HomeMy WebLinkAboutPED 2020-07-20 COMPLETE AGENDA PACKETCity of Tukwila
Planning & Economic
Development Committee
O Thomas McLeod, Chair
O Kathy Hougardy
O Zak Idan
AGENDA
MONDAY, JULY 20, 2020 — 5:30 PM
HAZELNUT
III IT % E)NFERENCE seem
(At east entFance ef City Hall)
Distribution:
T. McLeod
Mayor Ekberg
K. Hougardy
D. Cline
Z. Idan
R. Bianchi
D. Quinn
C. O'Flaherty
A. Youn
L. Humphrey
THIS MEETING WILL NOT BE CONDUCTED AT CITY FACILITIES
BASED ON THE GOVERNOR'S PROCLAMATION 20-28.
THE PHONE NUMBER FOR THE PUBLIC TO LISTEN TO THIS
MEETING IS: 1-253-292-9750, Access Code 793568863#
Item
Recommended Action
Page
1. BUSINESS AGENDA
a. A professional services agreement with Mammoth
a. Forward to 7/20 Regular
Pg.1
Agency for the "Experience Tukwila" marketing
Mtg. New Business
campaign not to exceed $95,000.00.
Brandon Miles, Business Relations Manager
b. An update on the lodging tax budget for 2021/2022.
b. Discussion only.
Pg.11
Brandon Miles, Business Relations Manager
c. An update on the Business Recovery Plan.
c. Discussion only.
Pg.15
Derek Speck, Economic Development Administrator
2. MISCELLANEOUS
Next Scheduled Meeting: Augusta, 2020
SThe City of Tukwila strives to accommodate individuals with disabilities.
Please contact the City Clerk's Office at 206-433-1800(TukwilaCityClerk(a�TukwilaWA.gov) for assistance.
City of Tukwila
Allan Ekberg, Mayor
INFORMATIONAL MEMORANDUM
TO: Planning and Economic Development
FROM: Brandon Miles, Business Relations Manager
CC: Mayor Ekberg
DATE: July 14, 2020
SUBJECT: Contract with the Mammoth Agency for Experience Tukwila
ISSUE
Authorize the Mayor to execute a professional service agreement with the Mammoth Agency for
the development and management of "Experience Tukwila" not to exceed $95,000.
BACKGROUND
On July 20, 2020 the City Council is scheduled to approve staff's lodging tax request for funding
for the development and management of the "Experience Tukwila" marketing campaign.
Experience Tukwila will be used to promote the City to visitors, businesses, and future
residents. Currently, the City has limited digital assets available to promote the City.
The digital assets would contain the following:
• Dedicated website focused on the Tukwila community, which may include:
o Photos and videos promoting the City.
o Community Calendar
o Google map of City
o Newsletter sign up
o Info about visiting, living, and investing in the City.
o Other key attributes promoting the City.
• Maintenance of Social Media Accounts.
o As part of the SavingLocalKC campaign it was determined that Tukwila social
media accounts were needed in order to highlight Tukwila businesses. The
City created social media accounts on Twitter, Facebook, and Instagram,
which are updated regularly with content.
• Creation and maintenance of a Linkedln page for the City.
o Linkedln is a vital asset the City could be using to promote itself, specifically
for business attraction.
• Email Marketing and Maintenance
o Creation of a newsletter to be sent out on a regular basis. The newsletter
would focus on things to do in the City, info about the City, and feature area
businesses.
DISCUSSION
Staff is recommending the Mammoth Agency be used for the development and management of
Experience Tukwila. The Mammoth Agency is currently under contract with the City to manage
the Saving Local, King County initiative. The City conducted interviews with firms in February
and March looking for a firm to help the City with its digital platform development and
management. While all firms were good and had extensive experience, Mammoth was selected
INFORMATIONAL MEMO
Page 2
because of its previous experience working with governmental agencies and with its
background in blending advertising and public relations efforts for campaigns. In addition
Mammoth has been good to work with on the Saving Local, KC campaign; providing good
service, being responsive, and affordable.
FINANCIAL IMPACT
The total contract will not exceed $95,000, with funds for the contract coming the City's lodging
tax and a Port of Seattle grant. No general funds will be used for this agreement.
RECOMMENDATION
Authorize Mayor to execute agreement. Forward to July 20, 2020 New Business (same night
as committee meeting).
ATTACHMENTS
• Draft Agreement.
https://tukwilawa.sharepoint.com/sites/mayorsoffice/cc/Council Agenda Items/Mayor's Office/PED, July 20/Experience Tukwila, Mammoth
Agreement/Informational Memorandum, Mammoth Contract.doc
2
PROFESSIONAL SERVICES AGREEMENT
THIS AGREEMENT is entered into between the City of Tukwila, Washington, hereinafter referred
to as "the City", and Mammoth Agency, hereinafter referred to as "the Consultant", in consideration of the
mutual benefits, terms, and conditions hereinafter specified.
1. Project Designation. The Consultant is retained by the City to perform marketing, tourism
promotion, and advertising services in connection with the project titled Experience Tukwila.
2. Scope of Services. The Consultant agrees to perform the services, identified on Exhibit "A"
attached hereto, including the provision of all labor, materials, equipment and supplies.
3. Duration of Agreement; Time for Performance. This Agreement shall be in full force and effect
for a period commencing upon execution and ending March 1, 2021, unless sooner terminated
under the provisions hereinafter specified. Work under this Agreement shall commence upon
written notice by the City to the Consultant to proceed. The Consultant shall perform all services
and provide all work product required pursuant to this Agreement no later than December 31,
2020 unless an extension of such time is granted in writing by the City.
4. Payment. The Consultant shall be paid by the City for completed work and for services rendered
under this Agreement as follows:
A. Payment for the work provided by the Consultant shall be made as provided on Exhibit "A"
attached hereto, provided that the total amount of payment to the Consultant shall not exceed
$95,000 without express written modification of the Agreement signed by the City.
B. The Consultant may submit vouchers to the City once per month during the progress of the
work for partial payment for that portion of the project completed to date. Such vouchers will
be checked by the City and, upon approval thereof, payment shall be made to the Consultant
in the amount approved.
C. Final payment of any balance due the Consultant of the total contract price earned will be
made promptly upon its ascertainment and verification by the City after the completion of the
work under this Agreement and its acceptance by the City.
D. Payment as provided in this section shall be full compensation for work performed, services
rendered, and for all materials, supplies, equipment and incidentals necessary to complete
the work.
E. The Consultant's records and accounts pertaining to this Agreement are to be kept available
for inspection by representatives of the City and the state of Washington for a period of three
(3) years after final payments. Copies shall be made available upon request.
3
5. Ownership and Use of Documents. All documents, drawings, specifications and other materials
produced by the Consultant in connection with the services rendered under this Agreement shall
be the property of the City whether the project for which they are made is executed or not. The
Consultant shall be permitted to retain copies, including reproducible copies, of drawings and
specifications for information, reference and use in connection with the Consultant's endeavors.
The Consultant shall not be responsible for any use of the said documents, drawings,
specifications or other materials by the City on any project other than the project specified in this
Agreement.
6. Compliance with Laws. The Consultant shall, in performing the services contemplated by this
Agreement, faithfully observe and comply with all federal, state, and local laws, ordinances and
regulations, applicable to the services rendered under this Agreement.
7. Indemnification. The Consultant shall defend, indemnify and hold the City, its officers, officials,
employees and volunteers harmless from any and all claims, injuries, damages, losses or suits
including attorney fees, arising out of or resulting from the acts, errors or omissions of the
Consultant in performance of this Agreement, except for injuries and damages caused by the sole
negligence of the City.
Should a court of competent jurisdiction determine that this Agreement is subject to RCW
4.24.115, then, in the event of liability for damages arising out of bodily injury to persons or
damages to property caused by or resulting from the concurrent negligence of the Consultant and
the City, its officers, officials, employees, and volunteers, the Consultant's liability hereunder shall
be only to the extent of the Consultant's negligence. It is further specifically and expressly
understood that the indemnification provided herein constitutes the Consultant's waiver of
immunity under Industrial Insurance, Title 51 RCW, solely for the purposes of this
indemnification. This waiver has been mutually negotiated by the parties. The provisions of this
section shall survive the expiration or termination of this Agreement.
8. Insurance. The Consultant shall procure and maintain for the duration of the Agreement,
insurance against claims for injuries to persons or damage to property which may arise from or in
connection with the performance of the work hereunder by the Consultant, its agents,
representatives, or employees. Consultant's maintenance of insurance as required by the
agreement shall not be construed to limit the liability of the Consultant to the coverage provided by
such insurance, or otherwise limit the City's recourse to any remedy available at law or in equity.
A. Minimum Amounts and Scope of Insurance. Consultant shall obtain insurance of the types
and with the limits described below:
Commercial General Liability insurance with limits no less than $2,000,000 each
occurrence, $2,000,000 general aggregate. Commercial General Liability insurance
shall be at least as broad as ISO occurrence form CG 00 01 and shall cover liability
arising from premises, operations, stop -gap independent contractors and personal
injury and advertising injury. The City shall be named as an additional insured under
the Consultant's Commercial General Liability insurance policy with respect to the work
performed for the City using an additional insured endorsement at least as broad as
ISO endorsement form CG 20 26.
2. Workers' Compensation coverage as required by the Industrial Insurance laws of the
State of Washington.
3. Professional Liability with limits no less than $2,000,000 per claim and $2,000,000
policy aggregate limit. Professional Liability insurance shall be appropriate to the
Consultant's profession.
11
B. Public Entity Full Availability of Contractor Limits. If the Contractor maintains higher
insurance limits than the minimums shown above, the Public Entity shall be insured for the full
available limits of Commercial General and Excess or Umbrella liability maintained by the
Contractor, irrespective of whether such limits maintained by the Contractor are greater than
those required by this Contract or whether any certificate of insurance furnished to the Public
Entity evidences limits of liability lower than those maintained by the Contractor.
C. Other Insurance Provision. The Consultant's Automobile Liability and Commercial General
Liability insurance policies are to contain, or be endorsed to contain that they shall be primary
insurance with respect to the City. Any Insurance, self-insurance, or insurance pool coverage
maintained by the City shall be excess of the Consultant's insurance and shall not be
contributed or combined with it.
D. Acceptability of Insurers. Insurance is to be placed with insurers with a current A.M. Best
rating of not less than A:VII.
E. Verification of Coverage. Consultant shall furnish the City with original certificates and a
copy of the amendatory endorsements, including but not necessarily limited to the additional
insured endorsement, evidencing the insurance requirements of the Contractor before
commencement of the work. Upon request by the City, the Consultant shall furnish certified
copies of all required insurance policies, including endorsements, required in this Agreement
and evidence of all subcontractors' coverage.
F. Notice of Cancellation. The Consultant shall provide the City with written notice of any policy
cancellation, within two business days of their receipt of such notice.
G. Failure to Maintain Insurance. Failure on the part of the Consultant to maintain the
insurance as required shall constitute a material breach of contract, upon which the City may,
after giving five business days notice to the Consultant to correct the breach, immediately
terminate the contract or, at its discretion, procure or renew such insurance and pay any and
all premiums in connection therewith, with any sums so expended to be repaid to the City on
demand, or at the sole discretion of the City, offset against funds due the Consultant from the
City.
9. Independent Contractor. The Consultant and the City agree that the Consultant is an
independent contractor with respect to the services provided pursuant to this Agreement. Nothing
in this Agreement shall be considered to create the relationship of employer and employee
between the parties hereto. Neither the Consultant nor any employee of the Consultant shall be
entitled to any benefits accorded City employees by virtue of the services provided under this
Agreement. The City shall not be responsible for withholding or otherwise deducting federal
income tax or social security or for contributing to the state industrial insurance program,
otherwise assuming the duties of an employer with respect to the Consultant, or any employee of
the Consultant.
10. Covenant Against Contingent Fees. The Consultant warrants that he has not employed or
retained any company or person, other than a bonafide employee working solely for the
Consultant, to solicit or secure this contract, and that he has not paid or agreed to pay any
company or person, other than a bonafide employee working solely for the Consultant, any fee,
commission, percentage, brokerage fee, gifts, or any other consideration contingent upon or
resulting from the award or making of this contract. For breach or violation of this warrant, the City
shall have the right to annul this contract without liability, or in its discretion to deduct from the
contract price or consideration, or otherwise recover, the full amount of such fee, commission,
percentage, brokerage fee, gift, or contingent fee.
5
11. Discrimination Prohibited. Contractor, with regard to the work performed by it under this
Agreement, will not discriminate on the grounds of race, religion, creed, color, national origin, age,
veteran status, sex, sexual orientation, gender identity, marital status, political affiliation, the
presence of any disability, or any other protected class status under state or federal law, in the
selection and retention of employees or procurement of materials or supplies.
12. Assignment. The Consultant shall not sublet or assign any of the services covered by this
Agreement without the express written consent of the City.
13. Non -Waiver. Waiver by the City of any provision of this Agreement or any time limitation provided
for in this Agreement shall not constitute a waiver of any other provision.
14. Termination.
A. The City reserves the right to terminate this Agreement at any time by giving ten (10) days
written notice to the Consultant.
B. In the event of the death of a member, partner or officer of the Consultant, or any of its
supervisory personnel assigned to the project, the surviving members of the Consultant
hereby agree to complete the work under the terms of this Agreement, if requested to do so
by the City. This section shall not be a bar to renegotiations of this Agreement between
surviving members of the Consultant and the City, if the City so chooses.
15. Applicable Law; Venue; Attorney's Fees. This Agreement shall be subject to, and the
Consultant shall at all times comply with, all applicable federal, state and local laws, regulations,
and rules, including the provisions of the City of Tukwila Municipal Code and ordinances of the
City of Tukwila. In the event any suit, arbitration, or other proceeding is instituted to enforce any
term of this Agreement, the parties specifically understand and agree that venue shall be properly
laid in King County, Washington. The prevailing party in any such action shall be entitled to its
attorney's fees and costs of suit. Venue for any action arising from or related to this Agreement
shall be exclusively in King County Superior Court.
16. Severability and Survival. If any term, condition or provision of this Agreement is declared void
or unenforceable or limited in its application or effect, such event shall not affect any other
provisions hereof and all other provisions shall remain fully enforceable. The provisions of this
Agreement, which by their sense and context are reasonably intended to survive the completion,
expiration or cancellation of this Agreement, shall survive termination of this Agreement.
17. Notices. Notices to the City of Tukwila shall be sent to the following address:
City Clerk
City of Tukwila
6200 Southcenter Boulevard
Tukwila, WA 98188
Notices to Consultant shall be sent to the following address:
Mammoth Agency
501 E. Pine Street, Suite #201
Seattle, WA 98122
18. Entire Agreement; Modification. This Agreement, together with attachments or addenda,
represents the entire and integrated Agreement between the City and the Consultant and
supersedes all prior negotiations, representations, or agreements written or oral. No amendment
0
or modification of this Agreement shall be of any force or effect unless it is in writing and signed by
the parties.
DATED this day of , 20
CITY OF TUKWILA CONSULTANT
Allan Ekberg, Mayor
Attest/Authenticated:
Clerk, Christy O'Flaherty
By:
Printed Name:
Title:
Approved as to Form:
Office of the City Attorney
City
VA
Exhibit "A"
Experience Tukwila
Contractor will help the City develop the Experience Tukwila marketing, promotion, and advertising
campaign. Before proceeding with any task outlined below the City will provide authorization to proceed,
which will be either via United States Mail or Electronic Mail.
Project Management and Reporting
Project management, monthly in-depth report with high level stats on website visits, social media
engagements, email newsletter engagement, summary of all digital activities (posts, content,
graphics, etc.) — multi -page report with charts and design.
Ongoing cost: $1,000/month = $7,000
June - December = 7 months
Social Media
Create and post original social media content for existing Facebook, Instagram, and Twitter
accounts including custom graphics and sourced photography. 5-7 posts per week. Community
growth and engagement strategy (following, retweeting, liking other posts, etc.). Content
moderation (flagging abusive comments for client). Identifying externally generated content to
share, retweet, or otherwise promote.
Creation of Linkedln account, ongoing content creation, including website blog posts, and
upcoming events information.
Ongoing cost: $3,000/month +'/2 of May = $22,500
May 15 - December
Website — Development
Site to launch no later than October 1
Design and development of Experience Tukwila website. WordPress site — photos and videos,
creation of blog, events page, calendar, email signup and CRM tool (such as MailChimp), and
social media integration.
Website process will include a Research and Discovery report which will document the technical and
content needs of the site, as well as the audiences, goals and timeline of development. The City will be
able to gather community and stakeholder input at this time, which will be reflected in the report.
This document will be shared with client prior to moving onto next phases which include creation
of a sitemap, wireframes, and then a live website prototype. The client will have opportunities to
review and provide feedback at all stages.
Development Cost: $25,000
Website — Ongoing Content Updates and Graphics
Ongoing content updates to Experience Tukwila website, including new graphics, photography,
calendar updates, original blog content, and content promoting upcoming events. Coordination
with others in community for guest blog posts. Training as necessary for City team members to
manage and post content to the site.
Ongoing cost: $3,000/month (October -December) _ $9,000
Email Marketing
Email marketing setup and template. Email content strategy and planning. Content creation
program with 3 emails sent between October and end of year.
Development Cost: $1,500
Ongoing cost: $750 per email = $2,250
Videos
Creation of 3 original videos promoting the City of Tukwila. Additional video editing and strategy
for promotion (e.g. cutting existing video into :30 second social media clips). Depending on the
needs for the videos, we can allocate the majority of the budget into one high production value
video (for example one video for $15,000 and two shorter cuts for $2,500 each), etc. We will
work with client to finalize scope prior to production.
Development Cost: $20,000
Sponsorships
Creation of graphics for sponsorships, content plan and strategy, including social media graphics
and toolkits for partners.
Development Cost: $2,000 per sponsorship
Other Services
The following services can be bid out upon request:
• Public Relations and earned media: We can coordinate with our earned media expert, as
needed, on promoting events, business openings, or around other key initiative
• Paid social media campaigns (to promote initiatives, events, and other content) Paid
media campaigns (print, TV, radio, etc.)
• Custom photoshoot to expand Experience Tukwila brand library
• Branded collateral as needed (e.g. event or sponsorship signage)
• Research — qualitative or quantitative research (e.g. to better understand perceptions
about Southcenter District)
• Graphic design work, as needed for specific projects directed by City.
• Consulting services for marketing, advertising, event promotion, and general City promotion
9
City of Tukwila Contract Number:
6200 Southcenter Boulevard, Tukwila WA 98188
10
City of Tukwila
Allan Ekberg, Mayor
INFORMATIONAL MEMORANDUM
TO: Planning and Economic Development
FROM: Brandon Miles, Business Relations Manager
CC: Mayor Ekberg
DATE: July 13, 2020
SUBJECT: 2021/2022 Lodging Tax Budget Process
ISSUE
Process and discussion of lodging tax budget for 2021/2022.
BACKGROUND
The City of Tukwila collects a 1 % lodging tax on all eligible stays in Tukwila hotels, motels, and
Airbnbs. Washington State law limits the use of lodging tax funds to tourism promotion activities.
Funds collected can be used by the City or third parties to help bring tourists (both day and night
tourists) to the City.
State Law allows the City to use lodging tax funds as follows:
• Tourism marketing;
• Marketing and operations of special events and festivals designed to attract tourists;
• Operations and capital expenditures of tourism -related facilities owned or operated by a
municipality or a public facilities district; or
• Operations of tourism -related facilities owned or operated by nonprofit organizations.
Historically, the City has used lodging tax funds for a variety of activities including providing
funds to Seattle Southside Regional Tourism Authority, the Museum of Flight, Starfire Sports,
Seattle Southside Chamber of Commerce, and the City of Tukwila. Funds have been used for a
variety of activities, such as marketing, small festivals, and sponsorship of tourist related events.
In 2019 the City collected $819,000 in lodging tax. The City ended 2019 with approximately $1.9
million of funds on hand. For 2020 the City is forecasting a significant drop in lodging tax funds
due to COVID-19. Staff is now forecasting that lodging tax fund revenues will only be about
$400,000.
DISCUSSION
Traditionally, the City awarded lodging tax funds to applicants on an ongoing basis, provided
funds were available. Starting in 2019 the City began to utilize a six -year financial model for
lodging tax. The idea with the six -year financial model was to be able to plan out future funding
opportunities and ensure that sufficient cash was maintained for these programs.
A review of past funding awards shows that the City is providing heavy funding for advertising'
and tourism promotion and very little funding in capital projects or festivals. In 2019 the City
made its first awards in tourism capital projects when it awarded funds for Southcenter art and
to develop a master plan for Tukwila Pond.
' When combined with the TPA funds collected at Tukwila hotels, just over $1.3 million dollars is being used for
marketing and tourism promotion activities. These funds are combined with funds from the Cities of SeaTac and
Des Moines and used by Seattle Southside Regional Tourism Authority.
INFORMATIONAL MEMO
Page 2
As part of the 2021/2022 lodging tax budget staff has identified several goals to try and address
in developing the budget:
1. Consider creating "buckets" with how lodging tax funds would be allocated. These
buckets would reflect the allowable used of lodging tax funds. Staff would work with the
City Council and Lodging Tax Advisory Committee on developing the specific "buckets."
2. Discuss geographical allocation of programs in the City receiving lodging tax funds. The
City should work to identify programs on Tukwila International Blvd that could receive
lodging tax funds.
3. Creation and sponsorship of events and festivals within the City.
a. Tukwila Pride
b. Baker Blvd Event
c. Food Innovation Network
d. Juneteenth Festival
4. Tourism capital projects.
a. Tukwila Pond
b. Riverwalk
c. Wayfinding Signage
5. Other items the Committee would like staff to examine.
Staff would like to work on the proposed budget in August and September. PED will be briefed
as we go through the update process. Staff would like input from the PED on items the
committee would like staff to review and research as part of this budget process.
FINANCIAL IMPACT
N/A.
RECOMMENDATION
Discussion only.
ATTACHMENTS
• Current Six -Year Lodging Tax Financial Model
https://tukwilawa.sharepoint.com/sites/mayorsoffice/cc/Council Agenda Items/Mayor's Office/PED, July 20/1-odging Tax Budget Process for
12 2021.2022/Informational Memorandum, Lodging Tax Budget.doc
DRAFT, DISCUSSION ONLY
Lodging Tax Six Year Financial Plan
Forecasted
Actuals
Year 2019 2020 Budget 2020, Updated 2021 2022 2023 2024 Totals
Revenue
Orginal Estimated Amount $ 800,000 $ 800,000 $ 840,000 $ 882,000 $ 926,100 $ 972,405
Lodging Tax Collection (Revised, 5/7/20) $ 819,095 $ 800,000
Expenses
Marketing, Sales, Major Sponsorships
Contracted DMO Services $
202,500
$ 202,500
SSRTA Emergency Funding
$ 75,000
Major Sponsorships Funding Request $
150,000
$ 150,000
Seattle Seawolvs
Seattle Southside Chamber of Commerce
$ -
Virtual Sports
$ 30,000
Small Event Development and Support $
10,000
$ 15,000
Digital Development and Website (Experience Tukwila) $
-
$ 88,375
SavingLocall(C.com
$ 154,170
Destination Development
Wayfinding Plan Development and Installation $
-
$ 50,000
Southcenter Art Investements $
600
$ 39,400
Tukwila Pond $
-
$ 125,000
World Cup Planning and Activiation $
-
$ -
Adminstration/Operations
Salary $
58,040
$ 56,586
Benefits $
18,124
$ 18,411
City Overhead Charge $
18,741
$ 19,416
Adminstration Expenses $
21,385
$ 30,000
$
116,290
Total Expenditures: $
479,390
$ 1,053,858
Starting Year Balance: $ 1,617,625
$ 1,957,330
Ending Fund Balance: $ 1,957,330
$ 1,703,472
$ 400,000 $ 450,000 $ 600,000 $ 700,000 $ 800,000 $ 4,569,095
$ 202,500 $ 202,500 $ 202,500 $ 202,500 $ 202,500 $ 1,417,500
$ 75,000
$ 50,000 $ 150,000 $ 150,000 $ 150,000 $ 150,000 $ 950,000
$ 10,000
$ 50,000
$ 5,000 $ 15,000 $ 15,000 $ 15,000 $ 15,000 $ 90,000
$ 88,375 $ 50,000 $ 50,000 $ 50,000 $ 50,000 $ 376,750
$ 154,170
$ 100,000 $ 150,000 $ 100,000 $ 100,000 $ 100,000 $ 600,000
$ 39,400 $ 75,000 $ 75,000 $ 75,000 $ 75,000 $ 379,400
$ 125,000 $ 200,000 $ 200,000 $ 200,000 $ 200,000 $ 1,050,000
$ 40,000 $ 40,000 $ 50,000 $ 50,000 $ 180,000
$ 53,870 $ 58,284 $ 60,032 $ 61,833 $ 63,688 $ 412,333
$ 18,411 $ 18,963 $ 19,532 $ 20,118 $ 20,722 $ 134,281
$ 19,416 $ 19,998 $ 20,598 $ 21,216 $ 21,853 $ 141,239
$ 30,000 $ 30,000 $ 30,000 $ 30,000 $ 30,000 $ 201,385
$ 1,021,142 $ 1,009,745 $ 962,663 $ 975,668 $ 978,763 $ 5,932,888
$ 1,957,330 $ 1,336,188 $ 776,443 $ 413,780 $ 138,112
$ 1,336,188 $ 776,443 $ 413,780 $ 138,112 $ (40,650)
Notes
Salary for Bus Manager is split 50/50 between general fund and lodging tax. Salary savings
reflects credit to lodging tax for 14 furlough days for 2020.
Revenue Increase(2021-2024) 0.05
Salary is assumed to rise 3% per year. 0.03
Benefits are assuemd to rise 3% per year. 0.03
Indirect Cost Allocation is assumed to increase 3% per year. 0.03
This document does not bind the City to provide funds nor does it authorize any funding. All use of lodging tax funds must be approved by LTAC and the City Council through an application process.
Overhead charge is charged to all special accounts and recoups the cost of the general fund to support the lodging tax fund. This include facilities, IT services, legal, and accounting.
Cells in yellow show pending applications.
Cells in green show approved applications.
Cells in red are budgeted items that have not been encumbered.
7/14/2020
BJ M
W
14
City of Tukwila
Allan Ekberg, Mayor
INFORMATIONAL MEMORANDUM
TO: Planning and Economic Development Committee
FROM: Derek Speck, Economic Development Administrator
CC: Mayor Ekberg
DATE: July 14, 2020
SUBJECT: Business Recovery Update
ISSUE
This item is intended as an update and discussion on Tukwila's business recovery
BACKGROUND
In May staff from the City's Parks and Recreation Department attempted to call 368 Tukwila
businesses to conduct a survey on the effects of COVID-19 on our economy. Of those, staff
spoke with 110 businesses. Of the 110 businesses, 46 requested the survey be emailed, 11
were not interested, 2 were partially completed, and 49 were completed over the phone. Two
businesses did not speak English.
On June 23 and July 1, staff emailed a link to an online survey to all 990 Tukwila businesses for
whom we have email addresses. Of those, we had an open rate of 30% and 36%, respectively
and a total of 29 clicks on the survey. We received 12 completed surveys.
The City's purpose for conducting the telephone and online survey of our businesses was order
to:
a. Better understand the extent of current closures and projections for reopening
b. Ensure businesses are aware of available resources
c. Learn about their needs so we can assist them
d. Confirm contact information for future communications
e. Express the City's support
We ran into some challenges with the survey process and did not complete them as quickly, or
as comprehensively, as we had intended. A summary of the survey results is attached. Staff
will be available to provide analysis during the meeting.
DISCUSSION
Staff continues to work on the following to support business recovery:
1. Follow-up with requests or specific needs indicated by some of the businesses through
their survey responses.
2. Informing businesses of resources that may help them by posting information on the
City's website and sending weekly email updates to all businesses (approximately
1,000). Over a five -week period we sent five emails to 1,000 businesses each time.
Generally, 30 to 50% of the businesses opened the emails and 10 to 20% who opened
the emails clicked on at least one item.
3. Expanding marketing for Saving Local KC.com.
4. Expanding marketing and branding through ExperienceTukwila.
15
INFORMATIONAL MEMO
Page 2
5. Continuing our work with the Lodging Tax Advisory Committee and exploring more ways
to support business recovery.
6. Supporting the Chamber of Commerce's Southside Promise program and using the Port
of Seattle grant for additional business advisory assistance.
7. Exploring marketing and event partnerships with Westfield Southcenter and other
businesses.
8. Exploring the best options for Tukwila to use the $31,965 CARES Act grant from King
County.
9. Exploring whether Tukwila should apply, or partner with other cities to apply for a grant
from the US Economic Development Administration (EDA).
As businesses have reopened, staff has restarted work on other items on our 2020 workplan
(see attached). Staff welcomes Committee feedback on business recovery work and other
priorities on the work plan.
FINANCIAL IMPACT
No budget changes are requested at this time.
RECOMMENDATION
Information and discussion only.
ATTACHMENTS
Business Survey Results
2020 Economic Development work plan
16 https://tukwilawa.sharepoint.com/sites/mayorsoffice/cc/CC Docs/Final agendas/7-20-20 PED/PED 2020-7-20 Infomemo.doc
City of Tukwila Business Survey Answers
Counts
Questions and Answers
Preferred Language
English
Mandarin
Not Answered
Total
Product or Service Description
Distribution/warehousing/logistics
Lodging
Manufacturing
Retail
Other: Services to Businesses
Other: Services to Consumers
Other
Not Answered
Total
Are You Currently Open for Business?
No, we are closed due to the Governor's Order
No, other reasons
Yes
Yes, but our services are limited
Not Answered
Total
Have You Lost Business Due to COVID-19?
Yes
No
Not Answered
Total
How Much Business Have You Lost?
Less than 10%
About 33%
About 50%
About 75%
About 100%
Not Answered
Total
Telephone Survey Online Survey
41 10
0 2
8 0
49 12
1
2
2
5
1
6
5
7
4
23
2
3
49
12
8
1
0
1
26
7
13
3
2
0
49
12
38
11
9
1
2
0
49
12
5
1
9
1
8
1
3
3
6
2
18
4
49
12
Survey Answers Page 1/4
17
How Many Full -Time Jobs Normally Work at this Location?
Low
0
1
High
150
55
Average
17
9
Total
716
106
Not Answered
8
0
How Many Part -Time Jobs Normally Work at this Location?
Low
0
0
High
70
9
Average
4
2
Total
174
22
Not Answered
7
0
Have You Laid -Off, Furloughed, or Reduced Hours for Workers
Due to COVID-19?
Yes
24
6
No
20
5
Not Answered
5
1
Total
49
12
How Many Were Full -Time?
Low
1
0
High
97
8
Average
15
1
Total
262
13
Not Answered
32
6
How Many Were Part -Time?
Low
0
1
High
50
8
Average
6
1
Total
83
13
Not Answered
35
6
When Do You Expect to Increase Worker Hours, Rehire Workers,
Or Hire New Workers?
Other
15
3
Not Answered
34
9
Total
49
12
When Do You Expect to Reopen?
As Soon as Governor's Order is Lifted
6
1
Other
5
1
Not Answered
38
10
Total
49
12
Survey Answers Page 2/4
18
If Your Business is Open with Reduced Services, How Soon Do You
Exaect to Return to Providine ReLyular. Full Service?
As customers and demand returns
6
As soon as Governor's Order is Lifted
10
Other
29
Not Answered
4
Total
49
Once Non -Essential Businesses Are Allowed to Reopen, What is the
Most Important Thing to Help Your Business?
Customer demand and/or safety
10
3
Other
3
7
PPE
2
1
Not answered
34
1
Total
49
12
Once Businesses Are Allowed to Reopen, Would You
Want Any of the Following Types of Assistance?
Assistance getting supplies, equipment, or stock
3
3
Assistance with finance
1
1
Assistance with marketing
1
5
Training or other information related to COVID
4
1
Other
0
2
Not Answered
40
0
Total
49
12
Has Your Business Applied for a PPP Loan?
Yes
25
8
No
22
4
Not answered
2
0
Total
49
12
If Yes, What is the Status?
Approved
19
7
Amending application
1
0
Waiting to hear
3
0
Rejected
1
1
Not answered
25
4
Total
49
12
Has Your Business Applied for an SBA EIDL Loan?
Yes
7
8
No
39
4
Not answered
3
0
Total
49
12
Survey Answers Page 3/4
19
If Yes, What is the Status?
Approved
Amending application
Waiting to hear
Rejected
Not answered
4 5
1 0
1 2
0 1
43 4
Total
49
12
In the Past Four Weeks, Have You Received Any Emails from the
City's Office of Economic Development?
Yes
7
8
No
40
4
Not answered
2
0
Total
49
12
Are You Familiar with the City's Webpage Listing Resources That May
Help Small Businesses During COVID?
Yes
10
8
No
37
4
Not answered
2
0
Total
49
12
Are You Interested in Participating in SavingLocalKC.com?
Yes
7
No
40
Not answered
2
Total
49
Have You Visited the City's Website SavingLocalKC.com?
Yes
3
No
8
Not answered
1
Total
12
Survey Answers Page 4/4
20
MAYORS OFFICE
1& City of Tukwila ECONOMIC DEVELOPMENT DIVISION
2020 WORKPLAN -DRAFT 1_16_20
Tukwila Village 1 Support Tukwila Village Community Development Associates (non-profit)
2 Approve developer parking management plan
3 Approve estopple certificate of completion for Phase 2
Land Sales 1 Coordinate sale of city property to HealthPoint for health and wellness center
2 Coordinate sale of Longacres parcel
3 Coordinate sale of Newporter parcel
Public Safety Plan 1 Coordinate sale of Traveler's Choice property to affected businesses
2 Support project management team with design and permit review
Economic 1 Create an economic development plan for Tukwila
Development
Plan
Lodging Tax 1 Coordinate committee including applications, contracts, and reporting
Advisory 2 Monitor legislative issues
Committee 3 Build upon business relationships
Branding and 1 Lead development of branding and wayfinding plan
Tourism 2 Build partnerships with strategic organizations (e.g. Sounders and Seawolves)
Marketing 3 Facilitate and sponsor special events such as Rave Green Run, etc.
4 Facilitate art in Southcenter District
5 Facilitate Baker Boulevard for festivals and events
6 Facilitate improvement of Tukwila Pond Park
7 Develop strategy to grow entertainment attractions
8 Develop digital media strategy for visiting and living in the Southcenter District
Policy 1 Manage City's regional transportation policy and advocacy
2 Participate in zoning and on street parking policy for Tukwila Int'I Boulevard
Business Retention, 1 Marketing to attract business and development
Expansion and 2 Networking to attract business and development
Attraction 3 Respond to business inquiries
4 Support development of TIB with branding, business development, etc.
5 Support maintenance of KentValleyWA.com and SoundsideAlliance.com
6 Provide permitting assistance for priority projects
Regional ED 1 Participate in Greater Seattle Partners, Chambers of Commerce,
Organizations Seattle Sports Commission, Int'I Council of Shopping Centers, etc.
Page 1 of 2
21
MAYORS OFFICE
1& City of Tukwila ECONOMIC DEVELOPMENT DIVISION
2020 WORKPLAN -DRAFT 1_16_20
Other 1 Coordinate development agreements (when ED is the lead)
2 Manage multi -family property tax exemption program
3 Coordinate Port of Seattle economic development grant
Administrative 1 Participate on Administrative Team
3 Staff Soundside Alliance for Economic Development
4 Staff Port of Seattle Roundtable (START)
5 Staff Airport Budget Provisio Working Group
Additional/Small 1 BusaRess GHtFeaeh f9F PlaStiG Hart P 'iGy
2 BINJISF study
3 Crosswalk art
Potential Projects 1 Adapt to economic development plan
2 Coordinate way to leverage business community relationships
3 Evaluate ZIP code effect on city tax revenue and image
4 Support analysis of sales tax
5 Participate in Green and Duwamish River related policies (e.g. levee)
6 Support analysis of affordable housing economics and policy
7 Expand branding related to business retention, expansion, and attraction
8 Support special event permit process to attract strategic festivals and events
9 Participate in regional economic development policy such as PSRC
Notes:
The numbers are included for reference only and do not indicate priority or rank.
This workplan was planned in January 2020 which was before COVID-19 pandemic began in the U.S.
This workplan does not include economic development work related to COVID-19 business recovery.
22 Page 2 of 2