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HomeMy WebLinkAboutLTAC 2021-02-12 Agenda Packet AGENDA Lodging Tax Advisory Committee 11:30 A.M. Friday, February 12, 2021 Virtual Meeting T,GP20-28M HE MEETING WILL NOT BE CONDUCTED IN PERSON BASED ON THE OVERNORS ROCLAMATION ADOPTED ARCH 24,2020: WHICH SAYS IN PART A,RCW42.30,,RCW42.30 NY PUBLIC AGENCY SUBJECT TO IS PROHIBITED FROM CONDUCTING ANY MEETING SUBJECT TO ()-() UNLESS A THE MEETING IS NOT CONDUCTED INPERSON AND INSTEAD PROVIDES AN OPTIONS FOR THE PUBLIC TO ATTEND ,,,.. THE PROCEEDINGS THROUGH AT MINIMUM TELEPHONIC ACCESS CII:+1 253-292-9750. Conference ID: 834 08 558#.For assistance during the meeting, ALL N NSTRUCTIONS please call (206) 731-9071. 1.Welcome and Introductions 2.Review of Agenda 3.Approval of Minutes (ACTION ITEM) a.January 8, 2021 4.Pending Funding Requests 5.Special Presentations Southcenter Art Update a. 6.General Business a.Seattle Southside Regional Tourism Authority CEO Search Update b.Experience Tukwila Update c.SavingLocalKC.com update 7.Announcements a.Spice Bridge Featured in Forbes! 8.Roundtable 9.Adjourn Next Scheduled Meeting: When: 11:30 A.M. March 12, 2021 Location: Virtual City of Tukwila 6200 Southcenter Blvd. Tukwila, WA 98188 DRAFT Lodging Tax Advisory Committee Minutes January 8, 2021 11:30 A.M. Virtual PG’P20-28M24,2020 URSUANT TO OVERNORS ROCLAMATION ADOPTED ARCH THIS MEETING .AP: WAS NOT CONDUCTED IN PERSONS NOTED IN THE ROCLAMATION A,RCW42.30,, NY PUBLIC AGENCYSUBJECT TO IS PROHIBITED FROM CONDUCTING ANY MEETING RCW42.30()- SUBJECT TO UNLESS A THE MEETING IS NOT CONDUCTED INPERSON AND INSTEAD (),, PROVIDES AN OPTIONSFOR THE PUBLIC TO ATTEND THE PROCEEDINGS THROUGH AT MINIMUM ,...” TELEPHONIC ACCESS TC. HE ITY PROVIDED A TELEPHONE CALL IN NUMBER FOR MEMBERS AND THE PUBLIC TO CALL Members Present: Chair Kruller, Miesa Berry (11:55), Jim Davis, Ben Oliver, Asia Wen- Augert Members Absent: Miesa Berry, Dan Lee, Jean Thompson Staff Present: Laurel Humphrey, Derek Speck Others Present: Ashley Comar, Kara Martin Agenda Item Notes Follow-Up Welcome and Introductions Chair Kruller called the meeting None. to orderat 11:32 AM. Committee members introduced themselves by describing their organizations and struggles with the pandemic. City of Tukwila 6200 Southcenter Blvd. Tukwila, WA 98188 Chair Kruller engaged members in conversation on their needs for grants and other resources. Reviewof Agenda Reviewed.None. Approval of Minutesof Asia Wen moved approval. Jim None. November 13, 2020 Davis seconded. Motion passed4-0. Pending Funding Requests Kara Martin presented Spice None. Spice Bridge Bridge’s requestfor$5,000 (application in packet). Committee members discussed. Jim Davis moved approval. Ben Oliver seconded. Motion passed 4-0. Special Presentations Brandon Miles provided an Brandon will email link to the Experience Tukwila overview of the beta version of beta site to the committee. website the new Experience Tukwila Committee members are website.encouraged to provide feedback to Brandon. Committee members discussed and offered suggestionto add an online form to submit events. General Business None.None. Announcements None.None. Roundtable Jim Davis mentioned they may None. restart construction on their restaurants in May. City of Tukwila 6200 Southcenter Blvd. Tukwila, WA 98188 Committee members expressed hopeful expectations for 2021. Council President Kruller invited committee members to reach out to her for a conversation or if they need assistance anytime. Adjourn The meeting adjourned at 12:13 PM. City of Tukwila 6200 Southcenter Blvd. Tukwila, WA 98188 DATE: February 9, 2021 TO: Lodging Tax Advisory Committee FROM: Tracy Gallaway, Parks & Recreation Manager Elizabeth Gahan, Artist RE:Public Art for Baker Boulevard @SouthcenterDistrict Background In 2018, the City of Tukwila Municipal Arts Plan was adopted by the Tukwila City Council. The plan presented a roadmap that allows the City, in concert with the community, to explore how arts and cultural activities best achieve the City’s vision, mission, and goals for this important component of civic life. In the development of the Municipal Arts Plan, the community voiced support that the City should adopt a policy of engaging the arts and the capacity of artists to devise temporary, permanent and interactive art projects and processes as a key element in creative place-making and community-building. The Municipal Arts Plan established the 1% For Arts Fund to support these endeavors. The Southcenter District is the city’s primary commercial hub, a concentrated center of employment, and a regional destination for shopping and entertainment. At the north end of the Southcenter District, retail currently dominates the land use but there is some office and new residential uses. This area is continuing to evolve, moving from the past model of automobile dominance to a vibrant urban core that is pedestrian and transit friendly with a variety of land uses including dense retail, residential, office and more. The vision for this area is to develop a unique, iconic, and artistic visual experience that will be specific to the Southcenter District. This includes enhancing existing locations and events, supporting future arts & culture programs, and creating an outdoor venue for events, festivals, temporary art exhibitions and other public activities. Pilot Project The pilot project used public art to designate Baker Boulevard as a "festival street." Ground murals, as well as other forms of public art, are intended to stimulate pedestrian traffic, tourism, create a venue for events and festivals, and generally raise the profile of the area as a hub for art, culture and commerce locally, regionally and nationally. Beginning with ground murals which were installed on the Baker Boulevard sidewalks in 2020, the City will roll out additional visual improvements to complete these goals. Artist Elizabeth Gahan has been collaborating with the City of Tukwila since 2018 to support the creative and artistic goals for Baker Blvd, contribute public art expertise and design artwork specific for Baker Boulevard. including the ground mural artwork. Inspired by both the urban commercial surroundings and the Green River, a prominent natural feature in the area, the design combines graphic pattern with organic wavy lines. The ground murals were installed on the sidewalk at varying intervals from Andover Park West to Christensen Boulevard This created a visual link along the length of the walkway, added visual interest, and set the tone for future artwork on the street. Project development and implementing the first phase of public art on Baker Boulevard was made possible through the dedicated commitment of the City of Tukwila and the funding support of the Lodging and Tax Advisory Board, which is comprised of business owners in the Baker Blvd area. 2 Phase 1 Summary: Phase 1 of the Baker Blvd. public art implementation has been completed. LTAC funds were used to create and install Thermoplastic ground murals on the north and south sidewalks between the Southcenter Mall and Christensen Road. These colorful and fun features create a visual path and are the first installment in of public art features on this walking route that will support the concept of a pedestrian friendly “Festival Street” corridor. The original proposal for the sidewalk ground murals called for painted artwork, but through the project development process and in partnership with the City of Tukwila, the materials were upgraded to Thermoplastic which is heat fused to the concrete. Thermoplastic has a significantly longer lifespan and lower maintenance better suited for the multiphase plan for the area. In addition, as part of the project development, the City of Tukwila invested in the equipment and training to install Thermoplastic art which can be applied to future projects. Phase 1 also included project development for utility box vinyl wrap art for Baker Boulevard. LTAC funds were used to develop utility box art designs and a process by which the City and Utility Companies approve and implement the artwork. Two utility box art wraps will be installed as soon as weather temperatures permit. "Walking the Waves" ground murals. A series of 13, 4' x 16' wave designs and 52 complementary details done in Thermoplastic on the Baker Boulevard sidewalk between Andover Park West and Christensen Road. Utility Box Vinyl Wrap Art on Box at Baker Boulevard and Andover Park East. Design complements the sidewalk art, but introduces additional, unique elements for contrast. This vinyl wrap is a test run for additional vinyl wrap locations. (design mock ups, install weather dependent/TBD) 3 LTAC Funds & City Contributions LTAC funds were allocated in two ways. $20k for Project Development and $20k for Artwork. Additional contributions in support of the Baker Boulevard Public Art projects were made by the City. LTAC Project Development Funding:City Contributions: 1.Thermoplastic Art Project Development 1.Thermoplastic Art Project Development work with city departments and legal to support project development process and develop project provide legal consultation research artwork design and revisions project management and work with vendors coordinate documentation of installation help create a roadmap for future Thermoplastic Art 2.Utility Box Vinyl Wrap Art Project 2.Utility Box Vinyl Wrap Art Project Development Support project development and work with Utility Company and City working with the utility company Departments to develop project patch and prep utility box research cover cost of printing and install of vinyl artwork designs and revisions for 2 boxes artwork $2,049.98 3.Project Development for Phase 2, 4 new options artwork concept and sketches work with vendors metal fabricators, engineer, painters to develop fabrication plan and/or budget for each project create digital files for budget estimates create written proposal and visual aids for LTAC consideration LTAC Funding for Pilot Project Artwork:City Contributions: 1.Thermoplastic Artwork 1.Thermoplastic Artwork 20k spent on Thermoplastic artwork from purchased equipment for the install of the Ennis-Flint Thermoplastic Art $9,690.18 templates for install City staff participated in training and did the artwork install which took 3 days supplies for install (estimated value of $40k if outsourced) CITY OF TUKWILA: EXPERIENCE TUKWILA Experience Tukwila Social Analytics April 2020 – February 2021 FACEBOOK TWITTER Total Followers: 1,045 Total Followers: 156 Total Posts: 239 Total Tweets (including retweets and replies): 693 Total Impressions: 386,319 Total Impressions: 319,658 Total Engagements (reactions, comments, shares): 3,857 Total Profile Visits: 6,848 Total Engagements (likes, replies, retweets): 873 The Experience Tukwila Facebook page launched in April 2020. Posts about Spice Bridge and city news/announcements (e.g. The Experience Tukwila Twitter account launched in April 2020. Holiday Lights Contest winners, Dick’s Drive-In at Southcenter, Tweets about Tukwila businesses and the Seawolves and Sounders proclamation, etc.) are the most engaging, and posts Sounders are the most engaging content, though interaction that feature custom photography also tend to outperform with other South Sound cities (e.g. Kent, Auburn, Des Moines) posts without custom photos. also boosts engagement. INSTAGRAM LINKEDIN Total Followers: 270 Total Followers: 292 Total Posts: 176 Total Posts: 61 Total Impressions: 31,832 Total Impressions: 7,148 Total Profile Visits: 470 Total Profile Visits: 421 Total Engagements (likes, comments, saves, shares): 1,841 Total Engagements (reactions, comments): 149 The Experience Tukwila Instagram account launched in April The Experience Tukwila LinkedIn account launched in 2020. Posts about Tukwila businesses and holidays are the September 2020. Posts about Tukwila businesses and city most engaging Instagram content. initiatives tend to be the most engaging content. Combined Social Totals Followers: 1,763 Posts: 1,169 Impressions: 744,957 Profile Views (not including Facebook): 7,739 Engagements: 6,720 FEBRUARY 9, 2021 2021 Lodging Tax Long Range Tentative Agenda MeetingTentative Meeting DatesPossible Topics LTACJanuary 8 Welcome and Introductions Approval of Agenda and Minutes 2021 Initiatives Presentationof beta version of Experience Tukwila website. Possible Funding Request: Spice Bridge LTACFebruary 12 Southcenter Art Update SSRTA CEO Search. LTACMarch 12 Visit Seattle Special Presentation on Convention Center (Confirmed). 2020 budget close out briefing. Experience Tukwila Funding Request Seattle Seawolves Funding Request LTACApril 9 Tukwila Pond Master Plan Briefing. LTACMay 14 LTACJune 11 LTACJuly 9 LTACAugust 13 LTACSeptember 10 LTACOctober 8 LTACNovember 12Most likely will be canceled due to Veterans Dayfalling on November 11. LTACDecember 10 Parking Lot Items 2021 Third party funding requests. 2022 Funding requests. 2021 Lodging Tax Long Range Tentative Agenda MeetingTentative Meeting DatesPossible Topics LTACJanuary 8 Welcome and Introductions Approval of Agenda and Minutes 2021 Initiatives Presentationof beta version of Experience Tukwila website. Possible Funding Request: Spice Bridge LTACFebruary 12 Southcenter Art Update SSRTA CEO Search. LTACMarch 12 Visit Seattle Special Presentation on Convention Center (Confirmed). 2020 budget close out briefing. Experience Tukwila Funding Request Seattle Seawolves Funding Request LTACApril 9 Tukwila Pond Master Plan Briefing. LTACMay 14 LTACJune 11 LTACJuly 9 LTACAugust 13 LTACSeptember 10 LTACOctober 8 LTACNovember 12Most likely will be canceled due to Veterans Dayfalling on November 11. LTACDecember 10 Parking Lot Items 2021 Third party funding requests. 2022 Funding requests.