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HomeMy WebLinkAboutCDN 2017-09-25 COMPLETE AGENDA PACKETCity of Tukwila Community Development & Neighborhoods Committee O Kathy Hougardy, Chair O Verna Seal O Kate Kruller AGENDA MONDAY, SEPTEMBER 25, 2017 — 5:30 PM HAZELNUT CONFERENCE ROOM (At east entrance of City Hall) Distribution: K. Hougardy V. Seal K. Kruller D. Robertson Mayor Ekberg D. Cline C. O'Flaherty L. Humphrey Item Recommended Action Page 1. PRESENTATION(S) 2. BUSINESS AGENDA a. Discussion on visitor marketing: Brand mark. a. Forward to 10/2 Regular Pg.1 Brandon Miles, Business Relations Manager Mtg. b. 2017/2018 Port of Seattle economic development partnership grant. b. Information only. Pg.9 Brandon Miles, Business Relations Manager c. Discussion on potential long-term lease with the c. Committee direction. Pg.17 Way Back Inn. Stacy Hansen, Human Services Program Coordinator d. Update on tree regulations. d. Information only. Pg.19 Carol Lumb, Senior Planner 3. ANNOUNCEMENTS 4. MISCELLANEOUS Next Scheduled Meeting: Monday, October 9, 2017 SThe City of Tukwila strives to accommodate individuals with disabilities. Please contact the City Clerk's Office at 206-433-1800 (TukwilaCityClerk©TukwilaWA.gov) for assistance. City of Tukwila Allan Ekberg, Mayor INFORMATIONAL MEMORANDUM TO: Community Development and Neighborhoods FROM: Brandon Miles, Business Relations Manager CC: Mayor Ekberg DATE: September 15, 2017 SUBJECT: Visitor Marketing, Brand Development: Brand Mark Selection ISSUE Selection of a brand mark to be used by the City in tourism promotion efforts. BACKGROUND On August 28, 2017 City staff and Bill Baker provided an update to the Council on the City's brand development efforts. The goal of this branding effort is to activity promote the city to Puget Sound residents as a great place to play, dine, stay, and recreate. By doing this, staff is hoping that more visitors to the City will mean more revenue to area businesses. Additionally, as we have gone through this branding process, we have also realized that our efforts to bring more day visitors to the City could also be beneficial in how the City positions itself for overnight guests. Great places to visit during the day are also great places to stay for the night. This branding project is funded primarily with proceeds from the City's lodging tax, which, under State Law, can only be used for tourism promotion. At the August 28th briefing, the City Council also viewed three potential brand marks that could be used in the City's marketing efforts. Additionally, the Council concurred with the proposed criteria, developed by Bill Baker and staff, to be used in evaluating the proposed brand marks. The criteria are as follows: 1. Best captures the Tukwila brand description? 2. The most attractive? 3. Represents a forward looking city? 4. Represents a multi -cultural community? 5. Represents a fun place? 6. Is contemporary and modern? 7. Is casual and relaxed? 8. Is welcoming and friendly? 9. Is appropriate for families? 10. Is appropriate for Millennials? 11. Is flexible for variety of marketing applications? 12. Is your preferred design? As a reminder, the adopted brand concept for the brand is "accessible fun." 1 2 INFORMATIONAL MEMO Page 2 How the Brand Mark will be Used The brand mark will only be used in the City's efforts to promote the City to potential tourist and those tourists already in the City. Potential uses of the adopted brand mark include, print and digital ads, wayfinding signs, gateway signs into the Southcenter area of the City, social media, and clothing (for sponsorships). The brand mark is not intended to be used outside of the City's efforts for tourism', it will not replace logos and wordmarks used by other City Departments, nor will the wordmark replace the City seal. DISCUSSION Attached with this memo are the three proposed brand marks originally presented to the City Council on August 28th. Additionally, staff has also included a revised concept for concept 1, called concept 1A. When the proposed brand mark concepts were reviewed by the City Council, Seattle Southside, community members, and staff, one comment kept coming up about if it would be possible to include the tittle (dot) over the "i" in Tukwila. Staff worked with Mr. Baker and his graphic designer to update concept 1 with a concept that includes the tittle. Given that Tukwila has such a unique name, staff has concerns that people might not know that Tukwila contains and "i" if the tiddle is not included, this could hinder the City's branding efforts. "Tukwila" can easily be read in concept 1A. Additionally, concept 1A is consistent with the City's adopted brand concept and meets the criteria laid out above. One limitation of concept 1A is that it cannot be written out vertically, due to its design. Staff has no concerns with not being able to write it vertically. Given the short length of the "Tukwila" name, the brand mark can always be written horizontally. RECOMMENDATION Staff recommends the City adopt concept 1A for our branding efforts. Staff suggest the Committee forward its recommendation to the October 2, 2017 Regular Council meeting. ATTACHMENTS Proposed brand marks. For overnight guests, outside of the area, the City partners with the cities of Des Moines and SeaTac under the "Seattle Southside" administrated by Seattle Southside Regional Tourism Authority. Z:\Council Agenda items \ Mayors Officarandmark Review (Do not delete until October)ICDN, 2017.09.251Draft memo, brand mark adoption, 2017.09,15,doc Proposed Tukwila Marks Qikwk Concept Tid(wik °Took OTtkvOk Took 01 Concept IA Tukwila Concept 2 TUKWILA TUKWILA TUKWILA TUKWILA TUKWILA TUKWILA Concept 3 TUK LA TUK:TUK LA TUK V`t'LA 8 TO: City of Tukwila Allan Ekberg, Mayor INFORMATIONAL MEMORANDUM Community Development and Neighborhoods Committee FROM: Brandon J. Miles, Business Relations Manager CC: Mayor Ekberg DATE: September 19, 2017 SUBJECT: 2018 Port of Seattle Economic Development Grant ISSUE Approval of an application to submit for funds from the Port of Seattle, through its Economic Development Grant Program. BACKGROUND The Port of Seattle makes available, through a non-competitive grant program, funding to King County cities and towns' for economic development activities. The exact amount of funds awarded to each town or city is based on a per capita basis. For 2017/2018, the City of Tukwila is eligible to receive $19,540. This is the second year the Port of Seattle has made these funds available. In the first year of the program the City used the funds to develop business recruitment collateral. The total cost, including City contribution, was $21,975 ($16,481.25 from the Port and $5,493.75 from the City). For this year, staff is proposing to use the funds to expand the City outreach to developers, businesses, and investors. Specially, the following are the proposed uses for the grant funds: • Creation and printing of a one sheet page for Tukwila International Blvd (TIB) neighborhood. The design would be consistent with the eight one pagers developed this year. • Development of conceptual renderings and marketing materials for the TIB neighborhood. This would be used to help promote the area to potential developers, non -profits, businesses, and government agencies. • Development of a conceptual video and other marketing materials for the Southcenter neighborhood. Staff is exploring the creation of a 3D experience showing the future Baker Blvd Corridor, which would simulate walking from the new pedestrian bridge to Westfield Southcenter. If a 3D video is cost prohibitive, the staff would create a traditional video and/or color renderings showing what future development might look like. Staff wants to have this done in time for the Southcenter50 activities and events. Depending on final costs, the City may have to scale back some of the proposed uses for the grant funds. The City is required to provide a 50% match, which can include both cash and staff time (at least 25% must be cash). In order to meet the grant requirements, the City would need to provide $4,885 in a cash contribution. Thus, the total expenditure would be $24,425 ($19,540 from the Port and $4,885 from the City). 'The City of Seattle is not eligible to receive funds. 9 INFORMATIONAL MEMO Page 2 FINANCIAL IMPACT The City is eligible to receive $19,540 from the Port of Seattle, but must provide $4,885 in match funds to receive the funds. This grant was not included in the adopted 2017/2018 budget; thus a budget amendment may be needed to account for the increase in expenditures. The total expenditure will not exceed $24,425. RECOMMENDATION Committee approval to submit the grant application to the Port of Seattle. ATTACHMENTS • Port of Seattle Grant Application • Port of Seattle Grant Information Sheet 0 ZACouncil Agenda Items\Mayors 0 ort Grant\ Into ,door 1 Port of Seattle Port of Seattle Century Agenda 2017 Economic Development Partnership Program City Application City: City of Tukwila Federal Tax Number: 91-6001519 Contact: Brandon Miles Telephone: 206-431-3684 Fax: N/A Email: Brandon.Miles@Tukwilawa.gov Address: 6200 Southcenter Blvd City, State, Zip: Tukwila, WA 98188 Website: Tukwilawa.gov Declaration: I HEREBY CERTIFY THAT THE INFORMATION GIVEN IN THIS APPLICATION TO THE PORT OF SEATTLE IS TRUE AND CORRECT TO THE BEST OF MY KNOWLEDGE Signature of Responsible Official: Print or Type Name and Title: Date: DRAFT Page 1 of 4 Submit application via email to: ashcraft.t c portseaftle.orq 2017 Application for Funding• Port of Seattle ED Partnership Program 11 Port of Seattle Economic Development Partnership Program 2017 Funding Application The Port of Seattle (POS) is implementing a cooperative economic development program to help fund local economic development initiatives across King County. The program is designed to support City specific economic development projects that create jobs, foster business growth, and support the Port's business interests*. Project Description and Budget 1. Summarize the project(s) or initiative(s) you plan to support through the economic development partnership program. Please attach letter of support from Mayor of local jurisdiction. The City desires to use the Port funds for the development of marketing materials to help promote the Southcenter and Tukwila International B (Tf Districts. The marketing materials may include: a. The creation of a one-page fact she e fe the TIB District The fact sheet will utilize the same design and layout that wased in the creation of eight fact sheets in 2017, which were funded in part by tl Port's Economic Development Partnership Grant. To prepare the one-page fact sheet, the City Will engage a" digital/marketing firm to help with layout, messaging, and ph tograp iy. The City will also likely purchase some data from online sources. b. The TIB area of the City is also redeveloping ani significant opportunities will present themselves in the daring year In 2016, grew King County Library opened this year. Next year a new SHAG Development will open and HealthPoint is also in the early sta sessions rendering concepts a non -profits, an cente eveloping he Port g of what be used to I agenci also completed several visioning me of the funds to complete could look like. These renderings and "sell" the vision to potential developers, ergoing a transition. By the end of the er Pedestria Bridge will be open and by the end of March 2018 Was gt®n Place. the first high rise in Southcenter, will be open. The City has seen significant reresty interested parties in developing in the area. The City does have any good renderings car graphics that help promote the vision of the area. The City would like develop marketing collateral to promote the Southcenter area, this material may include a 3D video or 3D experience, basic video, and/or artist renderings., The exact marketing materials developed will be contingent on the total funds available and costs. 2. Outline project goals, related strategies, desired outcomes and timelines using the table below (attach additional information if necessary): Goals ateclfes Outcora DeIiv able Create a one page data sheet for TIB, to be consistent with the sheets designed this year. Engage marketing/graphic design firm. Research key points to be used on the sheet. DRAFT Page 2 of 4 12 300 copies and a digital copy of the one sheet. May 15, 2018 2017 Application for Funding • Port of Seattle ED Partnership Program Port of Seattle Economic Development Partnership Program 2017 Funding Application Creation of renderings and graphics showing the potential future of TIB. Creation of marketing materials for the Southcenter area of the City. Photography Work with City planners to understand the development potential on TIB. Engage qualified firm to help design and create the vision. Work with City planners to understand the development potential of the Southcenter area of the City. Obtain cost estimates to do a 3D video or 3D experience. If 3D is cost prohibitive, research doing a standard video of the potential. Explore developing story boards and other renderings to help "sell" the story of Southcenter in the futre. Color renderings of the future of TIB. Could include the following, will be subject to total funds obtained for the project and total costs: 1. 3D video or 3D experience or 2D video. 2. Storyboard and other renderings and marketing materials to show the future of Southcenter. 3. Explain how your project benefits the Port and ties to POS business interests? May 15, 2018 May 15, 2018 As the proposed funds will be used to help launch development in two neighborhoods adjacent to SeaTac Airport. Both of the neighborhoods are posed to provide housing, jobs, and commerce over the next 50 years. The project will help the City to promote both neighborhoods to potential developers and investors, thus helping to bring in more investment into the region. *Port business interests tie closely to the health of aviation, maritime/logistics, manufacturing and construction/trades clusters. Tourism is another important industry to the Port. 4. Identify project budget and match funds using the table below Total Funds: City Staff Time Page 3 of 4 $4,885 (City of Tukwila in-kind staff match). $4,885 2017 Application for Funding • Port of Seattle ED Partnership Program 13 Port of Seattle Economic Development Partnership Program 2017 Funding Application Consultants, Printing, and Photography Note: The agreement with our consultants will likely be an inclusive, with professional services, printing, and photography included for one price. Research Reports $19,540 0.00 $3,885 $23,425 $1,000 $1,000 Total: $19,540 $9,770 $29,317 Note: The numbers provided are not to "exceed" numbers for the grant only. If the project comes in below the estimates provided above, the City will reduce its reimbursement request and match accordingly. 5. Please identify if you plan to use consultants, contractors or a non-profit to complete all or part of the project. If known, please identify the firm or type of firm you plan to use. The City will most likely use Hansen Belyea for the creation of the TIB fact sheet. Hansen Belyea was the firm the City used for the creation of the City's 2017 "Business Recruitment Collateral." Page 4 of 4 2017 Application for Funding • Port of Seattle ED Partnership Program 14 Port of Seattle Economic Development Partnership Frequently Asked Questions Q: Are there restrictions on the non -profits? Non — profits would need to partner with a city. Q: What is the definition of cities? Cities eligible for the program are the 38 incorporated cities within King County, excluding the City of Seattle Q: Is the Port holding the applications to process? No, applications will be reviewed as they are received 0: Does this have to be "new" monies or can the monies be "repurposed"? City matching funds can be either "new "or "re -purposed" but Port funds cannot supplant city allocations. Ct: What is the nature of the agreement between the Port and City? The agreement is a funding contract. Also, the City must demonstrate support from City governing authority, either through resolution of support, letter of support, or project priority in authorized city strategy. A sample agreement can be viewed on the Port of Seattle website. httos://www.00rtseattle.org/Supporting-Our-CommunitylEconomic-Development/Pages/default.asox Q: What if cities collaborate and pool funds for a regional project? If two or more cities collaborate, the Port will contract with each city. Letters of participation and support from all cities in the project should be included in the application submission. Participating Cities may enter into agreements as necessary. Q: What is the definition of tourism activities? Publicizing, advertisement, or promotions that attract new visitors outside a 50 mile radius of the community Q: Are there criteria for projects that include green/sustainability or targeting target population, i.e. disadvantaged? No, the projects will be evaluated on their overall merit, alignment with the Port's business interests and the Port's Century Agenda. http://www.portseattle.org/About/Commission/Pages/Centurv-Agenda.aspx 15 Q: What is the requirement for project completion? All projects funded by the Port must be completed, with deliverables submitted, no later than June 1, 2018. Funded projects may be included as one component of a phased project. Q: What is the requirement for project completion? All projects funded by the Port must be completed, with deliverables submitted, no later than June 1, 2018. Projects may be included as an element of a phased project. Q: How will the Port funds be distributed? The Port will reimburse eligible expenses as outlined in the Work Plan upon submittal of invoice and expense documentation. Reimbursement request may be submitted monthly, or upon project completion and deliverables per the contract. Q: Are overhead/administration costs permitted as a part of managing the progran Overhead and administrative costs should be minimal and may be included as match requirement. Q: What is the definition of capital expenditures? Port funds cannot be used for capital expenses; this includes any construction costs, building maintenance or repairs, furniture and equipment. Signage as part of a wayfinding or marketing program is not considered a capital expense. Q: Is there a limit on the number of grants which an entity can apply? Port funds have been allocated on a per capita formula. Cities may decide to divide the funds in multiple projects. In this case, clearly identify elements and costs for each separate project in the application submission. Q: What happens if not all the cities apply for the program? Does the funding available grow to the other cities? No, any funds not awarded will remain with the Port. Q: Is this an on-going program? This is the second year of the program. Ongoing funding is dependent on project quality, outcomes, deliverables and Port of Seattle Commission budget authorization. The Port is on a calendar year budget cycle. 16 City of Tukwila Allan Ekberg, Mayor INFORMATIONAL MEMORANDUM TO: Community Development and Neighborhoods Committee FROM: Stacy Hansen, Community Services and Engagement CC: Mayor Ekberg DATE: August 16, 2017 SUBJECT: Lease for the Way Back Inn ISSUE Staff would like to discuss the development of a long-term lease with the Way Back Inn organization to assist homeless families. The lease would be for the Gregor House property, located across the street from the Foster High School and next to the Foster library. BACKGROUND The City has worked with the Way Back Inn organization for more than 15 years. Way Back Inn provides short term housing for homeless families with children at the properties they manage, including three properties owned by the City of Tukwila. Way Back Inn already has long-term leases for two other City of Tukwila owned homes: • Hartnett Manor, next to the Winter Garden has a 10 -year lease with the City, which ends in November of 2021. • Kennedy Cottage, near 42Ave. S. and Southcenter Boulevard, is currently in a five-year lease, which ends in October Of 2018 The Gregor house is currently without a lease as it has been uncertain whether the property would be used for Tukwila Village or if the Tukwila School District wanted to purchase it. Both Tukwila Village and the District have confirmed there are no plans to purchase the property. Sale of the Gregor House was included in the City's 2017/2018 biennial budget as preliminary discussions with the Tukwila School District had indicated they may be interested in purchasing the property due to its adjacency to the former library site. However, we now know the District is no longer interested in the property. Should the Council concur to enter into a long term lease, the City would need to do a budget amendment of $250,000 in order to replace the budgeted amount. DISCUSSION Recently Human Services prepared a memo for the Council outlining what activities were in place to address homelessness. The Way Back Inn was included as a provider to keep families from living on the street, and offering a brief respite to help them return to permanent housing. In 2016, the Way Back Inn served 59 residents. 13 families moved in and 11 moved out successfully. In 2015 11 families exited with nine of them moving into permanent housing. Typically, families are provided 90 bednights at Gregor House, resulting in more than 5,000 bednights a year for families that might otherwise be homeless. Through the Human Services Division, the City contracts with the Way Back Inn for $9,000 a year to cover the utilities including, water, sewer, and waste management. They have been excellent stewards of the properties. 17 INFORMATIONAL MEMO Page 2 FINANCIAL IMPACT A long-term lease would commit the City to use of this property for homelessness intervention/prevention and thus the property would not be available for any other development during the length of the lease. In addition, the City would need to do a budget amendment in the amount of $250,000 in order to make up for the revenue currently found in the 2017/2018 budget. RECOMMENDATION Staff recommends that the City enter into a five-year lease with the Way Back Inn. If there is consensus on the Committee to do this, staff will return with a lease for review and approval. W:120 7 Info MemoslWay Back Inn -Gregor House Lease Memo for CSN 9-25.doc 18 City of Tukwila Allan Ekberg, Mayor INFORMATIONAL MEMORANDUM TO: Community Development and Neighborhoods Committee FROM: Nora Gierloff, Deputy Director, Department of Community Development BY: Carol Lumb, Senior Planner CC: Mayor Ekberg DATE: September 15, 2017 SUBJECT: TMC 18.54, Tree Regulations Update ISSUE Update the Community Development and Neighborhoods Committee on the status of the 2016- 2017 DCD work program task to revise the tree regulations to implement new urban forestry Comprehensive Plan goals and policies. BACKGROUND The current current tree regulations were adopted 22 years ago in 1995, with minor Zoning Code revisions in recent years. Recognizing the sensitive nature of the policy decisions to balance environmental quality, property rights, aesthetics and natural functions, the Council developed a three-phase process to update this code, as well as the landscaping code as follows: Phase 1: Tree and Environment Advisory Committee: team of Tukwila residents, business and professional experts, and Planning Commission and City Council representatives appointed to guide development of goals and policies on the natural environment and urban forestry. Committee met from September, 2012 to May, 2013 and provided recommendations to the Planning Commission. Phase 2: Update of the Natural Environment Element of the Comprehensive Plan incorporating the new policy direction from the Advisory Committee: Planning Commission and City Council review and adoption of the revised Natural Environment Element, June to December, 2013. Phase 3: Using the Advisory Committee process again, revise landscape and tree regulations in the Zoning Code to implement the Comprehensive Plan. The landscaping regulation changes were approved by the City Council in March, 2017. The current effort to update the tree regulations will complete work on implementing the Comprehensive Plan urban forestry goals and policies. DISCUSSION The Tree and Environment Committee is re -convening to assist with the initial review of draft changes to the tree regulations found in TMC 18.54 and to review revisions to existing definitions in the Zoning Code and proposed new terms that relate to trees and landscaping, particularly the goal establishing tree canopy percentages for all zoning districts in the City. First, no change is proposed to the size of a significant tree, which is four inches in diameter, measured at breast height (DBH) or the number of trees that can be removed from a single CL 9/15/2017 11:39 AM W:\Sharepoint\Long Range PlanningI2016-2017 Landscape & Tree Code Update\Tree Code\ Council Review \CON Memo 9-25-17 19 INFORMATIONAL MEMO Page 2 family lot, which is four (4) in a three year period. These existing provisions are proposed to be carried over to the new code. Code changes being considered; • A no -fee permit for the removal of 1-4 trees on a single family property. This will allow the City to track the number of trees removed each year to gauge whether the Comprehensive Plan goal of maintaining 47% tree canopy in single family residential is being met. • No tree removal on vacant lots prior to approval of a development proposal. • Removal of more than 4 trees in a 3 year period would require a permit (fee required) and an arborist's report, if necessary, and replacement either on-site or payment into the tree fund. This is the same as the current code, except for requiring an arborist: report at the Director's discretion. As part of development such as a short plat or subdivision, tree protection is required for trees that are retained. Trees that are removed must be replaced based on a sliding scale (same replacement ratio as used in the shoreline regulations, TMC 18.44). Alterations may be required to the layout of development to preserve trees on-site (this same language is found in the shoreline regulations). Exceptional trees, those over 24 -inches DBH, cannot be removed without an arborist report and a tree permit. Replacement at the appropriate ratio would be required. A Heritage Tree program is proposed to recognize trees that are exceptional in size, or have historical significance to the community etc. The property owner must agree to the designation of a Heritage Tree for a tree on their property. Similar to the landscaping code — the violations section is expanded and penalties are proposed for the removal of trees without a permit The tree replacement fund is codified and uses of funds specified. SCHEDULE Tree and Environment Advisory Committee Planning Commission City Council Re -convene late September, 2017 for 5-6 weekly meetings November— review revisions to Zoning Code definitions related to urban forestry; December— public hearing on definitions and proposed revisions to tree regulations February -March, 2018 —public hearing and deliberations on proposed code revisions FINANCIAL IMPACT No financial impact. RECOMMENDATION This memorandum is for information only. The Council review process for the code revisions will occur in the first quarter of 2018. ATTACHMENTS None CL WAISharepointIong Range Planning \2016-2017 Landscape & Tree Code Updateree C elCouncil Review \CDN Memo 9-25-17 20 9/15/2017 1 39 AM