HomeMy WebLinkAboutTIC 2017-08-15 Item 2A - Update - Transportation Demand Management PlanCity of Tukwila
Allan Ekberg, Mayor
INFORMATIONAL MEMORANDUM
TO: Transportation and Infrastructure Committee
FROM: Jack Pace, Department of Community Development Director
BY Valerie t_onneman, TDM Coordinator
Maggie Lubov, CTR Coordinator
CC: Mayor Ekberg
DATE: August 11, 2017
SUBJECT: Transportation Demand Management Plan
ISSUE
Staff are currently circulating a draft version of the Transportation Demand Management (TDM)
Plan for review among City staff and partner agencies. Staff will bring the final draft to the
Committee in September for review and consideration for adoption by resolution.
BACKGROUND
Tukwila's TDM Program continues to strive to improve non drive -alone transportation options in
Tukwila. The program has expanded its scope in recent years to encompass more than
commute trips, in keeping with State and Federal direction. The TOM Plan provides guidance
for the City's TDM Program and our partners to enhance and expand transportation access for
everyone who lives, works, or spends time in Tukwila.
The Tukwila TOM Plan:
Provides background information on the Program for future implementers
Outlines the current focus of the Tukwila TDM Program
Suggests strategies for enhancing the Tukwila TDM Program in the future
In a field that is rapidly changing, the Tukwila Transportation Demand Management (TDM) Plan
will provide structure for the Program, while allowing it to be nimble and develop new
approaches to outreach, programming, performance methodology, and scope in the years to
come.
DISCUSSION
The draft plan is available on SharePoint to anyone who would like the opportunity to review it
prior to the September Transportation and Infrastructure Committee meeting.
FINANCIAL. IMPACT
The TDM Plan is being developed through the CTR Allocation, with no impact to the General
Fund.
RECOMMENDATION
Information Only.
ATTACHMENTS
TDM Plan Executive Summary (Draft)
1
City of Tukwila
Transportation Demand Management Plan
2017-2024
EXECUTIVE SUMMARY
[The Executive Summary will be incorporated into the final TDM Plan]
0 17
2
EXECUTIVE SUMMARY
The Tukwila Transportation Demand Management (TDM) Plan provides
an overview of past TDM activities conducted through the City of Tukwila
TDM Program (formerly the Commute Trip Reduction Program) and
outlines potential for future growth.
Tukwila is a centrally located city in the Puget Sound region that is easily accessed by private motor
vehicles and some transit lines, yet is divided by geographic and infrastructure barriers, making it
difficult to navigate by bike or foot. Tukwila's relatively large daytime population (between 150,000 and
170,000 compared to 20,000 nighttime/residential population in a 2012 estimate') is largely due to its
regionally -designated commercial and manufacturing/industrial centers. The geographic features and
influx of daytime employees and visitors to the city pose unique challenges and opportunities for
mobility management.
The TDM Program offers support to encourage those who live, work, and/or spend time in Tukwila to try
new modes of travel and take advantage of services, amenities, and infrastructure, such as the new
bicycle and pedestrian bridge (to open in fall/winter 2017), which will span the Green-Duwamish River,
connecting Tukwila Station to the Urban Center. In this way, the TDM Program can help improve
mobility and connectivity in the Urban Center, Tukwila International Boulevard, and the city as a whole,
as envisioned in the City's Comprehensive Plan (adopted in 1995, revised in 2015).
Vision for the future of mobility in Tukwila
Tukwila is a city in which a variety of transportation options are widely known and easy to access.
Active transportation by foot or bike is easy, safe, and commonplace, and transit and car sharing
provide increased flexibility and spontaneity to mobility. Despite increased population density and
an expanding commercial sector, the widely adopted use of alternative transportation modes helps
mitigate vehicular congestion on main arterials and regional connectors, allowing for efficient use
of roadways for freight, transit, and other vehicles. As a result, Tukwila is able to achieve its
greenhouse gas emissions reduction goals and the city and region benefit from improved air
quality.
' City of Tukwila Strategic Plan, 2012
3
Purpose of the Plan
The Tukwila Transportation Demand Management (TDM) Plan provides guidance for the City's TDM
Program and our partners to enhance and expand transportation access for everyone who lives, works,
or spends time in Tukwila. The Tukwila TDM Plan:
• Provides background information on the Program for future implementers
• Outlines the current focus of the Tukwila TDM Program
• Suggests strategies for enhancing the Tukwila TDM Program in the future
Why does Tukwila need a TDM Plan?
Tukwila is one of many Puget Sound jurisdictions experiencing rapid and sustained growth. As the
transportation networks in Tukwila and the Puget Sound region strain to keep up with demand, TDM
offers an alternative approach to help people travel around the region without widening roads. This
method has many positive externalities beyond improving the efficiency of transportation systems and
saving capital funds, including improved quality of life, public health benefits, and reduced greenhouse
gas (GHG) emissions.
Benefits of TDM
TDM offers supplemental transportation management strategies that can positively impact all of the
following objectives,' often without modifying the transportation network or provision of services:
• Congestion Reduction
• Road & Parking Savings
• Consumer Savings (vehicle and fuel costs)
• Transportation Mode Choice
• Road Safety
• Environmental Protection
• Efficient Land Use
• Community Livability
Regulatory or infrastructure expansion strategies to manage demand often do not meet all of these
objectives, and indeed may be counterproductive. For example, widening roads does not positively
affect any of the objectives listed above other than congestion reduction, which is often short-lived3.
The degree to which these objectives are supported by TDM programs is determined by which TDM
strategies are implemented in a given area or community. Potential strategies include:
• Improve the transportation options available to consumers
• Educate and provide incentives use alternative modes and reduce drive -alone travel
• Expand/improve bicycling and pedestrian infrastructure
• Support strategic land use objectives (create compact, connected urban neighborhoods)
• Reduce the need for travel through transportation substitutes (e.g. flex schedule, telework)
' TDM Encyclopedia, Impact Evaluation Table https://www.vtpi.org/tdm/tdm5l.htm accessed June 6, 2017
3 Generated Traffic and Induced Travel: Implications for Transport Planning Victoria Transport Policy Institute, April
20, 2017
4
• Support policy and institutional reforms (e.g. parking management, road pricing systems)
TDM implementers are limited as to which strategies they can implement depending on the
organization's size, mission, and funding sources and on what strategies are appropriate based on the
characteristics of the area(s) they serve. Some TDM strategies have been be excluded from the Tukwila
TDM Plan for this reason; other strategies were modified as necessary. For example, the Tukwila TDM
Program is not a transportation service provider and therefore does not directly influence service
provision, however staff engage with existing service providers to express the needs of the community
and advocate for improvements to service.
Examples of Tukwila TDM Program
Initiatives and Investments 2016/2017
➢ The South King County Transportation Options
branding developed for the City's TDM Program
provides a visible, dedicated outlet for information on
how to use different transportation modes in Tukwila
and partnering South King County jurisdictions.
Individualized marketing and in-person outreach at
community events educate and incentivize people to
try different modes of transportation.
Investment in enhanced alternative transportation
infrastructure and facilities helps make more modes
accessible to more people.
➢ Employer assistance provides employees with
information on how to reduce drive -alone commute
trips and incentives to motivate individuals to try
something new.
Targeted outreach to low income, non-driver/car-less,
disabled, Limited -English Proficient, geographically
isolated, caregiver, and other special needs
populations to improve access to and comfort using
public transportation.
Coordination with City Planning and Public Works
departments to help integrate best practices for
supporting mobility into infrastructure design and
community planning.
:CIIJIH i t
TRANSPORTATION
• • w OPTIONS
Branding for the Tukwila TDM Program was
developed through a regional Congestion
Mitigation Air Quality Improvement Program
One of several bike repair and signature Tukwila
bike -shaped bike racks installed through the
TDM Program small capital improvements grant
One of many Public Transportation Options
Trips with Refugee and Women's Alliance
clients conducted through a Diverse
Communities partnership with Hopelink
5
Policy Framework
The need for improved mobility in Tukwila has been addressed in various City plans and strategies. The
Commute Trip Reduction (CTR) and Growth and Transportation Efficiency Center (GTEC) Plans laid the
foundation for the TDM Plan. TDM -supportive policy is also included in many other City documents
including the Tukwila Strategic Plan, Comprehensive Plan, Walk and Roll Plan, Southcenter Subarea Plan,
Transit Plan, and the Shoreline Master Program. Additional support for policies that enhance non -drive -
alone mobility is found in City analysis of greenhouse gas emissions. The Tukwila TDM Plan expands on
the work of these plans by identifying near-term strategies that the TDM Program can implement to
contribute to alleviating congestion and improving air quality in the City.
Goal & Overview of Objectives/Strategies
Overarching Mission of the Tukwila TDM Plan:
Expand the focus of the Tukwila TDM Program to address all trips in order to increase the percentage of
non -drive alone trips, reduce vehicle miles traveled and greenhouse gas emissions, and promote the use
of non -motorized transportation in Tukwila and the region as they experience growth.
Goals of the Tukwila TDM Plan:
Goal 1: Establish the Tukwila TDM Program as a visible, customer -focused, and
results -oriented program.
• Strategy 1.1 Enhance awareness of the Tukwila/South King County
Transportation Options TDM Program.
• Strategy 1.2 Implement best practices in the TDM field as feasible.
• Strategy 1.3 Maintain thorough and easily accessible records to build on
past efforts and increase competitiveness for funding.
• Strategy 1.4 Develop and strengthen partnerships to expand services and
leverage funding.
Goal 2: Enhance the provision of information about travel choices to all who live,
work, or spend time in Tukwila.
• Strategy 2.1 Refine outreach strategies to improve participation and
outcomes.
• Strategy 2.2 Collaborate with advocacy groups, employers, and City
departments to enhance active transportation programming and
infrastructure in Tukwila.
Goal 3: Improve equitable access to transportation options in Tukwila and the
region.
• Strategy 3.1 Advocate for improved transit service for all.
6
• Strategy 3.2 Improve first- and last -mile connections.
• Strategy 3.3 Address inequities in the transportation system.
Plan Implementation
The Tukwila TDM Plan emphasizes a flexible approach to TDM implementation to allow for adaptation
to an ever -evolving transportation network and best management practices. Appendix D of the TDM
Plan, "Tukwila TDM Plan Implementation and Annual Review Table" outlines levels of implementation
for the strategies based on three funding -level scenarios. The Plan was adopted by Resolution and may
be updated as necessary through the addition or revision of appendices. In order to minimize time taken
away from program implementation it is recommended that the Plan be updated within the eight-year
Plan horizon in the following ways:
• Annually: Complete implementation and annual review table as a tool to track progress and
develop work plans
• Four-year midpoint (2020): revise implementation table to update implementation actions
based on current conditions
Conclusion
Tukwila's TDM Program has expanded its scope in recent years to encompass more than commute trips,
in keeping with State and Federal direction. In a field that is rapidly changing, the TDM Plan will provide
structure for the Program, while allowing it to be nimble and develop new approaches to outreach,
programming, performance methodology, and scope.
7
Tukwila TDM Plan Implementation and Annual Review Table
Use the table throughout implementation for ideas on how to enhance the TDM Program.
Fill in the evaluation score annually to track TDM Program progress over time.
Goal 1: Establish the
Tukwila TDM Program as a visible, customer -focused, and results -oriented program
Strategy 1.1 Enhance
awareness of the
Tukwila/South King
County Transportation
Options TDM Program
Implementation Actions by Funding Level (activities for medium and high-level funding build on
lower -levels)
Evaluation
Score
Tactics
Low: CTR allocation only
Moderate: CTR allocation +
additional funding (2+ FTE)
High: CTR allocation +
additional funding (3+ FTE)
(1 for low,
2 for moderate,
3 for high)
Employ a variety of
outreach tactics
including in-person,
media outlets, and web
presence
Commute Trip Reduction
Outreach; miscellaneous
transportation services
Participation in many
community and other events;
maintain updated City website
TDM Page and City social
media sites
Robust outreach program for
all trips; independent program
website developed; use of
printed media and radio to
promote programs/incentives
Provide internal reports
on events,
achievements, programs
Bi -weekly report
Grant -required analysis and
reporting; circulate internally
and use for grant applications;
supplemental implementation
checklist (annually)
Additional data
analysis/research conducted
re: program status,
achievements, and
performance measurement
Present aspects of the
program to
Council/Commissions as
appropriate
Present for renewal of
WSDOT allocation or as
necessary for CTR ordinance
updates
Occasional presentations to
inform commissions on
program elements
Regular reports on program
performance
co
Strategy 1.2 Implement
best practices in the
TDM field as feasible
Implementation Actions by Funding Level
Tactics
Low: CTR allocation only
Moderate: CTR allocation +
additional funding (2+ FTE)
High: CTR allocation +
additional funding (3+ FTE)
Review and assess data
regularly throughout
program
implementation and
adjust strategies as
appropriate
Biennial assessment of CTR
site surveys; Encouragement
and support for more robust
employer programs; Review
Rideshareonline.com (or
other trip logging platform)
data annually; Include
flexible language in
grant/funding applications
that allows for changes in
implementation and
performance assessment
over time
Review additional
transportation data regularly,
collect and assess qualitative
feedback at events, require
mini -grant recipients to report
on use of amenities, require
any sub -contractors to report
feedback regularly;
Incorporate feedback to
improve ongoing
outreach/implementation
Develop new measurement
methodologies to enhance
analysis and inform innovative
implementation techniques
Apply behavior change
models
Stay up to date through
newsletters, meetings and
apply as feasible into work
with ETCs
Research best methods and
apply as feasible into program
Develop robust strategies to
incorporate into outreach
Apply multi -modal level
of service (LOS)
methodologies
Provide CTR survey data to
inform infrastructure project
prioritization
Advocate for use of multi-
modal LOS as a measurement
tool
Assist with the development of
multi -modal LOS methodology
for City; incorporate into TDM
Program data collection and
analysis
co
Strategy 1.3 Maintain
thorough and easily
accessible records to
build on past efforts and
increase
competitiveness for
funding
Implementation Actions by Funding Level
Tactics
Low: CTR allocation only
Moderate: CTR allocation +
additional funding (2+ FTE)
High: CTR allocation +
additional funding (3+ FTE)
Maintain an organized
record of programs
including qualitative and
quantitative data and
success of performance
measures
Maintain an organized
catalog of CTR site survey
data; Make a record of
work/discussion with
employers to enhance
programs for institutional
knowledge
Ensure that required reports
are thorough (include both
quantitative and qualitative
data) and organized
Develop regular reports to
track progress
Highlight the
relationship of the TDM
Program elements to
City and regional goals,
priorities, and initiatives
Reference supportive City
documents (e.g.
Comprehensive Plan, Walk
and Roll Plan, CTR Plan, GTEC
Plan, Transit Plan, etc.) in
reports to CTR Board and CTR
Program Work Plans
Reference supportive City
documents in presentations to
elected officials, in grant
applications, and in other
relevant documents
Conduct analysis of City goals,
priorities, strategies, initiatives,
etc. to inform Program
implementation; Advocate for
TDM-related elements to be
included in capital planning and
other City programs
Catalogue old
documents for
reference
Maintain an organized
catalog of grant applications,
reports, and other
deliverables
Collaborate with
relevant City
departments
Collaborate with Planning
Division to identify and
regulate CTR -affected
employers and TMP sites
Collaborate with Public Works,
Parks, Economic
Development, Planning, and
others on small capital
improvement program
implementation; Participate in
multi -departmental
transportation meetings
Engage with relevant
departments/divisions in
negotiation and advocacy to
transportation service
providers and other mobility -
related agencies; expand
conversations with other
departments to coordinate
efforts and encourage
implementation of larger
capital projects - trail projects,
bike lanes, wayfinding plan;
seek grant funding that can
help implement projects from
other departments
Strategy 1.4 Develop
and strengthen
partnerships to expand
services and leverage
funding
Implementation Actions by Funding Level
Tactics
Low: CTR allocation only
Moderate: CTR allocation +
additional funding (2+ FTE)
High: CTR allocation +
additional funding (3+ FTE)
Explore opportunities to
implement regional
TDM initiatives at a local
level
Maintain relationships with
regional implementers and
collaborate as feasible on
training, resources, etc.
Develop partnerships with
agencies to implement
portions of regional grants
(e.g. Regional Mobility
Grants); Expand TDM to other
jurisdictions as feasible
Robust implementation of
regional grants; Explore
formation of a Transportation
Management Association
Contract with social
service agencies to
provide targeted
outreach, education,
and assistance
N/A
Develop modest partnerships
to enhance implementation
(e.g. Hopelink Diverse
Communities Contract with
one employee)
Sub -contract for larger project
components and more robust
implementation as feasible
(e.g. sub -contract with agency
to employ several staff)
Collaborate with
transportation providers
on outreach and
expansion of services
within Tukwila and
South King County
Establish communication
channels with outreach staff
(from Sound Transit and King
County Metro) to coordinate
outreach and help spread
service announcements, etc.
(e.g. invite ORCA To Go and
Lift staff to all outreach
events to coordinate
services)
Develop opportunities to
enhance communication
between transportation
provider staff and community
members (e.g. community
meetings, resource fairs, etc.)
Expand partnerships to provide
complimentary active
transportation infrastructure
Participate in national,
state, and local
organizations, and in
implementer groups
Participation in TAG, TDM
Steering Committee, WSRO,
and ACT (attend meetings,
limited conferences),
subscribe to agency
newsletters, TDM listsery
Enhanced participation in
TAG, TDM Steering
Committee, South King County
Mobility Coalition, WSRO, and
ACT (working groups, some
conferences, etc.)
Engage with transportation -
related non -profits, city
commissions, community
organizations
Average Score for Goal 1 (add scores from each tactic and divide by 14)
/14 =
Goal 2: Enhance the
provision of information about travel choices to all who live, work, or spend time in Tukwila
Strategy 2.1 Refine
outreach strategies to
improve participation
and outcomes
Implementation Actions by Funding Level
Evaluation
Score
Tactics
Low: CTR allocation only
Scoring: 1 for low,
2 for moderate, 3 for high
High: CTR allocation +
additional funding (3+ FTE)
Scoring:
1 for low,
2 for moderate,
3 for high
Conduct general public
outreach
Attend City and community
events to provide
transportation information as
feasible
Partner to host and attend
events/resource fairs
Perform targeted site-visits to
smaller community groups (e.g.
Churches, neighborhood
groups, etc.)
Provide TDM training
and services to
employers,
organizations, schools,
etc.
Focus on CTR-affected sites
Provide a menu of TDM
services for smaller
organizations and publicize
widely
Develop relationships with
contacts at agencies and learn
about potential for TDM
activities at individual sites
Practice authentic
engagement (i.e.
develop relationships
with stakeholders,
feedback loops, etc.)
As feasible
Engage at community-led
events, provide the results of
surveys to participants, and
incorporate community
feedback into future programs
as feasible
Dedicate outreach staff for this
purpose
Strategy 2.2 Collaborate
with advocacy groups,
employers, and City
departments to enhance
active transportation
programming and
infrastructure in Tukwila
Implementation Actions by Funding Level
Tactics
Low: CTR allocation only
Moderate: CTR allocation +
additional funding (2+ FTE)
High: CTR allocation +
additional funding (3+ FTE)
Implement small capital
improvements as
feasible
N/A
Allocate a portion of the
funding to small capital
improvements (e.g. mini -grant
program, leverage city
projects, etc.)
Expand small capital
improvements budget as
feasible; if administering mini -
grant program, accept
applications on a rolling basis
to allow time for word-of-
mouth to solicit participation
Improve non -motorized
wayfinding throughout
the city, with a focus on
the Urban Center and
Tukwila International
Boulevard
Encourage employers to
make signage improvements
around their facilities
Explore opportunities to
install wayfinding signs;
coordinate with Economic
Development Dept. on
signage in the TUC
Assist with implementation of
recommendations in the Walk
and Roll Plan, Street Smart
Duwamish TMA Way -Finding,
and CTR Plan
Support
biking/pedestrian
events
Forward announcements for
rides/walks and events to
ETCs
Amplify outreach regarding
rides/walks and events
throughout Tukwila and South
King County; host stations and
attend events as feasible (e.g.
Bike Everywhere Day
Celebration Station)
Sponsor/coordinate events
Solicit feedback on
barriers to active
transportation
Include active transportation
questions in biennial CTR
program report
Include questions in surveys to
general public and non -CTR
affected sites
Conduct outreach along bike
routes, collaborate with active
transportation advocacy
organizations to assess needs
and barriers
Average Score for Goal 2 (add scores from each tactic and divide by 7)
/7 =
Goal 3: Improve equitable access to transportation options in Tukwila and the region
Strategy 3.1 Advocate
for improved transit
service for all
Implementation Actions by Funding Level
Evaluation
Score
Tactics
Low: CTR allocation only
Moderate: CTR allocation +
additional funding (2+ FTE)
High: CTR allocation +
additional funding (3+ FTE)
Scoring:
1 for low,
2 for moderate,
3 for high
Apply for or support
applications/requests for
alternative service
provision
Provide letter(s) of support
Assist others with
application/program
development and
implementation as feasible
Apply as lead applicant or joint
applicant, or provide higher
level of support for planning
and implementation
Gather information
regarding the demand
for service
improvements and relay
to transportation
providers
Record information from
outreach and CTR survey
Partner with social service
agencies to assess needs and
barriers; include relevant
questions in Program surveys
Work with transportation
providers to identify funding
and develop services to
address needs and barriers
Strategy 3.2 Improve
first- and last-mile
connections
Implementation Actions by Funding Level
Tactics
Low: CTR allocation only
Moderate: CTR allocation +
additional funding (2+ FTE)
High: CTR allocation +
additional funding (3+ FTE)
Explore potential for and
promote bike shares,
vanpool/carpool,
ridesharing options,
shuttles, etc.
Provide information on third-
party transportation services
to ETCs
Collaborate with other City
Divisions to solicit enhanced
service provision in Tukwila
(e.g. Lyft/Uber)
Develop tailored ridesharing
apps for employers or locations
Provide resources to
enhance public
awareness of options
Provide information to ETCs
and others about existing
alternative transportation
modes and how to use them
Advocate for real-time arrival
display at all bus stops;
Partner with transit agencies
and others to provide real-
time transportation
information displays
throughout the city (e.g.
Transit Screen display)
Fund real-time transportation
options information screens;
develop Tukwila -specific
printed transportation
materials (e.g. bike/walk map)
and distribute widely
Strategy 3.3 Address
inequities in the
transportation system
Implementation Actions by Funding Level
Tactics
Low: CTR allocation only
Moderate: CTR allocation +
additional funding (2+ FTE)
High: CTR allocation +
additional funding (3+ FTE)
Identify and address
specific barriers to
transportation
resources/services to
historically underserved
and vulnerable
populations
Encourage ETCs to identify
and address barriers to
mode choice (e.g. ADA
compliance, active
transportation facilities,
individualized trip planning,
etc.)
Engage in City work on
transportation equity; partner
with social service agencies
(e.g. Hopelink) to improve
equitable design of programs
Sub -contract with equity
professional to assess barriers
and develop strategies for
addressing inequities in
mobility within Tukwila
Advance pedestrian and
bicycle infrastructure
improvement projects;
ensure that all skill and
ability levels are
provided for
Ensure that any site
improvements are ADA
accessible and encourage
employers to consider all
levels of comfort and ability
in provision of workplace
amenities and services
Advocate for improvements
that meet the needs of all
comfort levels and abilities
(such as multi-lingual
wayfinding signage, separated
bike facilities, connectivity,
etc.)
Engage with various City
departments to design and
install active transportation
infrastructure
Continually refine
outreach strategies to
improve participation
rates of special needs
and vulnerable
populations
Work with ETCs to provide a
range of
assistance/amenities to
ensure that the schedules
and unique needs of all
employees are considered in
programming
Assess outreach/programming
data to determine what
demographics are not
participating at levels that
represent their population
and implement varied
approaches to try to improve
participation rates
Use an equity lens framework
to apply to all aspects of
planning and implementation;
Develop programs/incentives
that reach target populations
Average Score for Goal 3 (add scores from each tactic and divide by 7)
/7 =
After scoring and averaging the scores for each tactic, use the following to assess where funding and
priority have been placed this year and help determine the program's direction for the coming year.
Goal 1: Establish the Tukwila TDM Program as a visible, customer focused, and results -oriented program.
Average score:
Areas of strength:
Weaknesses:
Threats:
Opportunities:
General comments:
Goal 2: Enhance the provision of information about travel choices to all who live, work, or spend time in Tukwila.
Average score:
Areas of strength:
Weaknesses:
Threats:
Opportunities:
General comments:
Goal 3: Improve equitable access to transportation options in Tukwila and the region.
Average score:
Areas of strength:
Weaknesses:
Threats:
Opportunities:
General comments:
OD