557.8 614.2 658.8 Other Travel* 6.0 7.8 6.4 8.9 8.7 8.4 6.4 Total Direct Spending 454.6 519.8 456.1 506.8 566.5 622.6 665.2 Visitor Spending bn Commodity Purchased ($Mi[lioo) Accommodations 150.8 190.8 154.4 168.4 191.1 219.8 249.2 Food Service 121'7 132.5 124.8 138.7 158.4 172.1 184.4 Retail, Entertain/nent& Local Transport 176.1 188.7 170.4 190.8 208.3 222.2 225.1 Destination Spending 448.6 512.0 449.7 497.9 557.8 614.2 658.8 Industry Earnings Generated by Travel Spending ($Mi[|imn) Accom.& Food Sen/. 100.9 115.5 110.9 112.8 128'4 139.0 147'0 Retail, Entmrtainrnent& Local Transport 38.8 39.6 35.9 37.6 41.4 46.2 47'8 Total Direct Earnings 139.7 155.1 146.8 150.4 169.8 185-3 194.9 industry Employment Generated by Travel Spending (jobs) Acconn.& Food Serv. 3,380 3,550 3,290 3,180 3,450 3,590 3,680 Retail, Entertoinnnent& Local Transport 1,340 1,250 1,160 1,170 1,200 1,260 7,270 Total Direct Employment 4,710 4,800 4,450 4,360 4,650 4,860 4,950 Government Revenue Generated bv Travel Spending ($MD];wm) Local Tax Receipts 17.7 25.0 22.5 24.0 27.3 30.4 33.3 State Tax Receipts 24.3 27.4 24.6 26.5 29.8 32.6 35.0 Total Local & State 41.9 52.4 47.1 50.5 57'1 63.0 68.2 Details may not add m totals due mrounding. *Other Travel reflects ground transportation expenditures for travel to other Washington destinations. `The economic impacts for the Seattle Southside do not include travel to and from SeaTac|Nternationa| Airport This passenger air travel accounted for lO,6OO jobs with earnings of$95O million in2814. DEAN RUNYAN ASSOCIATES PAGE 6 APPENDICES APPENDIX A: KEY TERMS AND DEFINITIONS APPENDIX B: TRAVEL IMPACT INDUSTRIES MATCHED TO 2007 NAICS APPENDIX C: RELATIONSHIP BETWEEN SPENDING AND VOLUME APPENDIX D: REGIONAL TRAVEL IMPACT MODEL DEAN RUNYAN ASSOCIATES PAGE 7 125 KEY TERMS AND DEFINITIONS ECONOMIC IMPACTS Commodity: A classification of a product or service, such as lodging or food service. An establishment or industry may produce more than one commodity. Direct Impacts: Employment, earnings and tax receipts directly generated by travel spending, as distinguished from secondary and total impacts. Earnings: Earnings include wage and salary disbursements, other earned income or benefits, and proprietor income. Only the earnings attributable to travel expenditures are included. Employment: Industry employment (jobs) associated with travel - generated eam Includes both full-time and part-time positions, and salaried or self-employed individuals. Employment is reported as an average for a time period, typically annual. (Unless otherwise noted, the employment estimates refer to establishment or industry employment at place of work, not the employment status or residence of the individual.) Industry: A classification of business or government establishments based on their primary technological process. (See NAICS Appendix table.) Local Taxes: Lodging and sales taxes imposed by King county and the other local jurisdictions in the Seattle Southside region. Other spending: See Travel spending. Private Home: Unpaid overnight accommodations of friends and relatives. Receipts: Travel expenditures less the sales and excise taxes paid by the consumer. State Taxes: Lodging, sales, motor fuel, and business and occupation tax imposed by the state of Washington. Total Impacts: The sum of Directand Secondary impacts. Travel spending: The sum of visitor and other spending related to travel. Other spending includes spending by residents on ground and air transportation for the purpose of travel to other destinations and spending on travel arrangement services. Visitor spending: All spending on goods & services by visitors at the destination. Also referred to as destination spending. DEAN RUNYAN ASSOCIATES 126 NMI VISITOR VOLUME Length of Stay: The number of nights that a visitor or travel party is away from home on a trip. Night: Applies to overnight visitors only. The number of nights on a trip is the length of stay. The count of days and nights is generally equivalent for overnight visitors. (See trips.) Party-trips: The number of trips to the destination by travel parties. Party-trips are equal to the number of Visitor-trips divided by the average party size. Party-nights: The number of nights or days that travel parties stayed at the destination. Party-nights are equal to the number of visitor-nights divided by the average party size or the number of party-trips multiplied by the average length of stay. Party Size: The number of individuals (adults and children, including non-household members) that are traveling together and are sharing the costs of travel. Room Demand: A count of the number of hotel/motel rooms that are sold on a nightly basis over a given period of time. Also referred to as room nights sold. Travel party: A travelparty includes all visitors (adults and children) traveling together. The party5ize represents the average number of visitors or persons in the travel party. Trip: A trip may include more than one day or night at a destination. For overnight visitor categories, the total number of trips will be less than the number of nights. The length of 5tayfor the trip represents the number of nights (or days) at the destination. Visitor: An individual traveler that stays overnight away from home in paid or unpaid accommodations, or a day visitor that travels at least fifty miles one-way from home on non-routine trip. Visitor Air Arrival: A passenger who travels by air and initiated the trip at another location. Visitor air arrivals do not include passengers who are returning home from a trip to another destination or passengers that are making a connection to another flight. Visitor-trips: The number of trips to the destination by visitors or persons. This is also equivalent to as the total number of visits. Visitor-nights: The number of nights or days that visitors (persons) stayed at the destination. Visitor-nights are equal to the number of visitor-trips multiplied by the average length of stay. DEAN RUNYAN ASSOCIATES PAGE 9 127 TRAVEL IMPACT INDUSTRIES MATCHED TO NAUCS TRAVEL IMPACT INDUSTRY NAICS INDUSTRIES* (code) Accommodation & Food Services Arts Entertainment & Recreation Retai | Ground Transportation Accommodation (721) Food Services and Drinking Places (722) Residential Property Managers (531311) Performing Arts, Spectator Sports (711) Museums (712) Amusement, Gambling (713) Scenic and Sightseeing Transportation (487) Miscellaneous Industries (see note**) Food & Beverage Stores N45 Gasoline Stations (447) Clothing and Clothing Accessories Stores (448) Sporting Goods, Hu66v Book, and Music Stores (451) General Merchandise Stores (452) Miscellaneous Store Retailers (453) Interurban and rural bus transportation (4852) Taxi and Limousine Service (4853) Charter Bus Industry (4O55) Passenger Car Rental (532111) Parking Lots and Garages (812930) Notes: ~Govommentente,wize (e.g,park systems) are included in this classification. "Includes parts vf industries m other sectors (e.g, accommodation, charter bu$. A more detailed description of these industries can be found at http://www.ntis.gov/naics. DEAN RUNYAN ASSOCIATES APPENDIX C I RELATIONSHIP BETWEEN SPENDING AND VOLUME The Spending, Average Expenditures and Volume tables are computationally related as shown below. Spending equals Average Expenditures muftipliedbyVolume for comparable party/person and night/trip categories ® Travel parties and persons are related by division or multiplication with Party Size ® Trips and nights are related by division or multiplication with Length of Stay Visitor Spending by Type of Accommodation ($Million), YEAR YEAR alculated from er All Overnight Hotel, Motel 160,000 x $200 $32,000,000 (Calculated from party-nights) 32.0 Private Home 1, 030, 000 x $20 = $20,600 -night 20.6 , 000 (calculated from person - nights) Other Overnight 10,000 x $350 = $3,500,000 (calculated from party-trips) 3.5 Campground 3.0 Vacation Home 0.5 Day Travel 30.0 Spending at Destination 86.1 Average Expenditures for Overnight Visitors, YEAR Overnight Visitor Volume, YEAR Visitor-Nights (000) Party-Nights (000) YEAR YEAR Hotel, Motel 160 x 2.4 = 384 Private Home 1,030 160 412 Other Overnight 102 30 All Overnight 1,516 602 Visitor-Trips (000) Party-Trips (000) YEAR YEAR Hotel, Motel 226 Private Home 1,030 / 2.6 = 396 Im Other Overnight _-_34 10 All Overnight 263 DEAN RUNYAN ASSOCIATES PAGE 11 129 Travel Party Visitor (Person) Party Length of N ights Trip N ights Trip Size Stay (nights) Hotel, Motel $200 $340 $83 $142 2.4 1.7 Private Home $50 $130 $20 $52 2.5 2.6 Other Overnight $117 $350 $34 $103 3.4 3.0 All Overnight $494 $214 $197"_`i� 2.5 2.3 Overnight Visitor Volume, YEAR Visitor-Nights (000) Party-Nights (000) YEAR YEAR Hotel, Motel 160 x 2.4 = 384 Private Home 1,030 160 412 Other Overnight 102 30 All Overnight 1,516 602 Visitor-Trips (000) Party-Trips (000) YEAR YEAR Hotel, Motel 226 Private Home 1,030 / 2.6 = 396 Im Other Overnight _-_34 10 All Overnight 263 DEAN RUNYAN ASSOCIATES PAGE 11 129 'PRIMAkYDATA' SOURCES '-;�, Room Demand, Visitor Surveys, Population, Visitor Volume Inventory/Use of Campsites & => (Travel Party Days by Second Homes, Type of Visitor air Accommodation) arrivals I Accommodation Sales, => Visitor Surveys, Visitor Airfares Note: Receipts equals Spending less P05 Taxes Ratio of Earnings to Receipts for relevant Industry Average Annual Earnings per job for relevant industry M WIN re Me ECONOMIC I M"P'AC'TS O-'F',TRAVEL Visitor Spending (Type of Accommodation and Type of Commodity) Business Receipts (not reported) I Earnings (By Industry) => Employment (By Industry) APPENDix D Point of Sale Taxes (Sales and Excise Taxes associated with Visitor Spending) Business Taxes (State Income Taxes) Personal Taxes (Local, state and federal income and payroll taxes) Note: Most estimates of taxes are based on implicit tax rates applied to visitor spending, business receipts, and employee earnings. Lodging tax receipts reflect actual tax collections. DEAN RUNYAN ASSOCIATES PAGE 12 130 seattle southside shuttle bus economic impact study eis h2r market research Project Overview PURPOSE The purpose of the Seattle Southside Shuttle Bus Economic Impact Study was to estimate shopping revenue generated from shuttle bus riders as well as provide a profile of those who used the shuttle to visit the Westfield Southcenter. TARGET AUDIENCE The Seattle Southside Shuttle Bus survey was conducted among those riding the Shuttle Bus for the past 9 months. The surveys were distributed by shuttle drivers and passengers were asked to fill out the surveys and return them upon departing the shuttles. SAMPLE A total of 1,865 respondents were interviewed for this study providing a maximum margin of error of +/ -2.3% at a 95% confidence interval. G) G) Seattle Shuttlebus Offers Great Service ® Travelers to the Seattle Southside area only use a handful of hotels to catch the shuttle, and most hear about the service at the front desk of their hotel. • Those who use the shuttle to travel to the Westfield Southcenter are primarily shopping and dining and spend around 3 hours at the shopping center. Shuttle riders spend around $172 /person* on their trip to the shopping center, with those visiting from outside the United States spending more ($190 vs. $158). • Shuttle riders were very satisfied with their experience on the shuttle bus. More than nine in ten riders indicated they were somewhat /very satisfied with the friendliness of the driver, the cleanliness of the shuttle and the comfort of the ride. Additionally, 85% indicated they were satisfied with the timeliness of the shuttle. • Finally, eight in ten shuttle riders would recommend the services to their friends. However, the word -of -mouth buzz is fairly low (5 %). Giving visitors the tools they need to recommend the shuttle service will only help increase ridership and the amount of money spent in the area. *Only those who spent at least $25 were included in the calculations. G) 01 Shuttle Pick -Up Location The most popular locations to catch the Seattle Southside shuttle include the Doubletree, Hilton, Crowne Plaza, Radisson and Holiday Inn Express. 26% 15% 12% 6 %: Doubletree by Hilton Hilton Seattle Airport & Crowne Plaza Seattle Radisson Hotel Seattle Holiday Inn Express Airport Hotel & Suites Seattle- SeaTac Airport Seattle Airport Conference Center Airport Q4: From which SeaTac hotel did you catch the shuttle? 6 RESPONDENT BASE: ALL RESPONDENTS': (' -N =1;865 Hearing About Shuttle Services The front desks of the hotels are the best marketing avenue for the shuttle services. Very few riders heard about it from the other sources available. Hotel front desk Word of mouth • 5.0% Hotel website 1.9% Shuttle brochure or website 1.3% Meeting planner 1 1.3% Visitor Center 1 0.4% Seattle Southside website or vacation planner 1 0.4% Saw the shuttle driving by 1 0.4% Other 1 2.2% 87% 05: How did you find out about the shuttle service? 7 RESPONDENT BASE: ALL RESPONDENTS' N=1,865 Primary Purpose of Trip to the /'A rea More people came to the Seattle Southside area for business than leisure and several were in the area on a combination leisure /business trip. Interestingly, those coming from Canada are much more likely to be visiting for leisure (56 %). Leisure 32 Business 42% Mix of Leisure & Business 12% Convention Q6: What was the primary purpose of your visit to the Seattle Southside area on this 8 particular trip? RESPONDENT BASE: ALL RESPONDENTS;] N= 1,865 Activities and Time Spent at Westfield Southcenter Shopping and dining were the most popular activities participated in at the Westfield Southcenter. Most, visitors spent an average of just under 3 hours at the shopping center. Activities at Westfield Shopping Dining Entertainment II 9% Nightlife 12% Other I3% 59% 90% Q8: What activities did you experience at the Westfield Southcenter during your visit? Q9: How long did you spend at the shopping center on this particular occasion? Time Spent at Westfield — 2.8 Hours 4 hours 16% 5+ hours < 1 hour 6% 3% 1 hour 9%'_ 2'hours 36 %, 3 hours 30% RESPONDENT BASE: ALL RESPONDENTS ( N =1,865'- Money Spent at the Shopping Center The average rider spent approximately $172 on their trip to the Westfield Southcenter. Those visiting from outside the United States and those with higher incomes spent the most on their trip. $167 $177 $165 $185 $165 $162 $119 $201 $158 18 -34 YRS 35 -54 YRS 55+ Families Adults HH Income HH Income HH Income United Canadian Visitors < $50k $50k - $99k $100k + States Visitors from Visitors Other Countries $272 Per Person* 010: Approximately how much money did you spend on this outing to the Westfield Southcenter? *Only those who spent at least $25 were included in the calculations. RESPONDENT BASE: ALL RESPONDENTS 10 1 N=1,865 Satisfaction with Shuttle Services Shuttle riders were very satisfied with the services provided. They found the drivers to be friendly and the shuttles to be clean and comfortable. Even though timeliness scored lower than the other areas, it still earned, a very good score. 92% Overall satisfaction 91% Friendliness of the driver % Somewhat /Very Satisfied 92% Cleanliness of the shuttle 85% Timeliness of the shuttle 90% Comfort o the ride Q11: Using the scale provided, please rate how satisfied you were with your experience with the shuttle service you used for transportation to and from the shopping center across the following areas: BASE: ALL RESPONDENTS I N =1.865 Net Promoter Score NPS (Net Promoter Score) is a measurement tool used across industries to evaluate net consumer satisfaction using a single point of accountability. Given the importance of social media and positive word of mouth advertising, it is mission critical that brands monitor their level of brand advocacy and the Net. Promoter Score is considered one of the best tools for doing so. "How likely are you to recommend this shuttle service to a friend or family member" NEUT J L DETRACTORS TEAS Net Promoter Score = (% Who are Promoters) — (% Who are Detractors) Developed by Satmetrix, Bain & Company, and Fred Reichheld in The Ultimate Question 12 Net Promoter Score Eight in ten shuttle riders would recommend the service to friends /family and only 7% would not — providin net score of 73%. Those over the age of 55 and those living the closest to the area are most likely to recommend the shuttle service to others. Promoters (9 -10) ' Neutrals (7 -8) ® Detractors (0 -6) Net Promoter Score by Category. 18 -34 YRS 35 -54 YRS 55+ Families Adults HH Income < $50k HH Income $50k - $99k HH Income $100k+ United States Visitors Canadian Visitors Visitors from Other Countries 60 %; 94° 741 74%' 7 78 %: 74% 40 %: Q12: Using the scale provided, please indicate how likely you would be to recommend this shuttle service to friends or family members? 13 RESPONDENT BASE: ALL RESPONDENTS N=1,865 Demographic Profiles Foreign visitors had the largest party size and, along with families, had the highest income and were most likely to use the Visitor Center located in the shopping center. Overall Families Adults United States Canadian Foreign Visitors Visitors Visitors # of People in Shuttle Party 2.6 2.6 2.5 2.2 2.3 3.5 Visited Visitor Center 36% 42% 34% 32% 41% 43% % Male 30% 40% 26% 26% 45% 36% % Female 70% 60% 74% 74% 55% 64% Average Adult Respondent Age 40 40 40 42 48 35 Families 29% 100% 0% 26% 43% 32% Adults 71% 0% 100% 74% 57% 68% HH Income $105k $125k $96k $96k $112k $128k 14 Thank You! agaroutte @h2rmarketresearch.com 417.877.7808 1717 E Republic Road, Suite C Springfield, MO 65804 0 @H2RMktResearch H2R MARKET RESEARCH Know Your Customer 146 'iy f kwil Allan Ekberg, Mayor Mayor's Mayor's Office - David Clin trator- Staff Memorandum LodWhm Tax Advisory Committee Funding Request Name of Applicant: The Museum of Flight Address: 9404 East Marginal Way South, Tukwila, WA 98108 Total Funds Requested: $35,000 About the Applicant: Museum of Flight, a non-profit, is recognized as one of the premier aviation and space museums in the world. The Museum is home to over 150 air and space craft spanning all genres and time periods. Over the last year the Museum has averaged just over 520,000 visitors. With Boeing celebrating its 100th year anniversary and the opening of the new aviation pavilion, the Museum of Flight is anticipating 650,000 attendees in 2016. Over the last few years the Museum has increased its reach into eastern Washington, British Columbia, and Oregon. Besides aviation tourist enthusiasts, the Museum is also a draw for military affinity groups, industry professionals, and engineering and technology professionals. The Museum is also recognized as one of the premier event spaces in Seattle, offering a wide variety of space and event services. Funds Previously Awarded: The Museum of Flight has received lodging tax funds in the past. Last year the Museum received $35,000. Funding Request Narrative: The Museum request for funding would support four high profile events at the Museum. These events include, the grand opening of the aviation pavilion (occurring over Father's Day weekend); Jet Blast Bash and Seafair Activities; the Museum of Fright; and Santa Fly In. The City will be considered as sponsor of these events and in some cases be the presenting sponsor. Museum of Flight May, 2016 Page 2 create a reason for the attendees to come back to the City (i.e. coupons, contests, discounts, etc.). Finally, supporting the Museum of Flight activities helps build destination experiences in the City. Both overnight and day visitors come to the Museum, have a positive experience and then tell their friends and families. Staff Recommendation: Approval. Notes: A final scope of work, consistent with the approved application, will be finalized by the City and the applicant. Additionally, the applicant will need to enter into a services contract with the City. Both the scope of work and contract need to be reviewed by the City Attorney. 148 Phone: 206-433-1800 • Email: Mayor@TukwilaWA.gov * Website: Tukwi[aWA.gov Museum of Flight Draft 2016 Scope of Services For Discussion Purposes Only Total Value: $35,000 1. As needed, contractor shall refer visitors and convention planners to Seattle Southside Regional Tourism Authority (SSRTA), a destination marketing organization for the City, for assistance with lodging, restaurants, attractions, transportation companies, etc. or directly to the City. 2. Contractor will encourage 3rd party organizers holding.eve% s'at the Museum to utilize Seattle I II, II �IIIII,, Southside (Tukwila, SeaTac, and Des Moines) hotels) IjC,ontractor will, when appropriate, provide 3rd party organizers a one page promotional flyer asibn!attalc l;�!Imentto its rental contracts. The tlllllj'I', i,,,• ''I'll,�ltll "I �' content of the flyer will be mutually agreed upon,by the City an lh,e Museum. 3. The Museum will invite City staff and SSRTA staff members to present��o;,Museum staff and /or II � III i :. I�,III volunteers to SSRTA guest relation program I m o, rder to ensure staff and % ".uvolunteers help promote tourism in the City in partnership ands" hf6ugl� ��IFii&t ty and SSRTA.I' " "�jl�lulpp;, II i I i it 7 ij!;! I) j� loll IIUII!JI. �' !I. 4. The Museum will work with the City s partner, SSRTA, 'flt��lo lll Ielreate vacation packages directed toward overnight guests. lift 5. The Museum will seek public relations opportunities to recognize :the City in press releases, posters, etc. 6. The Museum will include the Cityin.any donor;listings. 7 The ,(Vluseuin "'Vvil[�IplybIIsh"an article in 61016 issue ofAloft magazine (read by over 50,000 lllll�i ill�!I��i!I'll "' I illll tlllf I `tl � : > pu I�lople) about the ` Ct '4, II�IIOf Tukwila The article could include a discussion about things to do IIII� of side of the Museum I on visits to the City, dining options, and /or stories of interests as well as highlighting the Museum' Ilg4"lf'"i!j Tukwila p anershi P• The City will have the opportunity to provide input tol'Itll, t „O,: ;content of h:I!IVI, 9116 eiii fllicle. Nllii,� I, UI !I 6Ij lji� 8. The Museum shall contrib� e an article to one edition of the City's section of the Tukwila Reporter or Haze1h&,:(as'deemed most appropriate by the City) about the partnership and uii!i lb!!LI'; �r corresponding economic impacts. The insertion shall include a redeemable Museum coupon for City residents. 9. As deemed most appropriate by the Museum, use the #Tukwila, #Cityoffukwila, or the name "Tukwila” in social media posts on Facebook, Twitter, Google+ and /or Instagram. Total Value: $5,000 10. The City shall be listed as a sponsor for the Aviation Pavilion Grand Opening /Father's Day Event. As a sponsor the City shall have the following benefits: 149 o. Dedicated booth next to the aircraft of your choice on Saturday, June 18". The booth can feature discounts to local stores, information about things todo, information on hotels, and other collateral and products from companies located inTukwila. b. City logo on schedule of events collateral for the grand opening weekend (June 25 t»\. m c. Signa&e and exposure in the Aviation Pavilion through July 13. Total Value $10,000 11. The City shall be the presenting sponsor for the Activities on August 6m th and 7 . As the presenting sponsor the City shall have the f jjd,',Wing benefits: a. Acknowledgment on the Museum's Jet Blast,-:8�gh`!W'I`ebpage with linked logo. b. A prime dedicated 10 by 10 tent with 6'ta"61,'e"'s'!"'for*"'i�,'Oways, information, and/orfor hospitality. Museum understands the,Cit.,�"jiwill use its b6�btbjo promote other businesses in the City or make the,bb6Xh available to SSRT T�111!j!i1j" c Photo onoTn opportunity arvip vieffing party with 1<3 City of,Tbkwila (or similar props) — --^^~^`~'^'^~~~'~' media cross prornotion,pbstfleading up to ah"Y'during the event. City can use the cross "promotions to p 05ttivities, dining, shoppihg, and hotels in — —rr~'^~'`^, to r~^,'~^'~ ^~ Promotional '~-^'~^~~'~ be discounts and coupons or6ctivitje`s";`dinJ ng, sho and/or hotels in Tukwila. Total Value $10,000 12. The City shall b6fisted as the'presenting sr Event." As the pres 0, ing sppnsorithe City c Dedic o. provide ii Total Value $5 . )onsbr for the "Museum of Fright Family Halloween shall,have the following benefits: 5 , prom I otion posts leading up to and during the event. iformation and giveaways about City Hospitality 13. The City shai'l mber 3morloth. As the presenti City shall have the following benefits: a. Achnow|e n the Santa Fly |nvvebpage with linked logo. b. Minimum offiVb social media cross promotion posts leading upto and during the event. c Dedicated table space to provide information and giveaways about City Hospitality resources. Total Value $5,000 Application to the City of Tukwila for Use of 2016 Lodging Tax Funds Event or Activity Name (if applicable): Amount of Lodging Tax Requested: $35,000 Applicant Organization: The Museum of Flight Federal Tax ID Number: 91-0785826 Mailing Address: 9404 East Marginal Way South, Seattle, Primary Contact Name: Je Bauknecht, Grant Program Manager Primary Contact Phone: 206.768.7198 Primary Contact Email Address: jbauknecht@museumofflight.org Check all the service categories that apply to this application: Tourism promotion ormarketing. Operation ofa special event or festival designed toattraottourists. ~, Operation of a tourism-related facility owned or operated by a non-profit organization. Operation and/or capital costs of a tourism-related facility owned by a municipality or a public facilities district. Check which one of the following applies to your agency: ~/ Non-Profit (Note: Attach a copy of your current non-profit corporate registration from the Washington Secretary of State Office) Public Agency For Profit Agency/Business (Washington State IJBI Number: I am an authorized agent of the organization/agency applying for funding. I understand that: w |ornproposing a tourism-related service for 2016. If awarded, my organization intends to enter into a services contract with the City; provide liability insurance for the duration of the contract naming the City as additional insured and in an amount determined by the City; and file for a w My agency will be required to submit a report documenting economic impact results in a format determined b« the City. May 15,ZO1 Signature: Date: — Matt Haves, VP & CFO Printed or Typed Name: 1) Describe your tourism-related activity mrevent. The Museum of Flight is one of the premier educational air and space museums in the world, with a projected 2Ol6attendanceof65[iOOO.VisitorsconnetoihePNuseurnfornunmerous reasons including meetings and conferences, individual and group education programs, research For historical and scholarly projects and simply for personal enjoyment. Exhibits include restored air and space artifacts from the first century of flight and a library and archives which holds the largest book, periodicals, manuals and photographic collection on the west coast of the US. The Museum is also a Gold Standard for informal science, technology, engineering & math (STEM) education programs, and is respected as a leader and mentor for similar organizations implementing their own programs. Each year the Museum impacts more than l5O,OOU youth and educators through these education programs. 2)Ufonevent, list the event name, date(s),ond projected overall attenclance. The Museum proposes to use the funding from the City of Tukwila LTAC to support broad messaging for the Museum and support of the following special events which have proven to be very popular with visitors over many years or are anticipated to drive large numbers of tourists. . • Aviation Pavilion Grand Opening/Father's Day Event: Grand opening week for the Museum's new 140,000 square foot pavilion housing 19 of the Museum's iconic aircraft. • ]et Blast Bash/SeafairActivities: This is the week the Marine's Blue Angels visit and ooU the Museum of Flight home. Daily training flights and then performances onSaturday and Sunday draw the largest crowds o[ the year. • "Museum of Fright Family Halloween: Our Halloween special event where aviation spirits come to life and the science and mystery of flight are found throughout the Museum's entire campus. • "Santa Fly In": This holiday-themed special event has been a Museum member favorite for many years. Santa flies in by means of airplane or helicopter and meets the families for holiday fun and activities. How does a reindeer fly? in addition to the highlighted programs listed above, please find a listing of our 2015 public programs for a broad perspective of the diversity of programs we offer. 3) is your event/activity/facility focusing on attracting overnight tourists, day tourists, or both? The Museum focuses on both overnight and day tourists. Our special weekend events and business conferences as well as our immersive education programs draw thousands of overnight clients to the region while many of our annual family-friendly weekend events draw visitors for the day from around the region. Events such as the presentation of the Apollo Mission artifacts by Amazon's Jeff Bezos in November 2015 not only bring excited visitors to the Museum but also garner valuable coverage from National media, promoting the Museum and the region. 2 4) Describe why visitors will travel to Tukwila to attend your event/activity/facility. The «�ot�� peers �t� ---J�^kli— one' of ' exxus�urn|snsco�noeo-, an the public cpnrennmenz aerospace-museum visitor experiences in the world. The scope of the Museum's collection is virtually unmatched within the industry, showcasing more than 250 air and space craft across all genres and time periods. |n addition, the Museum ranks among the top five for meeting and event capacity in the greater Seattle region. The collection, combined with easy access and free parking, makes the Museum one ofthe top picks for corporate and affinity group conferences such as military organizations and reunions. Finally, visitors are entertained with a nonstop airshow every day at the Museum due to the many different types of aircraft flying into and out of Boeing Field! The summer of2O26will be especially exciting as the Museum joins with The Boeing Company to host many of its 100th anniversary related events. Over the anniversary weekend of July 15- 18, we are anticipating 60,000-100,000 visitors as the Museum of Flight becomes "Centennial Central" for Boeing Company activities. 5) Describe the geographic target of the visitors you hope tmattract (loca{ly, regionally, nationally, and/or YotemnatyonaY/n). The Museum provides an experience for almost any age, education level or culture. Our target audience is primarily young families with children, living in the Puget Sound region, along with out-of-state leisure and business tourists. Asa secondary audience, vve are increasing our reach to families in eastern Washington, as well as those in British Columbia and the Portland, Oregon regions. Additional audiences are military affinity groups, industry professionals, engineering and technology professionals and explorers, young and old! One of our most important targets are K-12th grade learners and teachers. To that end we provide more than 22 different STEM based informal science programs both at the Museum campus and offsite through outreach education staff. Our staff has facilitated programs throughoutthePacific0orthvveatandacnosstheooun1ry'Overthe|astfouryearstheK4useumn has continued to expand its online presence through a growing Digital Learning Department. Several immersive education programs provide students across the state the opportunity to work inornentored learning environment. Students first learn through online courses and then many of them travel to the Museum for culminating experiences. 6) Describe the prior success mf your ci|ityVnattracting tourists The Museum enjoyed ano1hersuccessfu|yearin2O25.xveloorning 527,39G visitors and reaching 157�179K-12m grade students and teachers with informal STEM education programs. |n addition to one of the most comprehensive air and space craft collection in the world, the Museum houses the largest aerospace library and archives on the west coast, serving researchers and scholars. Historians, engineers, high school and college students, as well as film 3 production teams, use this vast collection to support research, aid indesign concepts and even create accurate and exciting visual images on the small and big screen. Over the last three years the Museum has hosted the National Association of Rocketry Conference and the Space Elevator Conference several years ina row. As mentioned above, special announcements such as Jeff Bezos' presentation of the Apollo Mission artifacts, also draw national attention to the Museum and the region. 7) If this your first time holding the ci|it« provide background mmVv6nyouthink it will be successful. Does not apply. 8) Describe the media strategy you employ to promote your event/activity/facility hmattract overnight and/or day tourists? Please list any digital or print media (nenvsletters, e-blasts, social media, etc.) your agency uses or intends to use to promote your event/activity/facility. The Museum ofFlight will use local area media; radio, print and billboards, to target overnight and/or day tourists to our newest events and attractions. This summer, the emphasis bonthe opening of a new exhibit, Above and Beyond, on May 28 and the opening Aviation Pavilion on June 25. Media specifically targeting these tourists include Metro busses (routes include airport and hotels around International Blvd) and mobile advertising and rack cards inside the hotels. Social media, along with geo-fendng, will be used heavily to reach day tourists. 9) Describe how you will promote lodging establishments, restaurants, retailers, and entertainment establishments in the City mf Tukwila. The Museum promotes the businesses in the Tukwila region through placement of the Seattle Southside Visitor Services Visitor Guide in our Museum lobby kiosk. We also promote Seattle Southside through placement of their tourism "widget" on our website in an effort to drive vvebsite traffic to the myriad lodging and other tourism businesses. 10) Is the City able tmuse your digital and print media for collaborative marketing? When appropriate (not creating mixed messaging) theKUuseunoismillingt000Uaboratevvith the City on cross-marketing promotions. 4 11) Measurements and Metrics As a direct result of your proposed tourism-related service, provide an estimate of: a. Overall attendance at your proposed event/activity/facility 650,000 b. Number of people who will travel fewer than 50 miles for your 370,000 c. Number of people who will travel more than 50 miles for your 280,000 d. Of the people who travel more than 50 miles, the number of people 250,000 who will travel from another country or state e. Of the people who travel more than 50 miles, the number of people 25,000 who will stay overnight in Tukwila. f. Of the people staying overnight, the number of people who will stay in 12,000 PAID accommodations (hotel/motel/bed-breakfast) in Tukwila. g. Number of paid lodging room nights resulting from your proposed 14,000 event/ activity/facility (for example: 25 paid rooms on Friday and 50 paid rooms on Saturday = 75 paid lodging room nights) 12) What methodologies did you use %o calculate the estimates and what methodologies m8Wyoo use to track outcomes, such as total participants, estimated visitor spending, etc? These estimates are calculated by combining the number of room nights known or estimated to be used by: ' Washington Aerospace Scholars summer residency program, ' Out-of-tovvn Public Program guest speakers, ' Special events related to public programs and private events surrounding The Boeing Company's 1OOth Anniversary activities inZO1G, ' ZO1G Hops & Props attendees, and An estimate of the overnight visitors from general admission. Attendance and admission is tracked across all Museum events. 13) Are you applying for lodging tax funds from another community? If so, which communities and in what amounts? Yes. City of SeaTac for $50,000 5 14) Are you applying funding from Seattle Southside Regional Tourism Authority (SSRTA)? If so, in what amount? Not in 2016 ILS) What is the overall budget for your event/activity/facility? What percent of the budget are you requesting from the City of Tukwila? The overall 2016 operations budget for the Museum of Flight is $20,976,123 The 2016 Museum marketing budget is $1,124,505. The requested $35,000 represents 3% of the marketing budget. 16) What will you cut from your proposal or do differently if full funding for your request is not available or recommended? No events will be eliminated, but our marketing efforts and special event budgets would be adjusted to meet available revenue. 156 6 Staff Memorandum LodWnq Tax Advisory Committee Funding Request Name of Applicant: Starfire Sports Address: 14800 Starfire Way, Tukwila, WA 98188 Total Funds Requested: $25,000 About the Applicant: Starfire Sports, a non-profit entity, has grown into one of the premier soccer complexes in the United States. Over 1.3 million people visit the complex annually to take part in soccer tournaments; play in indoor and outdoor soccer leagues; to engage in sport specific training, soccer viewing, and attending professional soccer matches. Starfire is also the training home of the Seattle Sounders FC, which play in the Western Conference of Major League Soccer. Opening in 2003, Starfire Sports complex has 12 outdoor fields and two indoor fields. The complex is located at Fort Dent Park, which is owned by the City of Tukwila. Also located at the Park is a small children's play area and regional trail system. The City has maintenance reasonability for the play area, trails, and parking area. Starfire Sports regularly hosts multiday, weekend soccer tournaments, which brings in soccer teams from throughout North America. Teams stay in hotels throughout the Seattle Southside region, with a 70/30 split between Tukwila and SeaTac hotels. Players and their families can also be seen throughout Tukwila, at Westfield Southcenter, the Family Fun Center, and area restaurants. Besides soccer, Starfire Sports has been used to host a variety of other sports and activities, including rugby, lacrosse, and quidditch. Funds Previously Awarded: In the past Starfire Sports has not requested direct funding from the City of Tukwila's lodging funds. Previously, funding was provided directly by Seattle Southside Visitor Services (operated by the City of Tukwila) through a joint account with the City of SeaTac. This means that past funding was split between the cities of SeaTac and Tukwila. Tukwila City Hall a 6200 Southcenter Boulevard • Tukwila, WA 98188 • 206-433-1800 • Website. TukwilaWA.gov 157 Starfire Sports May, 2016 Page 2 Funding Request Narrative: Starfire Sports is requesting 2016 lodging tax funds to assist in the promotion and facilitation of leagues, events and tournaments. The goal is to attract visitors to create 10,000 hotel room nights and bring 1.3 million annual visitors (not unique) to the complex and Tukwila. Starfire will promote its events through email and online marketing, with regional soccer organizations and social media. Staff Comments: After Westfield Southcenter, Starfire Sports is the largest draw of visitors in the City and perhaps the largest draw of overnight guests in the City. Additionally, the tournaments and leagues at Starfire bring in people throughout the Puget Sound region on day visits to the City. Participants at tournaments and leagues at Starfire can easily be identified, while at restaurants and retailers throughout the City. National demographic data indicates that while most soccer participants are under the age of 18. While most participants might be kids, the sport reaches well beyond the kids, with parents being spectators, referees, coaches and/or administrators. These parents tend to be influential, educated, and technically savvy. Over half of households with youth soccer parents in them have a household income about $75,000, with 35% of household having an income above $100,000. Starfire brings these high income households the City everyday with their soccer tournaments and leagues. One of the goals of staff is to work with Starfire to identify ways to encourage visitors of Starfire to come back to the City, even when they are not visiting for a soccer related activity. Since its opening in 2013, Starfire has also help created positive branding for the "Tukwila" name. Starfire and its tenants, including the Seattle Sounders FC, identify their physical location as being "Tukwila." Each visitor who comes to the facility leaves with a positive experience in Tukwila. Staff Recommendation: Approval. Notes: A final scope of work, consistent with the approved application, will be finalized by the City and the applicant. Additionally, the applicant will need to enter into a services contract with the City. Both the scope of work and contract need to be reviewed by the City Attorney. Phone: 206-433-1800 * Email: Mayor@Tukwi[aWA.gov * Website: Tukwi[aWA.gov DRAFT, May 18,2016 Draft 2016 Scope of Services For Discussion Purposes Only General: Contractor shall organize and promote and facilitate tournaments;:1, ' des and events at Starfire Sports Complex with the goal of attracting over 10,000 room nights a nd..1:13 "m il lion annual visitors (not unique visitors) in a collaborative working relationship with the City,bffi]k `ija. The purpose of this agreement is for the tracking of hotel bookings, promotions and ma,Tke'tifig. 1. As needed, contractor shall refer teams Regional Tourism Authority (SSRTA)ad assistance with lodging, restaurants, a11 the City. 2. Contractor will encourage and tournaments and events at5tarUr( Moines) hotels. Contractor iU pr landing page of sta' estifiRion marketing organiiati6n for the City, for T"'thei-3 party organizers holding 3r, 06'fty*.!6rganizers 6::j:o,�p page promotional flyer as an to its rent!'if-Eo'ntracts. 4. C40 ,, h , t , r , a " t , t , d , r , w . 1, 11 :. p romoteth'in , gs to do iffthb City of Tukwila through its marketing department, ti ia links in email signatures and information in 5. Contra shall onprVv�ing content in the regular e-nevvs|e�ersfnomnStadOne 6. |n all collateral, rnedias,etc where a location b mentioned ,contractor shall always identify the oc#Vo'on of Starfire as being "Tukwila." 7. Provide a minimum of one social media post per month promoting activities, dining, shopping, and/or hotels in the City. Content to be provided by the City and approved by Contractor. 8. As deemed most appropriate by Contractor, use the #Tukwi|oor the name 7ukwib in social media posts onFacebomk, Twitter, 600gle+ and/or |nstagram. Application to the City of Tukwila for Use mf 2016 Lodging Tax Funds Event or Activity Name (if applicable): Amount of Lodging Tax Requested: $25,000 Applicant brganiz-ati6 6: Starf'"ire Sports Federal Tax ID Number: 47-0887811 - Mail!-n'iAddre'-ss:' -1747800 Starfire Way, Tukwila, 98188 WA Primary Contact Name: Ben Oliver Primary Contact Phone: (206) 267-7417 Primary Contact Email Addrpss*.,' beno@starfiresports.com Check all the service categories that apply to this application: V Tourism promotion or marketing. n/ Operation ofa special event or festival designed to attract tourists. o./,'Operation of a tourism-related facility owned or operated by a non-profit organization. o Operation and/or capital costs ofa tourism-related facility owned by municipality oropublic facilities district. Check Which one of the following applies to your ' 'agency: W Non-Profit (Note: Attach a copy ��6drWrr6ntnon-profit corporate registration from the Washington Secretary of State Office) • Public Agency • For Profit Agency/Business (Washington State UB/Number: I am an authorized agent of the organization/agency applying for funding. I understand that: |arnproposing a tourism-related service for 2O1G.|f awardedmy organization intends toenter into a services contract with the City; provide liability insurance for the duration of the contract naming the City as additional insured and in an amount determined by the City; and file for a permit for use of City property, ifapplicable. K4v agency will be required to submit arepmrtdocurnenbngeconomh:irnpactresuhsina X7by the City. 05/13/2016 SigVature: Date: Ben Oliver Printed or Typed Name: 1) Describe your tourism-related activity or event. Starfire Sports: projected 2016 attendance is 1,200,000 visits 2) If an event, list the event name, clate(s), and projected overall attendance. 3) is your event/activity/facility fmcus7mg on attracting overnight tourists, day tourists, or both? StarUre Sports focus ison both. Majority ofourxveekdaybusinessisdaytouhstsxvhi|eourvveekend tournaments and events attract overnight tourists. 4) Describe why visitors will travel to Tukwila toattend your event/activity/facility. Starfire Sports is the epicenter of soccer not only here in the Pacific Northwest but nationwide. As not only the home of our Seattle Sounders FC we are host to over 40 annual events ranging from the recreational youth players to professional players. Starfire's own tournaments bring over 100 teams in annually from Canada alone while our leagues and youth programs bring hundreds of day visitors to Tukwila every day Of the week. 5) Describe the geographic target of the visitors you hope to attract K|oca|lyregionally, nationally, and/or internationally). Starfire offers programs and events for people from all geographical areas with teams traveling from Brazil to participate in our youth tournaments, the local community kids who just want 10 come down and kick a ball to the professional athletes from National Teams and Major Leagug5occervvhoarehere for trainings, to the players who participate in any one of our youth or adult programs. 6) Describe the prior success of your cilityinattracting tourists Starfire Sports generates over 110,000 unique visitors and 1,100,000 visits annually. Of these visitors, roughly 5%travel more than 50 miles and stay in the area approximately 2-4 nights atotime. An average Starfire ran tournament will use between 200 and 500 room nights over one weekend. 7) If this your first time holding the event/activity/facility provide background on why you think it will be successful. Starhre Sports has been operating for over 1O years and we have continued tosee growth Y[]Y.ZO15 saw us have our most successful year yet with one Starfire tournament having over 200 teams, record numbers in our youth academy and hosting a record number of events at Starfire Sports. 8) Describe the media strategy you employ to promote your event/activity/facility 10 attract overnight and/or day tourists? Please list any digital or print media (nenwsleiters, e-blasts, social media, etc.) your agency uses or intends %o use to promote your event/activity/facility. 2 Starfinemj||promnoteour alnned�.Our � events will be listed on regional soccer organization xvebsites including Washington Youth Soccer, BC Soccer, and Washington State Adult Soccer Association. VVe will also promote through email marketing to the Starfire database and those of local and regional soccer organizations, including statewide organizations and local soccer clubs. Events such as the US Open Cup Tournament, Seattle Sounders FC S2 matches, Seattle Sounders Women matches and Starfire's own 8 youth tournaments attracts visitors from all over Washington State as well as Alaska, Oregon, Idaho, Montana, California, Nevada and Canada to name a6evv. Most visitors, if not all, lodge and shop within approximately a5 mile radius of3tarfineSports. Starfirevvorks with local business' to help promote their products and services' ensuring the visiting dollar stays within the nearby community. 9) Describe how you will promote lodging establishments, restaurants, retailers, and entertainment establishments in the City mfTukwila. VVe partner with local hotels and businesses, promote SSRTA's complimentary planning services and also have a Hotels and Area Attractions page on our vvebsite, also through the use of Social Media. Yes 10)Us the City able to use your digital and print media for collaborative marketing? 11) Measurements and Metrics As a direct result of your proposed tourism-related service, provide an estimate of: a. Overall attendance at your proposed eve nt/activity/faci lity 1,200,000 b. Number of people who will travel fewer than 50 miles for your 104,500 c. Number of people who will travel more than 50 miles for your 5,500+ d. Of the people who travel more than 50 miles, the number of people 12% who will travel from another country or state e. Of the people who travel more than 50 miles, the number of people 3,850+ who will stay overnight in Tukwila. f. Of the people staying overnight, the number of people who will stay in 3,850+ PAID accommodations (hotel/motel/bed-breakfast) in Tukwila. 3 g. Number of paid lodging room nights resulting from your proposed 10,000 event/ activity/facility (for example: 25 paid rooms on Friday and 50 paid rooms on Saturday = 75 paid lodging room nights) 12) What methodologies did you use to calculate the estimates and what methodologies will you use tmtrack outcomes, such estotal participants, estimated visitor spending, etc? These estimates are calculated on actual team nmtioms, where xve account for on average of 16 players per team, one coach, and one manager. Spectator attendance adds to the overall visitor number, and is calculated using a formula of average number of spectators per player based on our market research (survey) which includes questions on spend, hotel room etc. 13) Are you applying for lodging tax funds from another community? If so, which communities and in what amounts? 14) Are you applying funding from Seattle Southside Regional Tourism Authority (SSRTA)? If so, in what amount? Yes $TBD 15) What Us the overall budget for your event/activity/facility? What percent of the budget are you requesting from the City of Tukwila? Stadlre's operating budget for 2O1Gb forecasted tobe$3 so the request is for less than 1Y6of budget. 16) What will you cut from your proposal or do differently Uf full funding for your request ;snot available or recommended? If funding was to be cut we would do less paid advertising and travel promotions. 4 164 Staff Memorandum Lodging Tax Advisory Committee Funding Request Name of Applicant: City of Tukwila, Office of Economic Development Address: 6200 Southcenter Blvd, Tukwila, WA 98188 Total Funds Requested: $90,000 About the Applicant: The City of Tukwila is a non-charter City organized under the laws of the State of Washington. Founded in 1908, Tukwila is one of the oldest cities in King County. Since its founding Tukwila has always been a community at the "crossroads." Tukwila lies at one of the busiest freeway interchanges in Washingt6n State. The City has a small bedtime population of just under 20,000. During the day the City's population swells to over 150,000 people, with people coming to the City to work, shop, dine, stay in hotels, and to visit once in a life time experiences, such as the Museum of Flight or iFly. The City is one of the most diverse cities in the country. Over 70 languages are spoken in the Tukwila School District. Many well-known businesses are based in Tukwila, such as BECU, Westfield Southcenter, Seattle Sounders FC, Top Pot Donuts, Pop Gourmet, and the Sabey Corporation. The City has over 2,000 hotel rooms and over 100 restaurants. Major projects in the City include a new 19-story hotel/condo building in the heart of Southcenter; a new library and the construction of multi-family housing at the Tukwila Village property; demolition of four hotels along Tukwila International Blvd; and the construction of a pedestrian bridge, linking the Sounder Station to the Southcenter business core. In 2012 the City adopted a Strategic Plan that outlined five goals: 1. A community of inviting neighborhoods and vibrant business districts; 2. A solid foundation for all Tukwila residents; 3. A diverse and regional competitive economy; 4. A high performing and effective organization; and 5. A positive community Identify and Image. Tukwila City Haft o 6200 Southcenter Boulevard o Tukwila, WA 98188 • 206-433-1800 • Website. TukwilaWAgov 165 City of Tukwila May, 2016 Page 2 Funds Previously Awarded: The City's Economic Development has not previously received direct LTAC funding. It should be noted that in the past Seattle Southside, a division of economic development did receive lodging tax funds. Funding Request Narrative: The City of Tukwila is requesting funding to research and organzie a day marketing campaign focused on bringing more families and parents to the City. This funding will only be used for research and development of the specific marketing plan. No funding is being requested for ad buys, sponsorships, or other marketing efforts. The City has divided its work into two phases, a Research Phase intended to gain an understanding of potential consumers and to hire an ad agency; and a Brand Development and Marketing Plan phase,' which will work on the development of a marketing plan. To help with both phases the City is proposing the creation of a marketing committee comprised of business stakeholders in the City. The marketing committee will assist in identifying research needs; drafting questions for surveys; participating in discovery sessions; generating marketing ideas; and making recommendations to be included in the final marketing plan. The marketing committee will also assist in business outreach. Staff Comments: The funding requested is consistent with the City of Tukwila's Strategic Plan, specifically building a positive community identity and image and creating a diverse and regional economy. The marketing plan, developed with business input, will help to drive more revenue to Tukwila restaurants, hotels, retailers, and entertainment establishments; while at the same time improving the "Tukwila" image in the Puget Sound region. Staff Recommendation: Approval. Notes: None. IUU Phone: 206-433-1800 • Email: Mayor@TukwilaWA.gov • Website: Tukwi[aWA.gov City of Tukwila, Economic Development Day Marketing Initiative DRAFT SCOPE 0FWORK $90,000 Phase 1, Research Phase The Research Phase is intended to gain information regarding the target audience; create a marketing committee of Tukwila area businesses; hire an ad agency; conduct research, including business and consumer surveys; and hold discovery sessions with the ad agency and marketing committee. Small ad buysin|oca|knediannightbeneededforconnp|etionoftheconsumersurvey. Total estimated cost: $45,000. Phase 2, Brand Development and Marketing Plan Phase During this phase additional discovery sessions with the od agency will be completed; a presentation bv the ad agency on the research completed and recommendations; development and completion of a marketing plan and approach (developed with the ad agency and marketing committee); explore event, sponsorships and activities to support; development collateral (guides, maps, etc.); identify, if needed, better way finding, signage, banners, or physical destinations in the City; development of a media plan and development of the campaign brand and theme. Total estimate cost: $45,000 Estimated Completion Date: November 1, 2016 A��U^��K��*h��m��K��U��8��T��s `,�_--_ - _ _�-" - Tukwila - _ - ___- Lodging -� - REVISED APPLICATION, MAY, 2O1G Event or Activity Name (if applicable): Day Visitor Marketing Campaign (REVISED) Amount of Lodging Tax Requested: $247-,W@ $90,000 Applicant Organization: City of Tukwila Federal Tax ID Number: 91-6001519 Mailing Address: 6200 Southcenter Blvd Tukwila, WA 98188 Primary Contact Name: Brandon J. Miles Primary Contact Phone: (206) 431-3684 Primary Contact Email Address: Brandon. M i les@Tu kwi laA@.gov Check all the service categories that apply to this application: o Tourism promotion ormarketing. o Operation ofospecial event or festival designed to attract tourists. o Operation of a tourism-related facility owned or operated by a non-profit organization. o Operation and/or capital costs of tourism-related facility owned by a municipality ora public facilities district. Check which one of the following applies to your agency: • Non-Profit (Note: Attach a copy of your current non-profit corporate registration from the Washington Secretary of State Office) • PublicAgency • For Profit Agency/Business (Washington State U8|Number: \ I am an authorized agent of the organization/agency applying for funding. I understand that: 0 lam proposing a tourism-related service for 2016. |F awarded, L rnyorganization intends to enter into a services contract with the City; provide liability insurance for the duration of the contract naming the City as additional insured and inan amount determined by the City; and file for a permit for use of City property, ifapplicable. K8 age m��|brequired to submit eneportdocunnenUngecononlicinnpac1resuhsina � I a 4 forrriat etermined by the City. Signature: Date: b rcribi 6 il ff Printed or Typed Name: �� Note: City staff has updated the application that was submitted to the Lodging Tax Advisory Committee meeting in March. Language that has been removed is shown asSPIkethFeUgh-and new language is shown in red. 1) Describe your tourism-related activity or event. The City of Tukwila's Office of Economic Development requests funding fGF -204:6 to complete the initial development of a marketing campaign to attract families to make day visits to Tukwila's Southcenter District. The primary goal for this campaign is to increase revenue for restaurants, retailers, hotels, and attractions in the Southcenter area. Secondary goals are to improve the public perception of the Tukwila/Southcenter area and to indirectly generate additional revenue for Tukwila hotels by creating positive word of mouth for locals to tell their out of town friends and family. To provide background, last year Economic Development staff met with over two dozen businesses in the Tukwila /Southcenter area to discuss ways to bring more day visitors to the area. A "day visitor" is generally defined as someone who lives within 50 miles of the City. As a result of these discussions, staff generated six possible marketing campaigns to bring more day visitors to the City. In December of 2015 the City's Lodging Tax Advisory Committee (LTAC) discussed the six possible marketing campaigns and suggested that in 2016 the City implement a marketing campaign focused on attracting families to visit. Following the December 2015 LTAC meeting, Economic Development staff explored options for promoting Tukwila/Southcenter as a great place for families, to shop, dine, spend time together, and just have fun. Stag identified seveFal Fnedia eutlets that: vxp- 11d be ideal feF LTAC considered the City's initial application on March 4, 2016. At the meeting LTAC decided not to act on the City's request. Following the meeting, City staff met with LTAC members and other stakeholders to refine and clarify the City's day marketing campaign. A matrix of comments received is attached with this application. Based upon these conversations, staff is revising its application and is proposing a phased approach to the day marketing campaign: Phase 1, Research Phase The Research Phase is intended to gain information regarding the target audience; create a marketing committee of Tukwila area businesses; hire an ad agency; conduct research, including business and consumer surveys and hold discovery sessions with the ad agency and marketing committee. Small ad buys in local media might be needed for completion of the consumer survey. 2 169 Red TFiGyG!e, PaFentMap, Seattle Child, and MaGaFeRi Kid. AdditieRally, Stag also ideRtified possible eppeFtuRities Tul(wila/-SA-1-1thrCenter v4th the Se-attip gRundpr fer fannilies , WIAA, to and etheF visit. eFgaRizatieRs te pFemete as a great plarce LTAC considered the City's initial application on March 4, 2016. At the meeting LTAC decided not to act on the City's request. Following the meeting, City staff met with LTAC members and other stakeholders to refine and clarify the City's day marketing campaign. A matrix of comments received is attached with this application. Based upon these conversations, staff is revising its application and is proposing a phased approach to the day marketing campaign: Phase 1, Research Phase The Research Phase is intended to gain information regarding the target audience; create a marketing committee of Tukwila area businesses; hire an ad agency; conduct research, including business and consumer surveys and hold discovery sessions with the ad agency and marketing committee. Small ad buys in local media might be needed for completion of the consumer survey. 2 169 Key tasks: 1D Obtain Council approval for funding. • Advertise and form marketing committee. • Initial Discovery Sessions with ad agency. • Draft business survey and promote. ® Draft consumer survey, promote, and work with research company to complete survey. ® In-depth Discovery Session. ® On Going Business Outreach. Deliverables: • Execute contract with ad agency. • Execute contract with survey firm. • Complete surveys for businesses and consumers. • Report on findings of research. Funding Needed to Complete: $45,000 Funding will be used for the assistance of an ad agency and for research and data needs and to have a firm help with the completion of analytical research. As part of the research, the City will complete surveys of businesses and consumers and may need to make small ad buys to promote the consumer survey. Phase 2, Brand Development and Marketing Plan Phase During this phase additional discovery sessions with the ad agency will be completed; a presentation by the ad agency on the research completed and recommendations; development and completion of a marketing plan and approach (developed with the ad agency and marketing committee); explore event, sponsorships and activities to support; development collateral (guides, maps, etc.); identify, if needed, better way finding, signage, banners, or physical destinations in the City; development of a media plan and development of the campaign brand and theme. Key tasks: ® Additional discovery sessions with ad agency and marketing committee e Theme Development • Logo Development • Development of Style Guide • Research non-traditional media and advertising options o , Blogs o Influencers (word of mouth marketing) • Research traditional media and advertising options o Print 170 3 o Digital o Social Media o Billboards • Other Research o Explore development of better maps and other collateral. o Explore place making and physical improvements. o Work with SSRTA and other partners to ensure strategic integration of the day marketing campaign with other campaigns (avoid duplication of efforts and identify opportunities for collaboration). o Obtain an understanding of third party advertising occurring by businesses in the City. o Understand future opportunities for earned media. o Other o Explore events and sponsorships. • Research free media and community publications to utilize. • Identify metrics to be used to track success of the campaign. • On Going Business Outreach. Deliverables: • Marketing Plan and Approach • Recommendations of the Marketing Committee • Development of Style Guide • Final Logo • Final Brand Vision • Style Guide • Brand Platform Funding needed: $45,000 Funding will be used for ad agency work and additional research into specific marketing strategies. Phase 3, Implementation Phase (STAFF IS NOT REQUEST FUNDING FOR PHASE 3 OF THIS 77W. After "Brand Development and Marketing Strategy Phase" we will launch the specific media strategy identified. As part of this phase we will also review our progress and make adjustments as necessarily. The marketing committee will continue to meet to discuss outcomes and other opportunities to build the brand and opportunities for collaborative marketing. Key tasks: • Execute media buys based on developed marketing plan. o Reevaluate and refine marketing plan as needed. Review adopted metrics. • Continue to identify other opportunities to build the brand. • Develop print and/or digital ads (if included in the marketing plan). 4 171 • Execute other recommendations of the marketing plan. • Develop any coil ate rals, if needed. ® On Going Business Outreach. Deliverables: TBD Funding needed: Estimated, $50,000-$150,000, final number will be based on marketing plan. Funding will be used for ad buys and other strategies identified in the marketing plan. Note: At time staff is not requesting funding for phase 3. Total requested funding for day marketing campaign: $90,000 (phases 1 and 2 only). 2) If an event, list the event name, date(s), and projected overall attendance. This request is not for a specific event. 3) is your event/activity/facility focusing on attracting overnight tourists, day tourists, or both? Our focus is solely on day visitors. While the marketing campaign is focused on day tourists, the campaign can have secondary benefits to Tukwila hotels. Many travelers rely on friends and family for suggestions on where to stay when visiting new areas. By creating good experiences and improving the image of Tukwila/Southcenter, residents in the area may referral their friends and families to hotels in the area. As part of phase I and 2 staff would like to also explore the creation of " staycation" and overnight stays for locals. Ideally, this would be targeted during the winter months, when occupancy is Tukwila hotels is low. These staycations could be marketed in association with activities in the area, as well as holiday shopping. 4) Describe why visitors will travel to Tukwila to attend your event/activity/facility. Over 54 million visitors already visit the Tukwila/Southcenter area annually. In 2014, the City of Tukwila generated approximately $1.9 billion in taxable retail sales, with 90% of those sales occurring in the area commonly referred to as "Southcenter." People are and will continue to come to the Tukwila/Southcenter area for wide range of activities. Tukwila/Southcenter has many great businesses and activities for families. Westfield Southcenter is the largest mail in the Pacific Northwest; I-Fly Seattle offers patrons the ability to experience flight; Museum of Flight is one of the largest privately funded air and space museum in the world; the Seattle Sounders 2 "d team, S2 plays all of its home games at Starfire Sports. 5 172 \&4e have bowling, games, rides, go-carts and indoor virtual reality gaming. our biggest draw continues to be the range of shopping available in the area. Shopping in South center/Tu kwi la includes a variety of price points from Nordstrom to Value Village and target audiences, such as families to young adults. VVe have over 158 restaurants (data from Department ofRevenue, Third Quarter, 2O1S), within the City, with most restaurants offer family friendly and kid friendly dining. There are over 2LQOO hotel rooms inthe City of Tukwila, with most of the rooms located in the Southcenter area (over 450 hotel rooms are currently in the pipeline in the Southcenter area to be completed within the next two years). The family focused campaign will promote all of the great businesses and activities already In addition to attracting new people to the Tukwila/Southcenter area the goal also is to encourage those who have been to the area to come again and those that are already here to stay longer and spend more money. 5) Describe the geographic target of the visitors you hope to attract (locaYly, regionally, nationally, and/or internationally). The goal is to bring more day visitors to the City by focusing on families in the area. The specific geographic target and demographic targets will be determined during phase 1 and 2of the day marketing initiative. 6) Describe the prior success of your event/activity/facility in attracting tourists This will be the first year for a day visitor marketing campaign targeted to families. 7) if this your first time holding the event/activity/facility provide background on why you think it will. be successful. |t will besuccessful because staff has visited over 2OO businesses and received feedback from over GOofthem. They have expressed strong support for this approach. Additionally, Tukwila's 5outhcenter District is already a great place for families and our campaign will leverage our strengths and promote what we have. AddUjonalky, the media strategy is unique in that we are promoting geographic region to parents in digital and print publications targeted to families. Tukwila/Southcenter will be the only geographic area being promoted in these family friendly publications. 6 Finally, a marketing committee of area stakeholders will be -formed to assist in the research, creation, and implementation of the day marketing campaign. The City will use an ad agency to assist in the development of the marketing plan. 8) Describe the media strategy you employ to promote your event/activity/facility to attract overnight and/or day tourists? Please list any digital or print media (newsletters, e-blasts, social media, etc.) your agency uses or intends to use to promote your event/activity/facility. . ........... During phase 2 of the project, as outlined above, the marketing committee, city staff, and ad agency will develop a specific marketing plan, which could include, but is not limited to, print, digital, social media, event sponsorships, blogs, event development, a possible website, etc. Staff is not requesting funding for implementation of the marketing plan at this time. 9) Describe how you will promote lodging establishments, restaurants, retailers, and entertainment establishments in the City of Tukwila. 7 174 . .. . ....... . ......... M o IMM PW asm .......... ... M 22". PMR I rMM MUM M!"M M" MIT" �. IN — ---------- .......... ..... ............ ................. ... . . ..... . ..... . .................. .4; i 100-1 K.M. WE During phase 2 of the project, as outlined above, the marketing committee, city staff, and ad agency will develop a specific marketing plan, which could include, but is not limited to, print, digital, social media, event sponsorships, blogs, event development, a possible website, etc. Staff is not requesting funding for implementation of the marketing plan at this time. 9) Describe how you will promote lodging establishments, restaurants, retailers, and entertainment establishments in the City of Tukwila. 7 174 With permission of businesses, the City hopes 1opnonnote.selected businesses in the City's various media buys. For example, a print ad for great family dining could feature the logos of several Tu kwi la/South center area restaurants. A video for family friendly activities could show a variety of businesses in the area such as Round 1, Family Fun Center, Virtual Sports, and/or |- The City is considering the development of a basic website, which could also be used to promote local businesses. &final determination will be made during phase 2of the development of the day marketing 108Us the City able to use your digital and print media for collaborative marketing? Not applicable, since this application is for the City. 11) Measurements and Metrics As a direct result of your proposed tourism-related service, provide an estimate of: a. Overall attendance at your proposed event/activity/facility 0 b. Number of people who will travel fewer than 50 miles for your 0 c. Number of people who will travel more than 50 miles for your 0 d. Of the people who travel more than 50 miles, the number of people 0 who will travel from another country or state e. Of the people who travel more than 50 miles, the number of people 0 who will stay overnight in Tukwila. f. Of the people staying overnight, the number of people who will stay in 0 PAID accommodations (hotel/motel/bed-breakfast) in Tukwila. g. Number of paid lodging room nights resulting from your proposed 0 event/ activity/facility (for example: 25 paid rooms on Friday and 50 paid rooms on Saturday = 75 paid lodging room nights) These numbers can better be estimated once we have completed the development of the marketing plan. 8 12) What methodologies did you use to calculate the estimates and what methodologies will you use to track outcomes, such as total participants, esti mated visitor spending, etc? Given that this is the first year of the campaign, it is difficult to estimate metrics. MARM29M Fj F. M 5 M 7.9 0.7-1 F. =EM- I..... ..... ... r" NMI a W.V. P.11M 101'. MMI - ON M11 NO "M rzmr. . T- MMM I Mr. MW r.9"UP.T.9 ME .. . ....... ............. .......... - 7-- M ... . ........... ................ 110 1 F.P. I W.V. P.11M 101'. MMI - ON M11 NO "M rzmr. . T- MMM I Mr. MW r.9"UP.T.9 ............. .......... -- - ----- ... . ........... W.V. P.11M 101'. MMI - ON M11 rzmr. . T- MMM I Mr. MW r.9"UP.T.9 ............. .......... The metrics to be used will be determined by the marketing committee, staff, and ad agency as part of phase 2 of the day marketing initiative. 13) Are you applying for lodging tax funds from another community? If so, which communities and in what amounts? M 14) Are you applying funding from Seattle Southside Regional Tourism Authority (SSRTA)? If so, in what amount? M 15) What is the overall budget for your event/activity/facility? What percent of the budget are you requesting from the City of Tukwila? 176 M For phases I and 2 the day marketing initiative the City is requested $90,000. Phase 3 could have a cost range of $50,000-$150,000, with the final cost being determined by the marketing plan created. Staff is not requesting funding for phase 3 at this time. Total request: $90,000 MUM Budget Item Cost Notes tent Develepment Gn $1.- 8 The Research Phase is intended Aged4G Ad gbp�& to gain information regarding $45,000 the target audience, create a Phase 1, Research Phase marketing committee of Tukwila area businesses; hire an ad agency; conduct research, including business and consumer surveys and hold discovery sessions with the ad agency and marketing committee. Small ad buys in local media might be needed for completion of the consumer survey. This eeuld inc4yde� but is no 4Mite d tG, Drum L-RtMGP�Dnrl T46�14e; SeGake Ghild,-4;n4 MGr,cseni Kk' L Age iRehmfes hiring G14 G GgeRG�49 /44P Mth develepment 4h�gh qUG44 G45�- Hine' Alen_ 00 $45,000 Ai5 C-GUld inGhMle GgFL-effleRt-S EvenK 5PGR:5GP6 , Ged Tr-Gd#4Gi9G! MediG Phase 2, Brand Development %44 the 5eGWe;59under-9,- AUA; K'Gshingfen Youth =Seeeer-, Seattle Ames and Marketing Plan Phase (RastGuFGnt tWe4 efG7 10 177 16) What will you cut from your proposal or do differently if full funding for your request is not available or recommended? If no funding is provided, the City will not do any day marketing in 2016. if funding is redurned the Gity will likely Fedur=e the ad IDUYS iR the vaFieus publiGatiens eF events, SPORSOFShips and ROR tFaditiOR21 Fnedia listed abeve. 11 178 During this phase additional discovery sessions with the ad agency will be completed; a presentation by the ad agency on the research completed and recommendations; development and completion of a marketing plan and approach (developed with the ad agency and marketing committee); explore event, sponsorships and activities to support; development collateral (guides, maps, etc.); identify, if needed, better way finding, signage, banners, or physical destinations in the City; development of a media plan and development of the campaign brand and theme. Lodging Tax Total: $24;400-$90,000 Funds between phases 1 and 2 could shift based upon actual costs. 16) What will you cut from your proposal or do differently if full funding for your request is not available or recommended? If no funding is provided, the City will not do any day marketing in 2016. if funding is redurned the Gity will likely Fedur=e the ad IDUYS iR the vaFieus publiGatiens eF events, SPORSOFShips and ROR tFaditiOR21 Fnedia listed abeve. 11 178 May 2016, Lodging Tax Advisory Committee meeting Outreach on Day Marketing Feedback Following the March 2, 2016 "Southcenter Coffee Break" event at Total Wine and More staff reached out to the nearly 70 stakeholders who attended the event. Additionally, staff also reached out to LTAC members and other stakeholder in the community that staff felt would have a strong interest in day marketing. Staff provided a document entitled, "DRAFT 2016 Tukwila Marketing Campaign" that outlined the City's proposed marketing strategy and media plan for day marketing. Staff asked for feedback on the draft document. Feedback came either in email or, in most cases, staff had sit downs with stakeholders to discuss their feedback on the marketing plan and to discuss additional concepts and ideas. The matrix below highlights the main takeaways from the meetings and is not intended as a verbatim account of the meetings. Staff intends additional outreach throughout the development of the day marketing campaign. Business /Organization Suggestions /Comments Staff Response and Follow -Up Needed Stacy Slade, Seattle Sounders FC Player appearances are great for driving businesses if advertised and promoted. Suggestion on working with Washington Lottery on doing a joint promotion to bring people to the kiosk inside of Westfield Southcenter. Working with multiple businesses on collaborative marketing is one of the goals of the day marketing campaign. The lottery put on several well attended drawings for Seahawks. This could be expanded to include multiple entities, the City, Seahawks, Sounders FC, SSRTA, etc. Additionally, these events provide an opportunity to engage with the public and create a reason for them to come back (coupons, etc.). Miesa Berry, Homewood Suites Discussed the concept of identifying "influencers," people who could go back to their circle of friends and promote Tukwila and things to do. "Influencers" would be parents in PTAs, bloggers, etc. Great, low cost way to promote the area. Should be explored with the marketing committee. Will be time intensive, but doable. Need to identify groups that might have influencers and figured out a plan to engage them. This can be an ongoing effort. Christian Trujillo, Stanford's Restaurant. Advertising in AMC theaters to promote family friendly activities in Tukwila. Would allow us to promote dining and activities to after movies. Staff has inquired about advertising in AMC theaters. This could be expanded to include advertising in theaters within the 50 mile target area. Many theater ads now are videos. The intial plan includes the production of videos and theaters could be another vehicle to view the videos. Ma 16, Lodging Tax Advisory Committee meeting Owen Leinbach, Residence Inn One option would be to increase the contract with the ad agency in order to help create the media plan. This is a viable option. Staff does believe that the plan provided is specific, well designed and doable; however, staff would support increasing the contract for the ad agency to work with the interested parties to develop a media strategy. This will take additional time. Dan Lee, Odin Brewery Work with businesses in the area to create an internal, master calendar of events. This would help reduce overlap of events and so businesses know what is going on in area. Use Odin Brewery as case study in the marketing plan. Just need to start somewhere. Staff supports both ideas. The creation of a master calendar could help with planning. Besides Odin, staff would likely to identify other businesses interested in being case studies for the marketing plan. Get business specific data would help in tracking the metrics of the plan. Nicole Grubbs, Westfield Southcenter Consideration about advertising within Westfield Southcenter, given the amount of foot traffic at Westfield. Also, utilizing billboards throughout the area. Suggestion about having an ad agency help with development before committing to ad buys. Discussed the limitations with advertising in theaters (i.e. when the ad runs and when viewers actually show up). Staff is going to reach out to Westfield to learn more about advertising at the Mall. This could be considered by the marketing committee. Another idea is to advertise on the parking garage signs. A kiosk could also be used for advertising. The City of Lacey did this at Capital Mall in Olympia. With regards to bring in an ad agency to assist in developing the marketing plan, staff is supportive of moving at a pace the LTAC supports. Jim Davis, Doubletree Creation of a marketing sub - committee. Would include some members of LTAC and other interested in businesses in the Tukwila area. Each member of the committee could have a responsibility for coordinating with a certain number of businesses near them. Would help reduce staff load. Staff supports the creation of a marketing committee. SSRTA uses a marketing committee and it seems to be very beneficial. Ben Oliver and Chanie Sandman, Starfire Sports Overall supportive of the campaign. Starfire happy to give the City access to its digital and social media presence. Discussion on how the strong American dollar is impacting Canadians participating in tournaments at Starfire Great ideas. Staff would like to explore these with the marketing committee. Staff has heard other businesses and entities express concern with how the strong dollar is impacting Canadian visitors. Ashley Comar, SSRTA Various comments. Good comments regarding integration, partnership, and collaboration between Staff agrees that working with SSRTA will be beneficial to avoid duplication of efforts. For May 2016, Lodging Tax Advisory Committee meeting sit -downs meetings. Emailed Responses were added at the end. the City and SSRTA. Suggestion about social media presence. example a common, coupon book to be used for both overnight and day visitors. SSRTA would also be the third party the City uses for staycation packages. Specifics can be explored as part of the work of the marketing committee. Todd Pieztch, BECU Consider a digital campaign, Facebook, Pandora, etc. Look for opportunities for earned (free) media. Consider adding costs for a PR agency to assist with earned media. Events, like having the Sounders come to Westfield, take them out of their element. "Kick the ball with the Sounders." Great ideas. Staff would like to explore these with the marketing committee. Tae Lee, Olympus Spa Supportive of the City's efforts to partner to grow the economy and improve the perception of the City. Three specific questions to consider: 1) What about improving the monument signage and street directories in the City? 2) Creation of a fun, animated directory showing areas of interests; 3) Do we have a visitor center in the City? Great ideas. Staff would like to explore these with the marketing committee. Tommy Mann, commercial property owner along Southcenter Parkway * T,n n.-.J...- ... ......... II.. L --� ' Consider included a holiday event with media buys to support. Develop a "stay and shop" package. Gift card could be provided to guests for each night they stay. r .. Great ideas. Staff would like to explore these with the marketing committee. sit -downs meetings. Emailed Responses were added at the end. 182 Upcoming Meetings & Events .tune 2016 13th (Monday) 14th (Tuesday) 15th (Wednesday) 16th (Thursday) 17th (Friday) 18th (Saturday) ➢ Community ➢ Utilities GnA ➢ Tukwila Teen Summer Volunteer event at Affairs & Parks Cancelled Historical Kick off Festival the Duwamish Hill Cmte, Society, 11:30 AM - 5:00 PM Preserve 5:30 PM 7:00 PM (Foster HS Stadium) 10:00 AM - 1:00 PM (Hazelnut (Tukwila Kick off the summer (3800 South 115"h Conference ➢ Tukwila Heritage & with this free block Street) Room) International Cultural party for teens For more information Boulevard Center, 14475 entering grades visit www.forterraorg/ Action Cmte, 59" Ave S.) 6 -12. There will be event ➢ City Council 7:00 PM games, food and Committee of (Valley View music. the Whole Mtg., Sewer Dist., 7:00 PM 3460 S 148th) (Council Chambers) 20th (Monday) 21th (Tuesday) 22nd (Wednesday) 23rd (Thursday) 24th (Friday) 25th (Saturday) ➢ Transportation ➢ Finance & ➢ Planning Tukwila Int'1. Cmte, Safety Cmte, Commission, Blvd. Action 5:30 PM 5:30 PM 6:30 PM Cmte's (Foster (Hazelnut (Council Trash Pickup Day Conference Conference Chambers) AM 9:00 -10:00 A Room) 0 ➢ Reception for For location or new employees information contact 6:30 PM Sharon Mann (Council 206 - 200 -3616 Chambers Lobby) ➢ City Council Regular Mtg., 7:00 pm (Council Chambers) ➢Arts Commission: 1st Tues., 5:00 PM, Tukwila Community Center. Contact Dave Johnson at 206- 767 -2308. ➢Civil Service Commission: 1st Mon., 5:00 PM, Hazelnut Conf Room. Contact Kim Gilman at 206 - 431 -2187. ➢ Community Affairs & Parks Committee: 2nd & 4th Mon., 5:30 PM, Hazelnut Conf, (A) An ordinance adopting the 2015 International Building Codes. (B) Healthy Tukwila Initiative. ➢ COPCAB (Community Oriented Policing Citizens Adv. Board): 2nd Thurs., 6:30 PM, Duwamish Conference Room. Contact Chris Portman at 206 -431 -2197 ➢ Equity & Diversity Commission: 1st Thurs., 5:15 PM, Hazelnut Conf. Room. Contact Joyce Trantina at 206- 433 -1868. ➢ Finance & Safety Committee: 1 st & 3rd Tues., 5:30 PM, Hazelnut Conf Room. ➢ Library Advisory Board: 1st Tues., 7:00 PM, Community Center. Contact Shannon Fisher at 206 - 767 -2312. ➢ Park Commission: 2nd Wed., 5:30 PM, Community Center. Contact Robert Eaton at 206 - 767 -2332. ➢Planning Commission/Board of Architectural Review: 4a' Thurs., 6:30 PM, Council Chambers at City Hall. Contact Wynetta Bivens at 206 - 431 -3670 ➢Transportation Committee: 1st & 3rd Mon., 5:30 PM, Foster Conf. Room. ➢Tukwila Historical Society: 3rd Thurs., 7:00 PM, Tukwila Heritage & Cultural Center, 14475 590, Avenue S. Contact Louise Jones -Brown at 206- 244 -4478. ➢Tukwila Int'l. Blvd. Action Cmte: 2nd Tues., 7:00 PM, Valley View Sewer District. Contact Chief Villa at 206 - 433 -1815. ➢ Utilities Committee: 2nd & 4th Tues., 5:30 PM, Foster Conf. Room: Meeting Cancelled. 183 June July WE Tentative Agenda Schedule 0 5 (Tuesday) Proclamations: -A proclamation honoring Dean Radford. -A proclamation declaring July as Parks and Recreation Month. Unfinished Business: 20161St Quarter Report. 13 See agenda packet cover sheet for this week's agenda (June 13, 2016 Committee of the Whole Meeting). 20 New Employee Reception at 6:30 PM Special Presentations: -New employee introductions: Department of Community Development Parks & Recreation Police Department Public Works - State of the Court Address. Proclamation: Boeing Centennial proclamation. Unfinished Business: 4Leaf Contract Amendment. - Interuban Avenue South Project Construction Management Supplement No. 5. 11 118 27 25