HomeMy WebLinkAboutLTAC 2015-12-14 MinutesCity of Tukwila
6200 Southcenter Boulevard
Tukwila, WA 98188 -2544
MEETING MINUTES
Lodging Tax Advisory Committee
Meeting Date: December 14, 2015
Meeting Location: Tukwila City Hall, Hazelnut Conference Room
Jim Haggerton, Mayor
Committee Members Present: Council President Kate Kruller, Meisa Berry, Jamie Randall, Ben Oliver,
Nicole Grubbs, Christian Trujillo
Committee Members Absent: Jim Davis, Owen Leinbach, Daniel Lee
Staff Present: Mayor Jim Haggerton, City Administrator David Cline, Economic Development
Administrator Derek Speck, Economic Development Liaison Brandon Miles, Communications and
Government Relations Manager Rachel Bianchi, Business Relations Coordinator Meagan McGuire,
Executive Assistant Cheryl Thompson
Other Attendees: Katherine Kertzman, President and CEO of Seattle Southside Regional Tourism
Authority
Council President Kruller called the meeting to order at 12:10 p.m.
1. Welcome and Introductions —Council President Kruller welcomed the attendees and each
person introduced themselves.
2. Approval of Agenda — Committee members approved the agenda with a 6 -0 vote.
3. Approval of Minutes —Committee members approved the minutes from the June 22, 2015
meeting with a 6 -0 vote
4. SSVS Transition and SSRTA — Katherine Kertzman provided an update on the transition from
Seattle Southside Visitor Services to the Seattle Southside Regional Tourism Authority. She
circulated a packet that included a checklist for the transition, an organization chart for the new
Regional Tourism Authority and information about their marketing approach.
5. Lodging Tax Advisory Committee Roles and Responsibility— Brandon Miles provided a brief
overview about the roles and responsibilities of the Lodging Tax Advisory Committee. He gave
Phone: 206 - 433 -1800 • Email: Mayor @TukwilaWA.gov + Website: TukwilaWA.gov
Lodging Tax Advisory Committee
Meeting Minutes
December 14, 2015
Page 2
an update on where lodging tax dollars have been allocated in the past and indicated that the
committee will be reviewing the proposal process in 2016.
6. Southcenter Marketing Partnership — Brandon Miles provided a brief background about the
vision for the Southcenter Marketing Campaign. He discussed six possible campaign themes and
indicated that the name of the partnership will be a topic of discussion in 2016: whether it
should include Tukwila AND Southcenter or just one of them.
7. Southcenter Marketing Campaign Breakout Sessions —The attendees broke up into two groups
and discussed the six possible themes and brainstormed.
8. Southcenter Marketing Partnership Group Discussion —Both groups came together to share the
ideas that came up during the brainstorming session. Derek facilitated a group discussion
regarding day marketing and prioritization. The group ranked the family themed campaign
highest of the six proposed themes.
9. Roundtable —Committee members indicated they were excited about the possibilities for
Tukwila in 2016.
10. Adjourn —The meeting adjourned at 2:00 p.m.
Phone: 206- 433 -1800 . Email: Mayor @TukwilaWA.gov * Website: TukwilaWA.gov